Impact of Globalisation on HR Function of Vodafone

This study analyzes the impact of globalisation on the Human Resource function of Vodafone. It explores the advantages and disadvantages of internationalisation of HR function and its impact on marketing functions. The study provides recommendations for reducing issues related to internationalisation. The document type is a case study and the assignment type is a research project.

Managing Successful
Business Project
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Abstract
The study is related to the impinging of globalisation over the Human Resource activities of an
enterprise. It is a broad region of research that gives a wider cognition base and content to the
researcher or learner towards the select region of investigation. Vodafone is a large British
Multinational telecommunication business, which is significantly interested over improvising its
human resource operations through implementing suitable digital tools and technologies, thus
suitable knowledge regarding the use of economic process is hard-hitting for an organisation in
reaching at the key point inside the market place. Globalisation is defined as an effective aspect
which is mainly used to determine the growing interdependence of the global economies,
cultures and populations, brought in regards to the cross border trade in goods and services,
technology, flow of funds, individual and information. Globalisation plays an effective role in
providing opportunities to the businesses to explore their operations at international level via
reducing the barriers of tariffs, value added taxes, subsidies and other issues among nations. The
examination is based on mixed method as in this selected method is qualitative and quantitative
type which plays vital role in administration elaborated evaluation on the investigation problem.
In this present inquiry project both primary and secondary origin are actually executed via the
researcher, as these two are efficacious in accretion of detailed data from different sources.
However primary sources is efficacious in conducting analysis via processing a questionnaire
and secondary sources like books, journals, publish research articles etc. are effective in
developing an effective theoretical framework. The overall investigation concludes that
globalisation is effective in improvising the HR operations of Vodafone and company can attain
higher profit and growth through suitable selection of workforces by using proper digital tools
and technologies.
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Table of Contents
Abstract ...........................................................................................................................................2
TITLE .............................................................................................................................................4
INTRODUCTION...........................................................................................................................4
TASK 1............................................................................................................................................4
Project aims and objectives..........................................................................................................4
Project management plan ............................................................................................................7
Work breakdown structure and a Gantt chart .............................................................................9
Small-scale research ..................................................................................................................14
Interview with Manager ................................................................................................................17
Research and data using an appropriate tools and techniques. .................................................18
Appropriate recommendations...................................................................................................32
Value of undertaking the research............................................................................................33
REFERENCES..............................................................................................................................35
Appendix 1.....................................................................................................................................37
4_1581078434 (1)
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TITLE
To analyse the impact of Globalisation over the Human Resource function of an
organisation. A case study on Vodafone.
INTRODUCTION
Managing prospering enterprise project is refers as the duty of administration in respect to
convey precious results to a business that will proper assistance to the business to achieving
higher position within the commercial centre. Economic process has imperative impinging on the
Human resource functions of a business. In today's business environment rivalry within
commercial centre is so broad and businesses are significantly focuses over business expansion
at worldwide steady for the intention of creating awareness among people regarding their
offerings. Vodafone is the selected business for this specific work as it is a sizeable British
multinational telecommunications organization which is highly focused towards attaining higher
growth and success within the commercial centre through improvising its operations and
functions.
TASK 1
Project aims and objectives
Economic process is a effective aspect that has a huge impinging on the maturation and
occurrence of an enterprise in effectual manner. Businesses are significantly focuses over
applying globalisation as their important tool in order to improvising its operations and functions
at market place. Thus economic process is an effectual aspect that gives a broad coverage to the
organisation to achievement of key position within market. Vodafone is a British multinational
telecommunications conglomerate which was founded in 1991 by Ernest Harrison and Gerry
Whent. It is headquartered in London and operating its business worldwide by providing its
services to different nations. There are 98,996 people are working within this firm and making
their contribution in the growth or success of the organisation. Human resource is the key area of
a business, thus the maturation and prosperity of business is based on the operations conducted
by the workforces. Vodafone is widely focused on developing HR operations in effective
manner, as effective HR activities are required for a business to spread out its transactions at
wider basis. The project is supported on a predetermined aim and objectives that aid the overall
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work in right manner, thus the aim and objectives are effective in clearly defining the motive of
the project.
Research Aim :
To analyse the impact of Globalisation over the Human Resource function of an
organisation. A case study on Vodafone.
Research Objectives
 To explore the understanding regarding the concept of Globalisation in the context of a
