Managing research Assignment PDF
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Added on 2021-05-31
Managing research Assignment PDF
Added on 2021-05-31
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Running head: MANAGING RESEARCHResearch proposal on why International Students Prefer Woolworths rather than Coles and AldiName of the studentName of the universityAuthor Note:
2MANAGING RESEARCHTable of ContentsIntroduction and Background..........................................................................................................4Research Objective..........................................................................................................................4Management Problem......................................................................................................................4Literature Review............................................................................................................................5Methodology....................................................................................................................................7Research Design..........................................................................................................................7Overall research design and justification.....................................................................................7Sources of Data for the research including secondary data.........................................................8Data Collection/Generation Methods..........................................................................................9Data Analysis.............................................................................................................................10Ethical Issues and Limitations.......................................................................................................10Proposed Time Frame and Budget................................................................................................11Table No 1- Time Scheduling....................................................................................................11Figure 1- Gantt chart..................................................................................................................12Research Budget........................................................................................................................13Table 2: Research Budget..........................................................................................................13Reference List................................................................................................................................14Appendix........................................................................................................................................16
4MANAGING RESEARCHIntroduction and Background The following research will be aimed to find out the reasons and the factors that lead toInternational students having a preference for Woolworths rather than Coles Supermarket stores.The Australian retail market has been long dominated by the two giants of the industry and therehas been a long fight for supremacy amongst the mentioned two to prove their supremacy. Theproposal prepared here will give a brief but compact idea of the actual research that is to beundertaken by the researcher. The research will be discussing all the factors that are responsible for the preference ofWoolworths over Coles by the international students. The research will also give a brief ideaabout the retail industry of Australia which and its characteristics. The research will also take thehelp of a survey that will be conducted amongst a selected group of international students. Theproposal will highlight the methods as well as the different types of research instruments thatwill be used to construct the final research. Research ObjectiveThe main objective of the research will be mainly the determination of the differentfactors and reasons behind the preference of Woolworths by the international students rather thanColes and Aldi. The objectives of the following research will be attained by means of a properidentification of the aims and then the analysis of the following using the appropriate methods. Management Problem The main area that will be focused on by the formulator of the research will be the mainfactors that are responsible for the success of Woolworths to the international students rather
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