Managing People: A Comprehensive Study

This assignment delves into various aspects of managing people and resources, including the effective evaluation of training and development in higher education. It also examines servant leadership, creative work in media organizations, and human resource management. The study highlights the importance of motivation, constraints, and strategic action in managing people. With a focus on people-centric approaches, this comprehensive study provides valuable insights for professionals and students alike.

Managing People in
Organisation

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
1. Recruitment and selection process followed by Harrods...................................................3
2 Motivation theories relevant to Harrods and their implementation.....................................8
3. Factors that influence behaviour of an individual............................................................14
CONCLUSION..............................................................................................................................18
REFERENCES................................................................................................................................1

INTRODUCTION
For procedure of human resource administration, this is fundamental for personnel
management of an organisation in regard of avoiding limitation and function effectively. Human
resource management can be referred as the development procedure as well as valuing individual
at the working environment. This consist of entire worker performance aspect that include
recruitment, development, performance and selection procedure etc. It has become more
essential for organisation to maintain their public that has been adopted by commercial sector
everyday. HRM organise various functions and activities for worker like compensating,
rewarding, development and training etc. Hard working and collaborative working along with
great traits as well as talent exceptional that can assist in building administration of company
easily (Bush and Middlewood, 2013).
Harrods is one of the most reputed company deal with luxury division stores in the global
trade. The company employs approximate 4000 emplopyee with the additional concession as
well as agency worker i.e. 3500. The organisation is performed through Qatar government. The
organisation coordinate practice to develop their worker engagement along with decrease the
worker's turn over. This report will analyse different recruitment and selection procedure along
with identifying various theories for building more worker engagement in the activities of
company. Also, it will help in evaluate the behaviour of individual impacting components for
emphasise their credibility and working quality.
MAIN BODY
1. Recruitment and selection process followed by Harrods
Recruitment and selection process is paramount aspect of new or established business's
proper functioning. Worker are main asset that can either direct a company to the success heights
or can misdirect to marketplace failure and wrong path. Thus, selection and recruitment process
is fundamental within a company that can help them in moving to right direction. Hiring process
refer to the searching and obtaining of potential applicants with needed skills, knowledge and
experience to agree organisation to recruit most appropriate individual to accomplish the vacant
vacancies of hob against the set description and specification. Harrods make use of certain
process that include various stages which can assist in communicating within internal
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organisational environment. There are several process and techniques of selection and
recruitment which is required to recognise before discussing the specific process:
Internal Recruitment: The assessment of employer of employee's recent members of
staff in regard of making certain if any current employee are skilled and qualified sufficiently to
their work vacancies of job. When a commercial business include in process of internal
recruitment, an existing employee might be assigned to profile of new worker delivering them
promotion, appraisal or internal transfer within the company. In regard of this, evaluation of
workplace of organising, performance and feedback evaluation is conducting for identifying the
employee of enterprise (Taylor, Doherty and McGraw, 2015).
External Recruitment: External hiring can mention as the categorization of available
candidate range, despite of existing staff members in order to involve or recruit sufficient skilled
and qualified employee to fill their vacancies of job within enterprise. It operate proper selection,
induction, hiring, development and training for efficient managing and employing activities of
employee.
Third-Party Recruitment: This refer to the company, agencies of individual hiring
candidates or employee for temporary, full-time and part-time opportunities of working
according to the worker's need. These work according to the knowledge and innovation rendered
through organisation while hiring as well as building a standard as per the hired worker. These is
associated with the candidate performance review and evaluation.
Therefore, Harrods, optimise the above discussed approach and techniques of selection
and hiring for the purpose of recruiting most suitable applicants for organisation. Considering the
main process initials, organisation follow more efficient and effective technique in regard of
revenues, time and efforts as per skilled employee recruitment.
The selection and recruitment procedure of sited company include numerous stages of
interaction and attainment of their vision and mission. The primary phase of carry out the
selection procedure include CV analysis practice prospects for determining suitability of profile
for opening of company. In the next phase, manager of Harrods employ telephonic or video
interview of rectified or suitable applicants according to qualification and skills by coordinating
reasoning test which support applicant's legal aspects to Harrod's HR manager. After this, centre
assessment is undertaken i.e. the next phase imply group discussion for hiring which is organised
by manager and HR of company. In this phase, they allow the applicants to accompany other
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stages such as line manager interview, prepared task and final interview and resourcing interview
etc. In the final phase of candidate selection and hiring of company, applicants are being invited
by organisation to assessment centre for analysing talent and skills (Renz and Herman, 2016).
