Managing Successful Business Project

MANAGING SUCCESSFUL
BUSINESS PROJECT

Table of Contents
INTRODUCTION...........................................................................................................................3
P1 Aims and objectives...............................................................................................................3
P2 Project management plan.......................................................................................................5
P3) A Work Break down structure and Gantt Chart to provide time frame and stages for
completion for the proposed project management plan...............................................................6
TASK 2............................................................................................................................................8
P4) Small scale business through using quantitative and qualitative methods............................8
TASK 3..........................................................................................................................................10
P5 Data analysis and Interpretation...........................................................................................10
P6 Communicate appropriate recommendations.......................................................................17
TASK 4..........................................................................................................................................18
P7 Reflection on research conducted.........................................................................................18
CONCLUSION..............................................................................................................................19
REFERENCES..............................................................................................................................20

INTRODUCTION
Digital tools and technologies are considered as the most essential part of modern
business era as each small as well as large business enterprises are concern on implementing
digital technologies in order to developing their performance and productivity at market place.
Marks and Spencer is a chosen company for this particular report it is a large retail company
which deals in variety of goods and services and widely concerned on satisfying the needs and
wants of people at Marketplace (Axinte, Petrică and Barbu, 2017, June). This report contains the
study about the implementation of digital Technologies at workplace and its impact on
developing the working condition of firm and this particular report we will discuss about the
essential AIMS objectives of the chosen scenario and effective project management plant in
which cost scope time quality communication risk and resources are involved, appropriateness of
work breakdown structure and Gantt chart, small scale research through applying qualitative and
quantitative research methods analyzing Research and data through applying appropriate Tools
and techniques will discussed in a detailed manner.
P1 Aims and objectives
In the world full of digitalization competition is so high and it is the major responsibility
of organisation or its higher authority to apply most suitable resources as to attaining competitive
edge at Marketplace the fundamental duty of an organisation is to satisfying the needs and wants
of people at Marketplace were very much willing to taking benefits of our food products and
services of farm each business organisation has some aims and objectives which are needs to be
attempt by firm as to gaining higher growth and profitability. In this modern and competitive
world it is essential for each business organisation to attain higher growth and profitability
through implementing organisational operations in effective and appropriate manner.
Organizations are widely concern on applying digital tools and technologies in order to attaining
a higher and competitive position at market place (Crane and Matten, 2016). Effective
implementation of digital technologies are beneficial for reducing the workload of employees
which create benefit in completion of organisational task and duty in very short period of time.
Aims and objectives are the predetermined statement which helps in providing a significant

direction to the firm or its management to implement all operations and functions in effective
manner.
Topic: “The impact of digital technology on business activities at Marks and Spencer”.
Background of the project:
In the world full of digitalization, technologies can be considered as the key element for firm as
effective implementation of technologies is effective in attaining higher growth and success at
market place. Marks and Spencer’s is a popular business firm. Laura Wade-Geary’s is the
executive director of multichannel at Marks and Spencer’s. He manages the spearhead major
digital transformation for the 130 years old retailers. The major focused area of Marks and
Spencer’s is to implementing various digital technologies in order to promoting online marketing
which create benefits for customers as well as company (Duffield and Whitty, 2015). The
company is concern on satisfying the needs and wants of people through producing variety of
products and services at market place. As to moving forward towards right direction company
needs to follow some aims and objectives which are described as under:
Aim: The impact of digital technology in supporting small business growth and innovation at
Marks and Spencer’s.
Objectives:
 To identify the impact of digital technology within Marks and Spencer’s `
 To analyze the requirements for using digital technologies in enhancing performance and
productivity of firm.
 To evaluate the appropriateness of digital technologies in implementing innovation at
work place.
 Recommend various ways by which Marks and Spencer can attain high competitive gains
in medical market.
Questions:
 What are the impact of digital technology within Marks and Spencer’s ?

 What are the requirements for using digital technologies in enhancing performance and
productivity of firm?
 How to evaluate the appropriateness of digital technologies in implementing innovation
at work place?
 What are the ways by which Marks and Spencer can attain high competitive gains in
medical market?
P2 Project management plan
Project management plan helps in organizing whole business activities in effective and
systematic manner. An effective management plan create value in attaining growth and success
at market place. Plan plays effective role in implementing all business activities in systematic
manner. The manager of project plays effective role in designing the management plan as per
effectively completion of task (Dutta and Bose, 2015). This undertaking administration design
will incorporate every one of the exercises that will occur amid the entire procedure. It is
essentially a formal archive that is important to be readied and with the assistance of this , the
undertaking chiefs guide, screen and control the workers. In creating an effective management
plan is is essential for a manager to considered various aspects such as cost, scope, time, quality,
communication, risk and resources etc. the manager of Marks and Spencer's will make
appropriate use of all these factors in order to attaining success in the management project. The
factors are described as under:
Cost: This consist to be the primary aspect which is needs to be taken into proper consideration
by the researcher at the time of conducting an effective project. It is essential for project manager
to make appropriate arrangement of capital and funds in order to implement all business
operations in effective manner (Söderlund, J., 2011). Marks and Spencer spend a huge amount in
the adding some new and advance feature in their products and services in order to gaining
attention of people at market place.
Time: This is also an another essential aspect of management plan which is signifiant for a
manager to be considered in appropriate manner (Gama, Sjödin and Frishammar, 2017). At the
time of creating a project management plan manager needs to set a specific time period in order
to implement all task as per the priority of project. This create value in completion of task in
desired period of time.