business.
 To appraise the advantages of internationalisation of the HR function of Vodafone.
 To determine the disadvantage of internationalisation of HR function of Vodafone.
 To access the impact of globalisation over the marketing functions of an organisation.
 To find out the ways which can be effective for Vodafone in reducing the issues related
to internationalisation of HR function.
Research Questions
 What is the concept of Globalisation in an organisational context ?
 What is the advantages of internationalisation of the HR function of Vodafone ?
 What is the leading disadvantage of internationalisation of HR function of Vodafone?
 What is the impact of globalisation over the marketing functions of an organisation.
 Which can be effective for Vodafone in reducing the issues related to internationalisation
of HR function.
Literature Review
The concept of Globalisation in an organisational context.
From the opinion stated by Carols Wood (2019) Globalization is refers as the spread of
products, data, innovation and technology around the national borders and societies. In monetary
terms, it essentially broke down as a relationship of countries over the globe cultivated by free
trade. According to the views expressed by Beverly Bird and Carol Kopp (2019) Globalization is
likewise considered as the procedure of the escalation of financial, governmental, interpersonal
and social interrelationship around the global limits. It is basically gone for the partition blending
of political and financial hypothesis around the world. In the context of business globalization
assumes immense role in enhancing the operations of each size of businesses at worldwide level
by fulfilling the requirements and needs of individuals.
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The benefits of Globalisation over the HR function of Vodafone
According to the opinion analysis of Roslyn Frenz (2017) globalisation is refers as an
essential aspect that plays vital function in enhancing the functions of an organisation at market
place. Globalisation is effectual in developing opportunities to the businesses to hire skilled
employees for the intention of increasing the transactions of the business and attain sustainability
within new market. Vodafone is a wide telecommunication business, that has its global
transaction and the company attaining numerous benefits through globalisation over the HR
function. Globalisation is effective in providing a way to Vodafone to implement effective
implementation of organisational functions for that it will be easy for the businesses to gain
progression and maturation. For the implementation of globalisation it is effective for the
business to execute all the operations within corporate structure as to promoting an effective
culture of business. Globalisation is also effectual in increase business opportunity thus With the
help of globalisation organisations are strategically expand their operations within new areas and
this make worth for the business in achievement of potential success. Higher growth develops
HR Operations as this globalisation provides proper assistance to the human resource of the firm
by execution of new and well skilled workforces.
The major drawbacks of globalisation on HR function of Vodafone
From the views expressed by Elisabeth Natter, 2018, In the modern competitive business
era, the key motive of businesses is to expand its operations into other areas for the sack of
attainment of higher growth and sustainability. Globalisation is influential for a business to
achieve competitive edge but in it also having few weakness over the HR functions of Vodafone
like corporate and culture difference, employment and tax law, long distance communication
challenges etc. Therefore, these refers to be the key drawbacks that affects the business
operations directly. Due to business expansion in other country, the major issue faced by
Vodafone is the culture difference as each country has their own culture and it is quite tedious
for the business to adopt culture. Tax and employment is the another issue which affects the
profitability of the firm, thus it is required for the business to analyse the employment rate while
making expansion, thus each government is belongs from different norms and having their
policies related to the labour law.
The impact of globalisation over the marketing functions of an organisation.
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As per the views expressed by Avery Phillips (2019) Globalisation has had an essential
influence over the marketing management of am organisation at global level. Marketing plays an
essential role in developing the operations of business at world wide basis, thus effective
marketing operations are helpful for the firm in achieving growth and success via creating
awareness among the people at global era. Globalisation has positive impact over the marketing
operations of an organisation, thus globalisation is effectual in developing opportunities for the
business and this could be resulted in attainment of higher growth and satisfaction. Globalisation
has effective in creating competition and for managing competition it is important for the firm to
making organisational products sand out in nature, therefore marketing could help the business in
promoting organisational goods and services in viable manner.
Project management plan
Project administration plan refers to a process that aids business in managing the activities
in a systematic and proper manner. A proper management plan helps in developing the value for
company in attaining more development as well as success at the Marketplace. This plan helps
business in executing all activities in a systematic and effective manner under this the project
manager place or necessary role in designing the management plan for the purpose of completion
task. In order to implement business plan it is necessary for manager to include different expects
such as scope time cost communication risk resources and quality. For this Vodafone will
develop suitable use of all these even factors in in regards to achieving success in management
project the different factors included in project management plan given below:
 Cost- In project management plan cost is regarded as one of the most effective aspect that
help management to execute predetermined activities without any face without any issues
because of lack of natural resources. For executing HR function project manager needs
proper fund so that they can easily improve overall performance of the Vodafone. In this
project manager requires around £350 for completing this project. This will be beneficial
for attaining favorable outcomes at the end of the project.
Basis Cost
Investment £80
Expertise £70
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Advertisement £100
Employees Training £50
Cost of executing changes in HRM £50
Total £350
 Scope- The main objectives of Vodafone is to gain the high profit by implementing
effective HR function at the time of operating their business at global level. For this
particular project scope is too wide as the company is providing opportunity to the people