Therefore, Harrods ascertain optimisation of coherent procedure and clear choice of
recruitment and selection procedure for the best and balanced use of available resources in ideal
manner. There are numerous other elements of this procedure that is being undertaken by
Harrods like person specification, job advertisement, job description etc. This procedure is need
to evaluate in regard of encompassing the entire hiring and selection procedure in the company's
best way. Here is discussed the most significant elements undertaken for ir along with their
purpose of evaluation briefed as below:
Job Advertisement: A job advertisement can be defined as the print and electronic
notification of new candidate hiring in regard of performing specific work position within the
organisation. Every company utilise this techniques or method so as Harrods. Main purpose of
accompanying the job advertising tool for selection and recruitment of undertaken organisation is
to attract more suitable and appropriate candidates for specific position of job. Therefore,
enterprise keep their ad content more direct, coherent, appealing and informative for attracting
maximum skilled and qualified employee within company. Here is discussed advertisement of
job of HR published for Harrods's HR manager:
JOB ADS FOR MARKETING MANAGER
Division: Promotion and Marketing
Type of Work: Part-time and Full Tine
Place: Hammersmith
Harrods is a well reputed organisation which is seeking for candidate for the post of marketing
manager who is more creative and strategic in terms of planning and rendering projects and
programs of technology, home division and toys. The applicant will be accountable for
managing consumer profile assessment, research of market, potential consumer and buyer
behaviour analysis, segmentation and brand performance administration etc. The marketing
manager should be able to plan, design and manage the activities, events as well as promotional
plan as per the forecasting and budget.
Candidate must be creative enough to imagine and execute the product launch event, existing
generation of publicity along with managing and working effectively with entire team members
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allotted to him. Also he should be more optimistic, visionary in nature, ascertaining the flexible
environment of work as well as assuring organisation creative strategies and plans for company.
Having a mind-set of consumer marketing, Harrods would be glad to hear from those
candidates. Job applicant can apply now by Website, Facebook and LinkedIn profile of
company.
HR Director
Sarah Grace,
Job Description: It can be referred as the functional description of content and context of
work that involve features and content of company. It has been documented statement which
define, explain and identify the major duties, responsibilities and working terms or condition etc.
The main purpose behind job description is to assess candidate's major role while hired for
specific work as well as to form the working term transparency (Stone and Stone, 2013). Harrods
understand those essential components while undertaking the recruitment and selection
procedure within a company, keeping the information or content more clear and descriptive.
Here is mentioned the job description sample of Harrods:
MARKETING & MANAGEMENT MANAGER
Job description: The need applicants will be hired for the brand performance management and
creating effective recognition of company in the competitive marketplace, With the confident
communication skills and support of communication, candidate should be more able to present
with more effective and authentic strategy of marketing along with the designed plan. These
applicants will be able to function promotional activities for promoting and launching their new
or existing services and products. Manager of company has to inform and report to the higher
management authorities in regard of tracking each day routine.
Requirements:
 Certified management and marketing degree from the reputed university or educational
institution.
 Good knowledge and information of altered tools and technologies of promotion. Effective skills of communication and interaction.
Requirement in chosen member:
 Individual should be more creative in order to analyse, manage, design and execute the
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marketing and promotional operations for new or existing services.
 The applicants should have more than 3 year experience in working for a recognised
company as the marketing or sales executive or manager.
 Staff member required to be trained and qualified major grounds of management and
marketing in their certified degree or diploma.
Person Specification: Individual specification can be referred as the determined attributes in
potential employee. It is similar to description of work but are more often planned in certain
form, The main trait or attribute of person specification is, this include skills, qualification,
experience, knowledge, attribute of individual and many other activities which a candidate need
to possess for performing their work or job duties (Rees and French, 2016). Main purpose of
creating and designing a person specification is to set duties and main attributes of candidate that
an organisation is seeking within their worker, There are major components i.e. require to
implement are justifiable specific, non-discriminatory and measurable. Here are sampled the
person specification format for marketing manager of Harrods mentioned as below:
PERSONAL SPECIFICATION
Experience Needs Demanding
Marketing and sales manager
experience
3 to 6 years Minimum of 4 Years
Skills/cognition/knowledge Requirements Demanding
Certification and skills in sales
and business marketing sector.
