Lego's Response to Children's Request for Change
VerifiedAI Summary
This case study explores how Lego is responding to children's request for change by switching from plastic to paper bags. It highlights the importance of Lego's response and the positive impact it has on sustainability. The case study also discusses the investment made by Lego in sustainable development and the pressure on retailers to reduce plastic usage. It concludes with the reasons why it is crucial for Lego to respond to children's requests for change.