to develop their skills and ability through effective HR process and this may create value
for the firm in strengthen their workforce. Therefore this create value in attainment of
higher growth and success at global level. If project scope is well identified then project
manager can easily attain positive and reliable outcomes at the end of the project. The
key scope of Vodafone is to capture a large market via arrangement business operations
in effective manner. Quality- It is crucial for project manager to ensure that project activities can be
completed in effective manner. All the HRM practices are adopted after ascertain of the
impact external factor. This will provides an opportunity to bring quality and ensures
proper functioning in globalized environment. With the assistance of this, project
manager of Vodafone can easily attain all the set target and at the same time also improve
efficiency level of project. Proper HR operations with maintaining higher quality it will
be effective for the firm in attaining global reach. Communication- it is a necessary component that bring change in operations of company
through proper execution of communication channels that help in developer connection
among lower management and top management. Company uses different communication
channels to interact through emails, telephone and many others. It helps in develop better
relationship among management and employees. Therefore, an appropriate
communication also helps the firm in implementing good relationship with customers,
that could be beneficial in attainment of higher growth and success at global level. Time: It basically in-consist over the time in which a business requires to complete their
projects and research in effective manner. This particular project needs the time of around
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9 weeks just to be completed, therefore, 9 week is enough for this project to cover all the
requires tasks in appropriate manner. Risk: Risk and issues are unwanted in nature, thus these are arises and affects the overall
operations of the research is adverse manner. In the context of this present investigation
work, the major issue in this project is mainly related with the provided time in which
researcher needs to complete the project with suitable results. In addition to this, the
authenticity of information is also a major issue which is being faced by the researcher as
it is important for the researcher to find appropriate sources for gathering valuable and
reliable information.
 Resources: The resources to complete this present project such as human resource,
financial resources and technological. It is a responsibility of researcher to use these
resources in proper manner for attaining positive outcomes.
Work breakdown structure and a Gantt chart
In order to managing a successful business project, time frame plays vital role in proper
execution of project activities in significant manner. For providing proper time frames and stages
two models are taken into proper actions that are described as below:
Work breakdown Structure: A Work disruption construction is considered as a key undertaking
transferral which manages the team's activity into controllable parts. The work disruption
constitution is mainly used for getting a complex multi step project done in effective manner,
thus it is an effective tool that categorises the work in small aspects.
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Gantt Chart: A Gantt Chart is considered as a type of bar chart which illustrates a project time
schedule in proper manner. This is applied by the project manager in respect to managing the
project actions in effectual way, in this tasks are categorised in vertical axis. In another work
Gantt chart is represents as the graphical cognitive content of a exposure which is effective in
preparing a plan, which facilitates the activities of the work in effectual mode. The key motive of
project manger is to apply Gantt chart for the purpose of completion of the work within given
time duration.
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Small-scale research
Investigation Methods are bring up to the key aspect of the research as it supplies an
effective path way to the investigator to transferral out the activity in positive way. Methodology
is determined as a systematic or well managed way to determining the methods which are
required to be used through the researcher in respect to execution of the work in proper manner.
This section of research is encompasses over assorted elements that supports the activity in
accurate way, some key methodologies that are appropriate for this project are associated as
below:
Type of investigation: The key consideration of a research is to determining the type of research
as to providing a clear direction to the study. The type of investigation is emphasises on two
major aspects i.e. qualitative and quantitative research methodology. The proper detailed
information regarding the two aspects are described as below:
Qualitative Research: This is an effective tool of research type as in this information is gathered
on the basis of qualitative means. Moreover organisations are applying qualitative tool for
accumulation of data in detailed manner, as this tool is effective in developing a theoretical
framework by analysing the perspective of people. This part is efficacious in aggregation of
non-numeric information.
Quantitative Research: This recognised as the another vital tool that can be embraced through the
investigator so as to gathering reliable data in the form of numeric aspects as in this informations
are gathered in the form of statistical aspects.
In the existing sphere of investigation both qualitative and quantitative tools are
practically executed through the investigator thus these two are effectual in representation of
valid and dependable results.
Research Philosophy: This is the most imperative aspect of an investigation as it is effective in
assisting the overall work in right direction to drawn valid and reliable outcome. This section of
research is encompasses over interpretivism and positivism research philosophy. In the context
of this present investigation work, interpretivism philosophy has been applied by the researcher,
therefore, it is effective in conducting in-depth evaluation via the support of human perception.
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Data Collection Tool: This part is mainly consists on two major elements as data is mainly
accumulated through primary and secondary tools of data collection. Primary origin is
efficacious in accretion of information for the very first time as in this new information is
gathered to reaching at the potential outcome. In primary research content is mainly concentrated
from conducting survey, observation, interview, face to face survey etc. On the another lateral
secondary research is useful in accumulation of theoretical data that supports the study in reliable
manner as in this data is basically gather from secondary tools like books, journals, published
research articles, online sites etc. In the present venture both essential just as optional