Certified diploma in business
marketing and management.
B Grade
Qualifications needed in
education or institution
Requirements Demanding
 Post graduate and
graduate degree in
sales and marketing
management along
with diploma in
management of human
Experience of performing in
Ph.D. in marketing and
management for the vacant
profile.
A Grade
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resources.
 Certified diploma in
HRM.
 Completed Ph.D. in
field of philosophy.
Personal skills Necessary Demanding
Managing abilities, interaction
skills, expressing &
understanding skills,
information of promotion as
well as marketing tools and
many more.
Candidate should include
numerous communication
methods as well as marketing
and sales knowledge along
with the diverged promotion,
research, development and
other range of information.
English (US) and (UK), (AUS),
French & Spanish.
Reporting Duration of Time: 10:00am - 07:00pm
Therefore, it can claim that sited company require to execute the recruitment and
selection procedure for more effective and creative work in regard of recruiting more suitable
and best employee within the organisation (Thomas and Lazarova, 2013). Personnel are
paramount part of a company so as Harrods who can assist in achieving the business vision and
objectives in effective and suitable manner. By evaluating and optimising the above discussed
components, approaches and procedure of selection and recruitment, company can achieve their
final result along with creating more hard working, creative and friendly working environment at
the workplace. This might aid Harrods in the structure alternation of company, technique of
leadership style as well as help in improving the basic communication level in ideal manner.
2 Motivation theories relevant to Harrods and their implementation
Motivation can be defined as the cause action, requirements and desired of people. It is
one cause, direction behaviour which an individual want to behave. Hence, the term can be
mentioned as the driving force that can help in company in achieving their business objectives
and goals. In this context of business, stimulation often are extrinsic and intrinsic element which
stimulate the desire and energy among individual to be more constantly dedicated and perform
the role of job or to perform more activities in order to achieve their objectives of business in
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efficient manner. It is required to render accurate motivation in the enterprise's core management
in regard of leading the whole functions on the proper direction as well as stimulate working of
company worker which indirectly can develop the company's performance level (Basu, 2014).
As Harrods has been dealing with various issues of engagement of employee within the process
of decision making, method of ineffective leadership technique as well as require culture change
etc. Thus, stimulation develop the individual's efficient along with cost decrement of products
and services. The sited company has been performing over the motivation of worker for which
they began rendering the advance luxury cars Tusker to their leaders and manager of company
(Stark, 2015).
There are various role of stimulation within organisation like Harrods as enterprise has
been working as one of leading store of luxury department in UK and other international
countries. Manager and leader of company has been utilising this approach for maintaining the
working environment along with reducing negative and indifferent attitude of employee. As
organisation is dealing with various problems with the turnover of worker hike which is
influencing organisation's reputation. Financial asset as well as time has been wasted while
recruiting employee in learning and training of employee. In regard of managing company
condition of Harrods, organisation set their structure of company and leadership style as well as
make desired modification in it for achieving their objectives of business. Such alternation can
direct organisation toward the resistance in internal working environment within their personnel
due to the new modification incurring within the company. Worker can be convinced to accept
those alternation as well as proper inspiration along with strategy of change which can assist in
meeting their objectives of business. Company, therefore, require accurate stimulation among
their worker in regard of managing positive working environment within the enterprise.
Motivation Theories: There are various theories of motivation which can be utilised or
adopted by organisation in regard of meet the determined result as well as emphasis engagement
employee within organisation like the Two Factor Theory by Hertzber which is also popular as
motivation theory of hygiene, Maslow's Hierarchy need model, Hawthorne Effect, theory of
three dimensional attribute, expectancy theory etc. The result of implemented operations always
depend on the company how and which they execute a motivation theory is implemented within
a company. In this assignment, for improving engagement of worker, environment of internal
working and management of Harrods people, association is imputing and evaluating various
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theories of motivation such as Expectancy Theory, Maslow's Need Hierarchy, Participation
Theory of McGregory etc. in order to critically analyse the suitable and most effective technique
in regard of organisation's culture. The whole procedure has been discussed by comparatively
evaluating distinct components of it (Kamoche and Pinnington, 2012).
