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Scale and Size of Accommodation Services in Hospitality Industry

   

Added on  2023-01-13

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Managing
Accommodation
Services
Scale and Size of Accommodation Services in Hospitality Industry_1

Table of Contents
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
P1) Discuss the scale and size of the accommodation service found in the hospitality industry.
................................................................................................................................................1
P2) Illustrate various forms of ownership available to accommodation services..................2
P3) Explain the roles that, grading, classification and online review sites play when potential
customers look for and book accommodation........................................................................3
LO 2.................................................................................................................................................4
P4) Role of front desk functions within a variety of accommodation services......................4
P5) Highlight key roles within the front office departments..................................................4
LO 3.................................................................................................................................................5
P6) Key roles found within the housekeeping departments...................................................5
P7) The importance of forecasting linen stock and other guest supplies...............................6
P8) Highlight the interrelations among housekeeping and other department.......................6
LO 4.................................................................................................................................................6
P9. The importance of scheduling maintenance or repair work to minimise disruption to
guests......................................................................................................................................6
P10. Importance of security within an organisation...............................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
Scale and Size of Accommodation Services in Hospitality Industry_2

INTRODUCTION
Accommodation service is the fastest growing industry in the international market. It's
main motive is to provide their targeted customers effective services over the years so that they
can be bind for longer time duration (Buhalis and Amaranggana, 2015). On the other hand they
tend to provide best services to the customer in order to explore their business in the market.
Accommodation service provide several services like, from breakfast to lodging for their user.
For the completion of the report Marriott international hotel is selected. It is a diversified
hospitality firm that provide lodging facilities to their potential customers. This leading hotel is
suited in Bethesda, Maryland US. In the year 1927 this hotel stated providing its services to the
customer in the market. Here, report covers, accommodation size and scale that are found in this
particular sector. Front desk role in context of accommodation service is explained in order to
work on the loop holes if required. Additionally, role of facilities and security played in an
accommodation services identified.
LO 1
P1) Discuss the scale and size of the accommodation service found in the hospitality industry.
In the competitive era hospitality industry is stated as, vast group of businesses that
provide services to its targeted customers. Hospitality industry core motive is to provide high
quality service and to enhance the experience of individual. On the basis of star rating hospitality
industry size and scale is ascertained. The star rating describes depicts the quality of services
provided by the hotel (Christou and Nella, 2016). The size and scale of the business is illustrated
as under:
Mid range hotel: It is the best combination of value of money hotel. This is because it
provide big rooms facility than budget hotel along with additional facility and services. On the
other hand by providing better bar, ambience, swimming pool facilities hotel is able to meet the
emerging needs of the customers. For example: In London, La Suit hotel is mentioned as mid
range hotel as it provide free Wi-Fi and other facilities to their targeted customers.
Budget hotel: In this type of hotels rooms and food are available in very low cost.
Budget hotels are of low category of hotels are well-known for providing the basic facilities like,
telephone service, daily room service and mineral water. Example: Central London Hotel is
1
Scale and Size of Accommodation Services in Hospitality Industry_3

classified under budget hotel beachside it offers all the basic requirements and facilities like mini
bar to the client..
Luxury hotel: In the open market place this type of hotel provide easy and comfortable
services to the customers. They are 5 star hotels and well known for its easy planning for
booking option. Across the globe there are many 5 star hotels such as, Airbnb and Hiltion who
are successfully meeting the expectation level of the customers in every possible way. However,
well trained employees are there with the organization so as to facilitates consumers (Common
and Mellon, 2016).
P2) Illustrate various forms of ownership available to accommodation services.
The different forms of ownership available to accommodation services are explained as
under:
Chain hotel management: It is part of that particular hotel which is owned and operated
by same owner. Chain hotel are identical in nature but are placed in different location. For
example: Marriott is having its branches worldwide in order to capture large market ratio.
However, star rating, online comments, classification systems, facilities and so on plays a
significant role when target customer visit their websites or look for booking the
accommodation. All the decision in context of the hotel betterment are taken by the owner
themselves as well as they have the authority to run the hotel on their own norms.
Independently owned properties: In the global market this type of business is operated
independently and freely by the owner itself. Other proprietors are not allowed to use their
companies name in any manner without their permission. For example: Independently owned
properties is Ibis hotel chain that has chain of hotel in numerous nation. The hotel working
structure is flexible and can easily mould themselves according to the changing environment in
order to full the expectation level of the customers on priority level (Ho, 2017). On the other
hand Marriott is independently owned chain of hotel whose decision related to business growth
and expansion are taken by the owner itself.
Franchises: Through this right and authority to given to the entity to use their companies
brand name for particular time period. Organization does this in order to grow the bushiness in
the market as well as to raise the sales volume of the company as compare to rivalry ones. The
distribution of goods and services are done with the help of licensing relationship so that in the
up-coming years conflict does not take place. Franchises provide strong and effective portfolio to
2
Scale and Size of Accommodation Services in Hospitality Industry_4

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