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Internet Marketing

   

Added on  2023-04-07

11 Pages513 Words217 Views
Internet Marketing

2.1 Mechanics of search engine marketing
Search engine marketing is marketing technique which is
used by company for increasing visibility of its webpages.
Through enhancing visibility of its webpages they promote
its products or services. It is types of advertisement and
optimisation process.
The major search engine includes such as Google, Amazon
and yahoo.
The primary objective of SEM is assisted to company for
increases numbers of visitors on web pages.

Continued...
Google is the most popular
search engine amongst the
one stated before.
Organic or natural rankings
are also a part of search
engine mechanism.
The techniques of SEO help
in developing algorithms

Pay per click
PPC is pay per click
advertising that helps in
directing users to the official
website of the company.
Adwords is another
mechanism of SEO that
helps in marketing company
strategies.

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