DIFFERENT THOERY OF MOTIVATION IN HARRODS CONTEXT
Hierarchy of Need Theory by Maslow: This theory is rendered by Abraham Maslow i.e.
utilised to measure the individual's hierarchical need. This theory implies to factor of motivation
of each workplace when the there is requirement of motivation. Hence, this claims that people
are stimulated or inspired to attain the specific requirement and need some certain precedence
over the other people (Kamoche and et. al., 2015). This is eliminated into five major steps in the
form of growth requirement and deficiency. This theory has been exaggerated as below:
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Illustration 1: Maslow's hierarchy of Needs
Source 1: Maslow's hierarchy of Needs, 2018

 Physiological Requirement: Such elements are considered as the basic need of human
being that required to be managed or fulfilled for the individual's livelihood. This consist
of sleep, water, shelter, food and cloths. These requirement are very essential which is
priority of a person. This is basic for accomplish the need of individual (Manville and et.
al., 2012). For e.g. Harrods is a large company in which this is the major responsibility of
HR to make certain about the basic satisfaction of demand in regard of attaining the
objectives effectively. Safety Needs: After the physiological requirement of an individual, a person is majorly
concerned for their health safety and job security of oneself and their members of family.
For e.g., Harrods include large worker base that expect security and safety of job so they
rendered them advantages through supporting facilities insurance. Harrods plans proper
rewarding and compensation system for resolving issue of safety of worker and their
family providing health insurance as well (Pryjmachuk and et. al., 2012). Social Belonging: After the above mentioned requirements, the third need is associated
with the interpersonal interaction as well as cohesiveness feeling. Under this friendship
level, family and intimacy relation which are given the priority and initial place. For e.g.
Worker of Harrods manage cooperation and coordination only if their superior
communicate with them in more friendly way through resolving the major problems and
issues of them. Esteem Need: Such requirements are often associated with the recognition, status, respect
and reputation of an individual. This sort of need is often found in the corporate world
where worker desire some promotion and appraisal within certain period of time while
performing their best. For e.g. Harrods has rewarded their high management and manager
Tusker luxury car with advanced technology for their better performance and motivation
(Gillespie, Mullan and Harrison, 2014). Need of Self-Actualisation: After satiate entire requirement of an individual, this is
needed to aim to accomplish personal desire that one desire to attain in their lives.
Merits and Demerits of Maslow Hierarchy Need Theory:
Merits Demerits
 This can be considered as the factual and
logical theory as this set that person
 This theory does not implement in
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work for accomplishing their basic
demands.
 satisfying the requirements are not
motivators. Satisfying needs are not
motivators. For e.g. manager of Harrod
should aim on the subordinate's
unsatisfied requirements.
 The company's leader can conveniently
understand the ability and skills in the
specific worker.
practical life accurately.
 Hierarchy need is not similar for entire
worker so it might demotivate or both to
higher authority members of an
organisation.
EXPECTANCY THEORY
This approach or theory of motivation is formed by Victor Vroom in 1964 who has
claimed that inspiration from worker is the result of the reward and valence of individual. Beside
from this, expectancy refer to the effective outcome from the influencing performance.
Instrumentality can be defined as the believe and faith which a person perform to achieve the
valid result of implied activities (Clark, Silvester and Knowles, 2013). In the sited company,
manager of Harrod stimulate their human resources for performing more quality work in order to
reach better outcome. Here are mentioned the brief and merits as well as demerits of this
concept:
Merits Demerits
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Illustration 2: Vroom's Expectancy Theory
Source 2: Vroom's Expectancy Theory, 2018

 This is entirely based on the individual's
self interest who desire to maximise their
consumer or worker satisfaction within
their working environment.
 The worker of Harrods must be inspired
through implying the concept in
corporate cause they induce them to
work well for reward on higher level.
Harrods employees must be motivated by
applying this theory in corporate because
it induce them to perform well for higher
rewards.
 As per this concept, worker aims on the
major objectives only which can demerit
for the performance time set for
achieving goals.
 Reward sometimes are provided on the
qualification basis which is not in context
of skilled worker performance affect
their morals and value.
PARTICIPATION THEORY OF MCGREGOR
The theory is given by Douglas McGregor in the year 1957 in which entire stimulation
model is eliminated into two categories i.e. Theory Y and Theory X according which there are
certain assumption that has been made by a company. Hence, in Theory X of Harrods make
certain whether those assumptions can assist the subordinates which is based on following
elements mentioned here:
 They does not like their work and avoid it.
 Worker are lazy and often avoid to adopt more higher duties.
