Leading and Managing a Team Apparel Brand Assessment 2022

RUNNING HEAD: LEADING AND MANAGING A TEAM OF AN APPAREL BRAND.
Leading and Managing a Team
Name of the Student
Name of the University
Author Note

Leading and Managing a Team1
Table of Contents
Introduction................................................................................................................................3
Discussion..................................................................................................................................3
Value Proposition...................................................................................................................3
Target Market.........................................................................................................................4
Gathering necessary information...........................................................................................5
Consultation and Networking................................................................................................6
Steps to develop an E-Commerce venture.............................................................................7
Determining the benefit of Apparel Brands...........................................................................7
Assessment 2..............................................................................................................................9
Preparing a Team Meeting.....................................................................................................9
Achieved Team Goals........................................................................................................9
Unachieved Team Goals....................................................................................................9
Participating in the team meeting.........................................................................................11
Assessment 3............................................................................................................................12
Meeting with the assessor....................................................................................................12
Report to the manager..........................................................................................................12
Conclusion................................................................................................................................14
References................................................................................................................................15
Appendix 1:..............................................................................................................................16
Performance Plan.............................................................................................................16
Appendix 2:..............................................................................................................................17

Leading and Managing a Team2
Third Party Report............................................................................................................17

Leading and Managing a Team3
Introduction
In 1901, Apparel Brands was born in Australia. It is a distributor and manufacturer of
generic footwear and clothing based in Australia. They receive orders from the retailers and
supplies them clothing products that have already been manufactured by specification of the
retailers. These products of clothing are then sold in the market to customers, under various
brands of the retailers. Recently, it has been found that Apparel Brands has found shares of its
market going in decline for a strong Australian dollar because of increasing competitions
overseas. Additionally, cost of labors are eating the profit margins as well. The trends going
inside textile industry of Australia suggest that the company might have a strong position as
of now financially but here is a probability that it might struggle in making profits in the
coming two years. To make sure that scenario does not occur, Apparel Brands have come up
with two new strategies that says: Developing their own brand and range of products for
selling it directly to the customers and leveraging opportunities of e-commerce in order to
decrease distribution of costs and increase margins of profit. The vision of this company in
next five years is to establish an exciting and innovative range of a clothing brand online and
contribute in securing a future for the manufacturing of Australian clothing.
Discussion
Value Proposition
Establishment of the considered brand here produces custom made t-shirts that are
unisex. This new range of clothing give a privilege to its customers for selecting designs on
which they can get custom made prints on their t-shirts in various forms of prints that are
available. There are mainly three types t-shirt prints that are available widely into the market
(Haider et al,2019). They are:
 Direct-to-Garment Printing,