apparatuses are connected by the analyst, therefore essential source is relevant in execution of
poll as in this data is accumulated through filling the survey that covers the point and goals in
successful way and despite what might be expected auxiliary devices are connected to creating
hypothetical system by the assistance of books, diaries, distributed research articles and so on.
Data Sampling: It is the best part that is rely upon the execution of respondents through the first
populace, this part depends on two distinct sources like probabilistic and non-probabilistic
inspecting. In the present region of work information has been accumulated through irregular
premise as non-probabilistic instruments has been connected by the specialist. In this example
size of 30 respondents are made into appropriate move by the analyst. Selected respondents are
staff of the company who has knowledge about the concept of Globalisation and its impact on
HR function of the company. In this present research project survey is being conducted among
30 respondents, therefore, 30 employees are enough to gather valuable information. On the other
side, 5 managers of Vodafone are select to conduct interview, therefore, managers are liable in
providing authentic information in regards to the chosen subject area.
Q1) Are you aware about the concept of Globalisation ? Frequency
Yes 28
No 2
Q2) Do you think that Globalisation is effective in improvising HR operations
within an organisation ?
Frequency
Agree 26
Disagree 4
Q3) Does Globalisation is effective in developing the operations of Vodafone
in effective manner?
Frequency
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Yes 26
No 4
Q4) What factors to be considered while globalisation, that helps in proper
execution of the Human Resource operations in Vodafone?
Frequency
Requirement of workforces 8
Government legislations 7
Cloud Technology 7
Artificial Intelligence 8
Q5) Which kind of impact does have Globalisation over the HR activities of
Vodafone?
Frequency
Positive 26
Negative 2
Neutral 2
Q6) What are the advantages attained by Vodafone through expansion of
business at global level?
Frequency
Wide market reach 7
Competitive edge 7
Increasing production 8
Maximisation in profitability 8
Q7) Which kind of relationship does globalisation has with the HR operations
of Vodafone?
Frequency
Effective 25
In-effective 2
Neutral 3
Q8) Does appropriate HR assistance is effective in maximising the support of
staff people at work place production?
Frequency
Yes 28
No 2
Q9) Provide Recommendation to Vodafone to improvise its business
operations in respect to attaining higher competitive edge?
Q10) What are the leading functions of administration which is impressed by Frequency
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conception of internationalisation?
HR 11
Operations 9
Marketing 6
Finance 4
Q11) Is concept of globalisation support marketing function of Vodafone
while operating at global level.
Frequency
Yes 20
No 10
Q12) What are the impact of globalisation on marketing function of
Vodafone?
Frequency
Increase competition level 12
Technology innovation 10
Increase promotional activities s8
Q13) What marketing functions are majorly implement by Vodafone to
conduct global business operations?
Frequency
Product management 8
Effective Pricing 10
Promotional activities 12
Q14) According to you, globalsiation has direct impact over the marketing
operations of Vodafone?
Frequency
Yes 26
No 4
Interview with Manager
Q1) As per your views, is globalisation support Vodafone in recruiting talent workforce at
global level?
Interpretation: In the investigation an interview session has been conducted with managers, as
the managers are more liable in providing suitable information that assist the work in right
direction. The manager of firm said that, globalisation is beneficial for Vodafone to recruit
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skilled and talent workforce at global level. It invite more and more individual towards the
company. This will enhance the chances of attaining success at market place. As talented
workers are beneficial for company to operate its activities at global level and at the same time
also provide them support in attaining their set goals and objectives in appropriate time frame.
Q2) Is globalisation increase innovation in training programs for improving the
performance of personnel?
Interpretation: As a manager of the company, I think that globalisation is one of the best
platform that create innovation within the firm. It also help company in providing better training
and development programs to its workers to make them able to perform their task activities. This
will improve the chances of overall performance of workers at workplace.
Q3) Do you think that, hiring individual from global level is effectual for the business in
attaining higher competitive advantage?
Interpretation: In the present investigation, interview section is mainly executed among
managers and as per their opinion hiring individual from global level is effectual for Vodafone in
attaining higher competitive advantage, therefore, people from diversified areas are more
valuable in easy expansion of business, thus this create value for the firm in attaining higher
growth and success within commercial centre.
Q4) According to you, it is necessary for Vodafone to manage their HR functions in respect
to strengthen the operations of the firm at global level?
Interpretation: From the opinion analysis of the managers, it has been determined that yes it is
necessary for Vodafone to manage their HR functions in respect to strengthen the operations of
the firm at global level, therefore, in the competitive business environment the growth of firm is
mainly based on the efforts of the employees, so businesses are mainly concern over hiring
experienced and talented workforce from the diversified areas, therefore, this create value in
execution of business in effective manner which strengthen the progression of the business at
international level.
Research and data using an appropriate tools and techniques.
Theme 1) People are aware about the concept of globalisation.
Q1) Are you aware about the concept of globalisation? Frequency
Yes 28
No 2
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Interpretation:
According to the portrayal of the above given outline it has been translated that 28 out of 30
individuals aware in regards to the concept of globalisation and leftover people having no
concern regarding the similar area of work.
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Theme 2) People think that globalisation is effective in improvising HR operations within an
organisation.
Q2) Do you think that globalisation is effective in improvising HR operations
within an organisation ?
Frequency
Agree 26
Disagree 4
Interpretation:
As per the evaluation of the work it has been analysed that 26 people said that globalisation
is effective in improvising HR operations inside a business or the leftover individual are disagree
through the equivalent area that in consist over globalisation and its influence in development of
HR operations.
20
26
4
Agree
Disagree