 Work i.e. indifferent from their objectives and goals of organisation.
So, worker of Harrods must should consider entire mentioned components as well as
corrective measure for avoiding entire issue merge from it (Rook, 2013).
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Theory Y:
 Such worker are more self determined who focus over their working performance without
undertaking any excuse.
 Committed in regard of their major targets to undertake the recognition and reward.
 Undertake entire work duties very conveniently (Blandford, 2012).
Both X and Y theories are different from each other so this is required to make proper
balance under their strategic administration. For this, Harrods analyse such strategies and
policies by which company can stimulate their worker through creating more strengths and
coordinate various programs for achieving this:
Advantages Disadvantages
 This is one of the effective method in
regard of boosting motivation level
among worker who lack it.
 Stimulate them for better and higher
performance.
 This theory create very uneasy and
hostile circumstance among workplace.
 This is very complicated to utilise both
of these theory.
Recommendation: This can be state from the mentioned theories of motivation which is
one of the fundamental element in regard of increasing their worker. Further those three concept
or theories used for company on distinct on situation phase in regard of undertaking positive and
14
Illustration 3: MCGREGOR PARTICIPATION THEORY
Source 3: MCGREGOR PARTICIPATION THEORY, 2018

negative aspects of it. Beside this, Harrods is a UK based company which have their
departmental stores in numerous countries along with large group of worker. The most suitable
theory for this case study is expectancy theory where the company will focus over the
performance review and management of worker. In order to achieve those parameters, company
need to conduct proper training and development program that can assist them in improving their
objectives and sales in more significant manner. This is required to assist and satiate their target
audience requirement (Wellin, 2016).
3. Factors that influence behaviour of an individual
Employees of the company has to act naturally according to the working environment
which in turn behave as per their routine which is the main cause of environmental framework of
company. There is certain level of motivation which is being needed for employees in order to
have high level of performance along with adoption of necessary changes for implementation
modifications in company. There are various kind of factors which can impact on the
organisational behaviour along with people of company which can make impact in positive or
negative manner. There are number of elements which will need proper amount of procedures
along with policies and establishing effective funnel of communication within workplace. There
are complications in human behaviour for understanding changes as per different situation,
consequences or individuals within an organisation. There are various kind of internal and
external factors which has the potential of affecting environment of business and organisational
structure or culture within company in effective way (Thackwray, 2014).
Main focus of the Harrods is in organisational structure modifications as there are many
layers within the hierarchical structure within functioning system. Company has been conducting
research upon matrix structural of company for attaining objectives in effective manner. For
providing help and support for activities of employee engagement, there is planning done for
factors evaluation which can make impact on individual behaviour along with cooperative
working structure of people of company. There are some of the mentioned factors which are
described below: Social-cultural factor: There are various kind of factors which are being formed within
society which in turn can affect the behaviour of an individual in number of ways. The
social environment of an individual mainly includes relationship with family members,
colleagues, friends, managers and subordinates. Apart from this, behaviour of people but
15

has the essential or his social environment. Within each and every company, they has the
specific cultural background, within the form shape along with values and beliefs. There
are some of the wok ethics which are being needed like rewards expectations along with
values which are mainly important for cultural factors which can impact upon the
individual behaviour. There are some of the factors which provide help in attaining
targets and goals as well. There are various kind of factors which mainly includes social
interaction, activities and events which are being attached for company which in turn can
shape out abilities and skills in better way. This allows employees for having cooperative
behaviour by making them work in team or social communication within company. This
needs to be undertaken by the Harrods for consideration of major social-cultural factors
which can impact upon the various social activities (Baines and et. al., 2013). Psychological Factors: There are number of factors which are more variable in nature
for terms of behaviour resulting from communication of worker within company. Along
with this, there are number of factors which can provide help in protecting behaviour of
an individual with correct perception for performing well. This kind of factor can help
out in enhancing and uplifting level of performance in effective manner. Harrods is the
one of the famous companies which provide luxurious services and its traits can make
impact on behaviour of individual in significant manner (Poksinska, Swartling and Drotz,
2013). There are factors which mainly includes personality, perception, attribute, morals
long with values of an individual for the company. It is highly essential to bring out
necessary changes within working environment as per factors for promoting the
cooperative behaviour within Harrods. Ideas are being seek out by an individual which
are desirable, appropriate for company. Political environment: This kind of factor mainly helps out in making impact on
individual behaviour as there are many of the factors as well. In order to maintain
political stability in country, employment level can be managed along with high level of
capital investment in proper manner. High amount of money which is being reduced by
an organisation within the specific country. Legal Environment: There are various rules and regulations which are being made and
thus enforced by legislative framework. There are various kind of policies along with
term of company which can provide help in attaining objectives of business. There are
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many of the factors which can create flexible and better working environment and thus
can also help in enhancing transparency at workplace. Personal factors: This kind of factor directly impact upon customer behaviour. There are
some of the personal factors which can make an impact upon the mind set of customers
on purchasing power or its behaviour in better way. This kind of factor mainly changes
for people to people and hence in result its gives birth to various set of conceptualisation,
behaviour and attitudes in proper and effective manner (Zou and Sunindijo, 2013).
