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IT Management Issues in Monet Group Assignment

   

Added on  2020-04-01

9 Pages2592 Words57 Views
Running Head: IT MANAGEMENT ISSUES1IT MANAGEMENT ISSUESStudent’s NameInstitution

IT MANAGEMENT ISSUES2IT MANAGEMENT ISSUESMonet is a group of five holiday resorts that have merged their operations for the purposeof bringing more value to their customers and increasing their profit margins. The group provides its clients with an alternative method of booking as compared to the popular ones being used in the market. The main difference between their booking platform and the other popular ones are that clients get to deal with the group directly without having to go through any third party providers. An information system is a system which has been organized for the purpose of storage, collection, organization and communication of information (Bird, 2010). Computer information systems are systems which are comprised of computers and people who process and interpret information which is given to them. Information technology is the utilization of computers of retrieving, storing, transmitting, studying and manipulation of data. Monet group decided to use a single website to help their clients in their booking needs. The website which enables users to gain information on their various rates and booking destinations is what is referred to as an information system (McNurlin et al, 2009). The operations that are used and implemented to ensure the website is running and users can be able to make bookings is the act of harnessing information technology to bring more value to its clients as they increase their profits. Management decisions are a comprehensive list of actions that have been agreed upon by the management of a company after careful consideration of facts and the business environment in which they are in. From the following case study it can be concluded that the single holiday resorts had foreseen or were experiencing a lot of issues in doing business. For them to think of coming together to form a group of holiday resorts meant that they had deliberated both together and independently and established that they would be in a

IT MANAGEMENT ISSUES3better placed position to increase their profits by joining forces. They would also be able to bringmore value to their customers as a merged group instead of them being independent. The group having merged together knew that in order for them to offer good rates and a personalized experience to their clients they would need to come up with their own booking platform such as a website. The use of their own booking platform would enable the group to control the design of the website, its content and the general overall experience a client would have when interacting with their website (McKeen & Smith, 2003). Clients would get good prices and an exemplary experience because the merged group would not need to use the services of a third part such as booking.com who usually take a percentage from every booking which is made. Money Loyalty is a customer loyalty scheme in which the group has come up with that will be used to reward the customers who are loyal to them by giving them discounts onany bookings or meals they may have while on tour. They can also get free meals and tours so that they can know how much the group appreciates them for giving them the opportunity to serve them. The customer loyalty scheme is also a way in which they can lure in more clients. If clients become aware of the benefits that come with being a loyal member of the group they are attracted to the group and would prefer to give them business as compared to other hospitality resorts who do not offer any rewards or appreciation to their loyal clientele (Rhane, 2009). ‘There are interactive tools which can be implemented to ensure that customers can be able to choose which tours they would like to go on. It is said there is nothing better than the real thing. The use of pictures to give clients a description of what they can expect in a tour has been in use for many years. Pictures usually tell the story of the tour and its beautiful sceneries. With advancements in technology clients can be able to come closer and experience various destinations in a more realistic way (Zuppo, 2016). The use of virtual reality in giving clients a

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