Theme 3) Globalisation is effective in developing the operations of Vodafone in effective
manner.
Q3) Does globalisation is effective in developing the operations of Vodafone
in effective manner?
Frequency
Yes 26
No 4
Interpretation:
From the description of the above granted chart it can be determined that globalization is
effective in developing the operations of Vodafone in efficacious way the survey is conducted
among 30 people and 26 people are in favor with the argument and the leftover four individual
are not in favor with this equivalent.
21
26
4
Yes
No

Theme 4) There are different factors that are requires to be considered while globalisation of
business operations, that helps in proper execution of the Human Resource operations in
Vodafone.
Q4) What factors to be considered while globalisation, that helps in proper
execution of the Human Resource operations in Vodafone?
Frequency
Requirement of workforces 8
Government legislations 7
Cloud Technology 7
Artificial Intelligence 8
Interpretation:
As per the descriptive analysis of the project it is being found that There are assorted factors
which are needs to be reasoned at the time, globalisation of enterprise operations, that helps in
proper execution of the Human Resource operations in Vodafone. 8 out of 30 people are in
favour of requirement of workers, 7 people are go with government legislations, 7 people are in
favour of cloud technology and the remaining people are go with artificial intelligence.
22
8
7 7
8
Requirement of workforces
Government legislations
Cloud Technology
Artificial Intelligence