 Leadership: The administration framework is shaped by the association's administration
to render help, course, training and guidance to people. The conduct of human is affected
to the expansive degree through the pioneers and bosses practices. This is one of the main
considerations which straightforwardly and in a roundabout way influences the conduct
of individual in more critical and impacting way . Harrods need to change their authority
style in more majority rule keeping in mind the end goal to expand the worker
engagement in basic leadership strategy. It can perform more representative arranged
exercises, enabling them to take part in basic leadership technique and in addition making
more separated workforce to organization (Malmelin and Virta, 2016).
Therefore, there are number of factors which are being undertaken by Harrods for having
out more cooperative working environment within company. Behaviour of the company has been
promoted for workplace and this in turn will provide help in attaining the objectives and aims in
better manner. By undertaking those kind of factors, there are number of factors in which
theories can be implemented along with operations in effective manner. Main focus of the
Harrods is on establishing effective channel of communication within employees in order to have
better interaction of strategies, plans, schemes and policies which is being conveyed in effective
manner. By giving data about regular activities along with guidance so that process can be made
much more smooth and thus company can opt out for radical enhancement within the inside
framework which in urn can motivate employees for managing proper views along with
authority of company (Kramar, 2014).
There are some of the needs which needs to be understand within working environment
and thus for that company can apply Weber's Classic company which can be maintained by
Harrods for applying in fixed structure of company which is being mentioned below:
Weber's Classic Organisational Theory
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This kind of theory is being utilised for organisational communication which can be
formed for Max Weber which can be considered as company's studies as well. This kind of
theory which is being considered for bureaucratic company which can make starting attempt for
identifying structure organisation along with rendering communication which can incur within
company.
This kind of theory mainly refers to the defining responsibilities and roles and thus
interaction can be structured and clear. This will allow to have less amount of confusion and thus
it can lead to proper conveyance of message. This can be one of best suitable theory which can
provide help to Harrods in managing transparency within communication for attaining success
(Sorensen and et. al., 2013).
Recommendation: The behaviours of invidual is paramount cause this helps in
improvement of individual's skills and behaviour along with directly influencing those
behaviour. This is require to consider the behaviour of people that is representing company.
Company need to properly evaluate the behaviour of worker by analysing those factors. The
whole activity can help in development of effective activities and plans within company along
with meeting the business objectives. Harrods can maintain their effective working environment
through implementing and designing more appropriate theory of communication for conveying
message in suitable method.
CONCLUSION
This can be claimed from summarised report that personnel is major part of a company
which can aid in achieving the business objectives of enterprise in significant manner. Human
resource management consist of entire worker performance aspect that include recruitment,
development, performance and selection procedure etc. selection and recruitment process is
fundamental within a company that can help them in moving to right direction. Harrods ascertain
optimisation of coherent procedure and clear choice of recruitment and selection procedure for
the best and balanced use of available resources in ideal manner. Main purpose of accompanying
the job advertising tool for selection and recruitment of undertaken organisation is to attract more
suitable and appropriate candidates for specific position of job. In this context of business,
stimulation often are extrinsic and intrinsic element which stimulate the desire and energy among
individual to be more constantly dedicated and perform the role of job or to perform more
activities in order to achieve their objectives of business in efficient manner. There are various
18

theories of motivation which can be utilised or adopted by organisationl ike the Two Factor
Theory by Hertzber which is also popular as motivation theory of hygiene, Maslow's Hierarchy
need model, Hawthorne Effect, theory of three dimensional attribute, expectancy theory etc.
Company has been conducting research upon matrix structural of company for attaining
objectives in effective manner.
19

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