Managing Conferences and Events

Managing Conferences and
Events

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
LO1..................................................................................................................................................3
P1: Different categories and dimensions of events......................................................................3
P2: Categories and current trends in events sectors.....................................................................4
LO2..................................................................................................................................................5
P3: Event Layout..........................................................................................................................5
P4: Additional Services................................................................................................................6
LO3..................................................................................................................................................7
P5: Management Roles................................................................................................................7
P6: Management Skills and Personal Attributes..........................................................................7
LO4..................................................................................................................................................8
P7: Security and Safety Measures................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Conferences are the most important and productive events that mainly organize for the
professional purposes. Businesses are organizing that type of events in the work environment for
the presentation of the any new ideology. There are many factors run together, like; the purpose
of the conference, location of the conference, budget of the conference, invitations for the
conference etc. Businesses are give these conference responsibilities to the event manager. The
event manager work is to analyse all factors of the conference, because these are the one task for
the manager in which manager need to put their all efforts in event management and try to
achieve final goal of the event. These are the way for the event manager to show their innovative
event management skills by organize an attractive and productive event for the professional
purposes. There are many purposes of the conferences and events, but in the business sector it
includes; build hard business relationships, raise productivity of the business, celebrate the
business achievements, discuss new ideology with business relatives etc. Almost all successful
business in the world are organize these type of conferences and events in the business
environment for achieve their business goals. These report included outline of the events sector
in systematic manner which are helpful for the Freeman Company (a conference and event
management business) to develop their capability in event management.
LO1
P1: Different categories and dimensions of events
 Categories of events : There are various categories of events.
1. Conference : Conferences are the most popular events which are mainly organized by
the businesses (Ohly and Schmitt, 2015). The purpose behind these conferences are to
achieve business goal by discussing business ideology with the business relatives. For
example : Business meetings, Business success discussions, etc.
2. Seminars : Seminar events are basically organizing for the purpose of give training to the
business managers and employees, motivate students for their career, gain cultural
objectives etc. For example : Motivational seminars, Devotional seminars, Business
improvement seminars etc.
3. Personal Events : Personal events are generally organizing by the particular person or
team for achieve their personal objectives (Carr, 2016). These type of events are useful in