Theme 5) Positive impact does have globalisation over the HR activities of Vodafone?
Q5) Which kind of impact does have globalisation over the HR activities of
Vodafone?
Frequency
Positive 26
Negative 2
Neutral 2
Interpretation:
From the in-depth investigation of the undertaking it is being analysed that 26 out of 30
people are in assistance with the account that economic process has constructive effect over the
HR exercises of Vodafone And two people are aforesaid that economic process has adverse
influence on the HR activities of the firm and remaining individuals are impartial as they are not
bighearted any observation on the same.
23
26
2
2
Positive
Negative
Neutral

Theme 6) The benefits attained by Vodafone through expansion of business at global level.
Q6) What are the advantages attained by Vodafone through expansion of
business at global level?
Frequency
Wide market reach 7
Competitive edge 7
Increasing production 8
Maximisation in profitability 8
Interpretation:
From the general task examination it has been assessed that there are different achieved by
Vodafone through development of business at worldwide level. 7 out of 30 individuals are said
that wide statistical surveying is the real advantage accomplished by Vodafone 8 individuals are
agreeable to focused edge 7 individuals are go with expanding creation and remaining
individuals are go with boost in gainfulness.
24
7
7 8
8
Wide market reach
Competitive edge
Increasing production
Maximisation in profitability

25

Theme 7) Effective relationship does globalisation has the HR operations of Vodafone.
Q7) Which kind of relationship does globalisation has the HR operations of
Vodafone?
Frequency
Effective 25
In-effective 2
Neutral 3
Interpretation:
According to the detailed assessment of the undertaking it has been prevent mind that 25 out
of 30 individuals are said that there is a compelling relationship has between globalization with
HR activities of Vodafone 2 individuals are said this there is an in-powerful relationship among
digitisation and HR tasks and remaining individuals are neutral as they are not giving any
dialogue on the equivalent.
26
25
23
Effective
In-effective
Neutral

Theme 8) The appropriate use of globalisation is effective in maximising the support of staff
people at work place production.
Q8) Does appropriate use of globalisation is effective in maximising the
support of staff people at work place production?
Frequency
Yes 28
No 2
Interpretation:
The above given talk expressed that 28 out of 30 people are in concern with the statement
that the proper utilization of globalization is successful in amplifying the help of staff individuals
at work spot generation and the rest of the people are not in concern with equivalent to they are
not concur with the announcement.
27
28
2
Yes
No

