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Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities

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Added on  2023-04-10

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This presentation provides an introduction to internet marketing and explores various tools and techniques such as search engine marketing, opt-in email marketing, online public relations, and digital media communities. It highlights the importance of these strategies in promoting goods and services online and enhancing profitability and sales. The presentation also includes a newsletter example for Smart Restoration Ltd.

Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities

   Added on 2023-04-10

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TASK 2
INTERNET MARKETING
Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities_1
INTRODUCTION
Internet marketing is considered as one of the finest way to
launch and promote the goods and services in the market to
attain the basic goals of the company as to enhance
profitability and sales.
The internet marketing can be executed through different
tools such as e-newsletters, emails, websites, social media
sites etc. that helps to influence the view point of public
towards Smart Restoration Limited.
Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities_2
MEDIUM BLUE: Search Engine Marketing
It is a known way of digital marketing organization.
Smart Restoration Limited enters into partnership with
Medium Blue Search Engine Marketing Company to enhance
market share and erode cut throat competition in the market.
Medium Blue’s purpose is to create healthy and long term
relation with their clients.
It is recognized as one of the best companies that offers digital
marketing facility.
Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities_3
2.1 Mechanics of search engine marketing
Mechanism involved in search engine marketing such as-
Creating webpage
Indexing
Web dynamics
Regulation of internet traffic
Internet Marketing: Search Engine Marketing, Opt-in Email Marketing, Online Public Relations, Digital Media Communities_4

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