Managing Events: Categories, Dimensions, and Trends in the Event Sector

Managing Events
successfully

Table of Contents
INTRODUCTION...........................................................................................................................4
LO1..................................................................................................................................................4
P1) Explain the different categories and dimensions of the events............................................4
P2) Discuss the features and the current trends influencing the event sector.............................5
LO2..................................................................................................................................................6
P3) Design an event layout of the conference room for meeting the clients requirements.........6
P4) Explain the additional services available in the conference or event environment..............7
LO3..................................................................................................................................................7
P5) Explore the different management roles in the event industry.............................................7
P6) Review the management skills personal attributes required to work in the event industry. 8
LO4..................................................................................................................................................9
P7) Explain the appropriate measures required to Provide the safe and the secure environment
.....................................................................................................................................................9
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................10

INTRODUCTION
Dream sales machine London is the event management company which is managing the
events. The company has successful completed the events in the successful manner which have
resulted in the experiences and the unexpected standard has formed of the company in the
market. The report consist of the events sectors and the management skills which are needed by
companies in the event industry. Event also include the planning the event setup by the event
management company for the event. Report also includes the event safety and the safety of the
guest which are visiting the event and for the employees as well. The report want to provide the
knowledge about the event management sector in the industry.
LO1
P1) Explain the different categories and dimensions of the events
The events are managed by the event management companies. There are various types of
the events which are handled by the event manager. The event manager would have the
knowledge of the customers needs which would be managed by the event management company
(Faulkner Microsoft Technology Licensing 2018).
Private events
Private vents are the events like the weddings, receptions and the birthday parties. These
types of the events are handled and managed by the event manager. Private events' industry has
the specific venues for the private events because in the private events the guest want the privacy
at the events. Private events has the certain guest which are visiting the vents in the specific
manner. Business program and the school programs are also helped in the private events. In the
private events the guest is available and no public is allowed to participate in the event. For
example the company has signed the deal of the wedding and managing the needs of the wedding
programs.
Corporate events
Corporate events are used by the business sector for promoting their brands and the
launch the products. The corporate events are like the events which include the conferences
launch of the product, seminars and the meetings as well. The industry of the corporate events is
not so big to manage the events in the successful manner. Corporate events are raising the loyalty
of the company towards the suppliers and the customers. For example the corporate events

include the conferences and the meetings which are held by the event management company
(Preuss 2015).
Charity events
Charity events are the vents which are raising the money for the charity and the for the
fund-raising as well. Usually charity events need the sponsors which are funding the charity
events. The amount generate from the event is donated or used for the social causes on the
society. These types of the events include the sponsored runs and the sponsored walks. For
example the event management company is organization the charity event of the non-profit
organization.
P2) Discuss the features and the current trends influencing the event sector
Nowadays the customers want to follow the current trends which would make the event
in the successful manner. Currents technology and the current trends are influencing the mindset
of the customers which want to organize the event (Lee, and et.al., 2017).
Private events
In the private events the customers want that the event manager is following the current
trends in the event. The ideas of the events need to be innovative because in the private events
their private and family function which need to specifically or organized in the effective way.
Technologies must be used in the events but not that technology which would disrupt the event.
Nowadays the customers want the high security and the facial recognition which would provide
the security to the customers which are visiting the events. The private events include the
wedding the and the parties which need to organize in the effective way.
Corporate events
Corporate events include the events which include the business meetings and the
conferences. These types of the events need to follow the trends using the technology in
meetings. There must be no disturbance to the customers in the meetings. Corporate events has
the facilities of the that chat boxes and the projectors which are need in the meetings and the
conferences (Ocasio Loewenstein and Nigam, 2015).
Charity events
Charity events includes the events which are fund-raising events. These charity events
does not have to follow the latest trends but need to sue the latest technologies. Proper facilities
must be provided to the customers in the vents. These events should have the proper time breaks