Theme 9: Major functions of organization which is affected by concept of globalisation.
Q10) What are the leading functions of administration which is impressed by
conception of internationalisation?
Frequency
HR 11
Operations 9
Marketing 6
Finance 4
Interpretation: As per the details of the given chart it is being analysed that 11 people think that
HR function of company is largely affected by the globalisation concept. Along with this, 9
participants said that operation department of the company is affected. Furthermore, 9
respondents said that marketing function of company is influenced by globalisation concept. On
the contrary, 4 participants spring their opinion that monetary segment of the company is
affected through globalisation.
28
11
9
6
4
HR
Operations
Marketing
Finance

Theme 10: Concept of globalisation support marketing function of Vodafone while operating at
global level
Q11) Is concept of globalisation support marketing function of Vodafone while
operating at global level.
Frequency
Yes 20
No 10
Interpretation: From the given chart it is being examined that, concept of globalisation may help
in improving marketing activities of the company that contribute in enhancing profitability level
of the company at market place. In this regards, 20 respondents are agree with this theme as they
think that globalisation directly contribute in promoting organisational activities at commercial
centre. On the other side, 10 participants are nit favour with this province.
29
20
10
Yes
No

Theme 11: Impact of globalisation on marketing function of Vodafone
Q12) What are the impact of globalisation on marketing function of Vodafone? Frequency
Increase competition level 12
Technology innovation 10
Increase promotional activities 8
Interpretation: According to the given graph it has been evaluated that economic process also
influences on commercialism operations of the company that may negatively impact on the
company. In this, 12 respondents think that globalisation may increase competition level in
market that provide opportunities for company to expand their business. Along with this, 10
participants think that it may positively impact on increasing technology innovation. On the other
side, 8 people think that globalisation may also improve promotional activities that may improve
the trade name of the firm at world wide basis.
30
12
10
8
Increase competition level
Technology innovation
Increase promotional
activities

Theme 13: There are multiple marketing functions that are majorly implement by
Vodafone to conduct global business operations.
Q13) What marketing functions are majorly implement by Vodafone to
conduct global business operations?
Frequency
Product management 8
Effective Pricing 10
Promotional activities 12
Interpretation:
From the analysis of the above given graph it has been analysed that, there are multiple
marketing functions that are majorly implement by Vodafone to conduct global business
operations. Therefore, 8 out of 30 people go with the option of product management as per their
view product management is the basic and fundamental aspect of marketing which is requires to
be attempt by the management to gain higher sustainability within market. 10 respondents go
with effective pricing and remaining people are in favour of promotional activities.
31
8
10
12
Product management
Effective Pricing
Promotional activities

Theme 14: Globalisation has direct impact over the marketing operations of Vodafone.
Q14) According to you, globalsiation has direct impact over the marketing
operations of Vodafone?
Frequency
Yes 26
No 4
Interpretation:
According to the detailed evaluation of the project it has been evaluated that, 26 out of 30
people said that Globalisation has direct impact over the marketing operations of Vodafone, as
per determine that globalisation is a significant aspects which has significant influence over the
operations and function of the business. Leftover respondents are not in favour with the same as
per their opinion globalisation does not have direct impact over the operations and functions of a
business.
32
26
4
Yes
No

