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Leadership and Management for Service Industries : Assignment Solution

   

Added on  2021-02-20

16 Pages5410 Words61 Views
Leadership andManagement for ServiceIndustries

Table of ContentsINTRODUCTION...........................................................................................................................1Overview of the companies ........................................................................................................1Part 1................................................................................................................................................1Assessment of Classical Management Theories..........................................................................1Critical analysis of the impact of digital technology on the management and leadership style. .4Part 2................................................................................................................................................4Common management roles within Thomas Cook .....................................................................4Digital technology influenced current 'Soft' and 'Hard' skills needed to perform managementroles..............................................................................................................................................6Future skills required in store manager, operation manager and HR manager roles...................7Management skills evolved in response to changes in digital technology..................................8Analysis of influence of digital technology on the change management and in turnmanagement & leadership styles.................................................................................................9CONCLUSION .............................................................................................................................12REFERENCES..............................................................................................................................13

INTRODUCTIONLeadership refers to the skills which influence and motivate the employees towardsachievement of organisational goals and personal goals. Management is the process of managingactivities, people and procedures followed by organisation in order to achieve the organisationalgoals (Mesu, Sanders and Riemsdijk, 2015).Present report will highlight tbe various classical management theories and theirrelevance to the Thomas Cook Company who brings digital change. It will also do criticalanalysis of the impact of digital technology on the management and leadership styles in thecompany. It will also describe about the management role of manager in the company. It willalso evaluate the impact of digital technology on the soft and hard skills of manager who carryout the managerial role. It will also analysis the role of these managerial skills in response todigital change in the organisation. At last, it will analysis the impact of digital technology on thechange management model and their influence on the management and leadership style. Overview of the companiesThomas Cook Group Plc is a global level company which was founded in 1841. TUIgroup is a multinational company which was founded in 1923. These both companies areworking in travel and tourism industry. Part 1Assessment of Classical Management TheoriesCLASSICAL MANAGEMENT THEORY This theory states that employees of the organisation have only economic and physicalneeds. Except these two, they don't have any another needs. There are various classical views ofmanagement which became theory (Kao and et. al., 2015). These classical theories are as follows- SCIENTIFIC MANAGEMENTScientific management theory is a part of classical management theory which waspropounded by Frederick Taylor. This theory is also known as Taylor-ism. For the improvementin productivity, Scientific management focuses on following principles which are as follows - Science, Not Rule of ThumbCompany should focus on the scientific solutions of problems, not focus on the rule ofthumb. Rule of thumb means principles which is not accurate in every situation but still used by1

companies in solving problems because it is widely acceptable. Due to rule of thumb, managersolved the problems for the short term but not for the long term which affect the company badly. According to this principle, Company should perform their work through the applicationof scientific ways. Harmony, Not DiscordIn order to get done work, There should be not conflict between managers and employeesas it doesn't beneficial for the company or employees or managers. According to this principle, there should be harmony between management team andemployees. To achieve this, manager should shares the profitability of the company with workersand workers should do hard work for the beneficial for the company.Cooperation, Not IndividualismAccording to this principle, there should be no competition between management andemployees. Instead of thinking about the individual profitability, managers and employees bothshould think about the interest of each other and link them with the organizational goals in orderto create co-ordination between both parties (Luu, Viet, Masli and Rajendran, 2019). Development of each and every person to his or her greatest efficiency and prosperityFor the overall development of company, manager should focus on the development ofevery employees, his/her personal competencies and skills development. Development of thesefactors will impact the performance of employees which in turn improve the overall performanceefficiencies and profitability. BUREAUCRATIC MANAGEMENTBureaucratic management is the part of classical management theory which waspropounded by Max Webber. According to this theory, Bureaucratic refers to the organisationalstructure where there are a lot of rules, regulations, procedures, processes, powers, authoritiesand hierarchy are followed in order to control the activities of employees and improve theefficiencies of them. This theory is also based on following principles which helps organisation to improve itsefficiencies and competencies in order to gain profitability -Proper Division of LabourCompany should allot the tasks to the labour according to the specialization. Along withthat company should give him roles and responsibilities to carry out the work (Jacz and Psomas,2

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