Judgement
From the above discussion, it has been concluded that most of people are provide their
opinion that globalisation performs a crucial function in organisation and also impact on HR
functions. It assist in recruiting efficient skill full talented people within the business who help
them in enhancing the chances of attaining success at market place. Along with this, it also help
in increasing gainfulness plane of the business and at the same time also provide them support in
attaining competitive edge at market place.
Appropriate recommendations
The research into consideration is corroborated on the investigation of the impact of
economic process on the HR functions of an organization this is a broad way of the site that
assist a person in developing the cognition and knowledge base regarding the similarity of study.
From the Detailed analysis of the work it has been recommended that as a large business
organization it is a essential for Vodafone to analyses the market condition in respect
improvising their operations the company should also apply business strategies in order to
enhancing the performance at world wide basis. The company needs also analyzing the strategy
of their rivals for the purpose of implementing the most suitable strategies that effectual for the
organizations in achieving significant competitive age within commercial Center. In addition of
this, company needs to analysis all the external factor before operating their business at global
level. This may aid in rising up the positive execution of the business at competitive commercial
center. From the views analysis of interviewee over the subject area if the influence of
globalization over on the HR operations of Vodafone, it has been recommended that as to expand
the business at global it is to be suggested to Vodafone to appoint more skilled and talented
workforce from the local area as it creates value in making proper understanding regarding the
culture of the new area. Therefore, this create value in attainment of growth by the smooth
execution of operations. As a large confectionery firm, Vodafone is having huge competition
within market, so it is required for the business to implement new and advance source of training
in respect to providing suitable development aspects to the employees, Thus this create value for
the firm in attainment of higher growth by the appropriate contribution of employees.
As per the in-depth analysis over the opinion of respondents it has been recommended that,
majority of respondents said that globalization is effective for Vodafone in enhancing the
operations at wider level, therefore, they said that company should implement globalization as
33

their key strategic step to enhance organizational marketing operations and functions, therefore,
globalization is supportive in developing awareness regarding operations and function of the
firm. As per the views analysis of the managers of Vodafone, it has also been recommended that,
company should provide regular training to their employees in respect to improvising the skills
and ability of individual to perform a significant task or job responsibility. From the views
analysis of the respondents, it has also been recommended to Vodafone that, company should
hire employees from diversified areas as it is effectual for the firm in attaining higher
competitive edge via improvising the operations and functions of the firm. It has also been
suggested to the management of Vodafone, that company or its higher authority should kept an
eye on their employees performance and provide them suitable guidance to perform
organizational task effectively.
From the execution of the in-depth evaluation over the study I have been recognize that
this study is beneficial for me in attaining my future projects in more effective manner. As i have
attained knowledge regarding the topic of determining the impact of Globalization over the
Human Resource function of an organization, thus this create value for me in enhancing my
skilled in the specified area. This project also develops my ability to collect information or use of
suitable methodologies and the ways to implement an investigation in right manner, Therefore
proper knowledge regarding investigation elements are effective for me in attempting my future
projects in more liable manner.
Value of undertaking the research
This research is conducted for the purpose of addressing problems in an effective manner.
This research is taken into consideration on impact of globalization over the human resource
activities within organization. Human Resource Department plays a necessary role in an
organization the main role of this department is to hire capable employees provide training and
development performance appraisal and many others. Company provide training and
development sessions to employees at the time of be presented on the job profile, thus it is the
best way to train an individual towards a work. I faced many issues related to cost and time for
better completion of work I have done the research by developing time plan by executing
activities in a proper manner. I had been including secondary data that helps me in Collection of
data in a effective manner. The questionnaire is the blocked in the primary method by
considering the opinion and new points of selected respondents. On the other hand I showed that
34

the data of test plan should be confidential and they can not face any issue regarding their
personal data. By undertaking this project, I will improve my skills and knowledge towards the
globalization and its impact on HR function of business organization. It support me in my future
project activities, in which I can easily complete the project activities in most effective manner
and also reduce the chances of arising any kind of issues and error within the project activities.
During the execution of the project I have attained lots of skills and knowledge related to
the area of globalization and its significant influence over the HR operations of firm. This in
turns considered to be my good experience as I have gained the proper idea to implement all
tools of methodologies in proper manner. In the project execution every things goes right and I
have only facing the issue in accumulation of information, as respondents are not really showing
their trust and giving real information and there is also lack of reliability of resources as it is
crucial for me in serving fact full sources of data accumulation. The study over the chosen
subject area is based on the impact of Globalization over the Human Resource function of an
organization. Thus, this is a wide subject area which is effective for me in developing my
knowledge and this will assist me in addressing my future projects in more liable manner.
35

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Appendix 1
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