Corporate Social Responsibility Survey Report

The assignment is a survey report that explores the importance of Corporate Social Responsibility (CSR) in business. It discusses how CSR can create positive social impact, improve brand image, and increase customer trust. The report also touches on the challenges and limitations of implementing CSR initiatives. It provides an overview of the current state of CSR practices and offers insights into its future development.

Managing Small Business Project

Table of Contents
INTRODUCTION...........................................................................................................................4
Part 1................................................................................................................................................4
P1 Aims and objectives of research ...........................................................................................4
P 2 Produces a project management Plan .................................................................................5
P3 Work breakdown structure and Gantt chart..........................................................................6
Part 2...............................................................................................................................................8
P4 carrying out investigation on small scale by applying the qualitative and quantitative
research methods appropriate for meeting project aims and objectives. ...................................8
Part 3..............................................................................................................................................11
P5 Data analysis........................................................................................................................11
P 6 Communicating recommendations as a result of research and data analysis to draw valid
and meaningful conclusions. ....................................................................................................18
P 7 Reflection on the values of undertaking the research to meet the objectives and aim......19
REFERENCE.................................................................................................................................20

INTRODUCTION
Corporate Social Responsibility (CSR) is defined as business approach which is adopted
by an organisation to achieve sustainable development. This approach assists business entity in
achieving social as well as economic benefit.
It is also considered as the tactics or procedures implemented in order to increase the
positive effect of business operations on society. In other words, the purpose of corporate social
responsibility is to cater needs of people in society and delivers high level of satisfaction to
clients. In today's scenario, it has become important for an organisation to fulfil its social
responsibility. As this strategy or activity will assist business entity in gaining the competitive
advantage as well as increasing sustainability.
The purpose of this report is to develop an understanding about CSR as well as analyse
its importance.
Part 1
P1 Aims and objectives of research
Aims of investigation: It provides clear guidelines about several activities which are
required to be executed during investigation process. Aims can be defined as broad statement
which defines a clear intention of scholar for implementing specific process.
Aim of present study is to analyse the implication of CSR in overcome homeless phenomenon: A
study on Pret a Manger business.
Objectives of research: It is defined as a process which consists of details about
activities or actions which will be taken by investigator in order to achieve aims.
Objectives of present investigation are:
 To develop understanding about Corporate Social Responsibility and its importance
 To analyse implication of Social Corporate Social Responsibility in overcoming
homeless phenomenon
 To identify the activities which are carried out by companies for fulfilling social
responsibility
 To determine the interrelationship between Corporate Social Responsibility and
sustainability
 To analyse the way Corporate Social Responsibility helps firm in gaining competitive
advantage

 To suggest strategies utilising which Pret a Manger can fulfil corporate social
responsibility
 To recommend the strategies by which Pret a Manger organisation can initiate corporate
social responsibility with purpose of gaining competitive advantages and increasing
sustainability
 To increase market share by 10 percent within six months
 To expand business operations with 6 months
P 2 Produces a project management Plan
The project management covers different aspects of research such as time, quality,
resources, communication, scope, cost etc. All these elements are important to be considered by
scholar. As such variables can create major hurdles in investigation process.
Project management plans supports investigator in identifying barriers which might occur
in completing research project on time. It also helps investigator in identifying the risks
associated with execution of investigation on specific topic.
Cost: It is recognised as an estimation of the expenditure which are made or yet to be
incurred by scholar in order to conduct investigation. Cost includes expenditure incurred in
development of plans as well as executing different activities during process.
It also involves cost for completing surveys. Budgeting is a technique which is used by
scholar in order to control the expenditures during investigation procedure. The different types of
cost which can be incurred during investigation includes appointment of staff for executing
different activities, transportation, stationary etc. In research activity, cost is also considered to
be associated with creation of new goods or procedures which may or might not result in
commercially viable.
Scope: Defining the scope of investigation is considered to be a very difficult activity. It
includes detailed statements about different requirements of the project, milestone etc.
Defining the scope of a project is considered which includes preparing lists of targets,
deliverables, costs, activities, deadlines etc.
In simple words, Project Scope can be defined as detailed things that will be covered inan
investigation project. The scope of present investigation is that the scope of research is limited
to the practice of Corporate Social Responsibility carried out by Pret a Manger organisation.

Time: It is considered to be important element required to be included in the project
management plan. Time factors support researcher in measuring the feasibility of project.
Underestimation of time can lead to delay in processes which might further lead to compromise
with the quality of work.
Time is often considered to be limitation of a project. However, this issue can be avoided
by developing as well as implementing time management strategy. In present research, lots of
time has been consumed in Literature review. As Literature review has been written by scholar
after reading as well as analysing the published work.
`Quality: It is considered to be another crucial element in project plan, as success of
investigation is completely depended on the quality of work. In addition to this, the decision
made by scholar is also greatly influenced by the quality of information collected during
research.
Communication: It is very much essential in order to gather information relevant to the
topic. The different modes such as email, telephone, and other devices can be used for
interaction by scholar during the procedure. Effective communication is very necessary in
preventing overlapping of actions as well as preventing wastage of resources.
Risk: It is the factor which has a direct influence on the decisions of the scholar. Risk
can be defined as the possibility to harm or occurrence of uncertain situation. In context of
investigation Determination of risk involves threats to participants. Estimation or risk analysis
helps researcher in preparing suitable strategies in order to deal with difficult situations. It also
supports research in bringing clarity in scope of investigation.
Resources: Internet, human, capital and other equipments are required to be acquired by
investigator in order to carry investigation process in a systematic as well as smooth way. Lack
or resources can create barriers in accomplishment of aim.
P3 Work breakdown structure and Gantt chart.
Task Name Duration Start Finish Predecessors
Research project 79 days 6/27/18 6/15/18
Planning 20 days 2/27/18 3/24/18
Selection of research topic 9 days 2/27/18 03/09/18 6
Developing problem statement 7 days 03/10/18 3/20/18 3

Setting the time frame for the
allocation of resources 4 days 3/21/18 3/24/18 4
Implementation 52 days 3/27/18 06/06/18
Carrying out literature review 12 days 3/27/18 04/11/18 9
Choosing research
methodologies 16 days 04/12/18 05/03/18 11
Calculation of the costs 6 days 05/04/18 05/11/18 5
Data analysis and interpretation 18 days 05/12/18 06/06/18 15
Evaluation of outcomes 10 days 05/12/18 5/25/18 8
Project closer 15 days 5/26/18 6/15/18
Stating conclusion and
recommendations 8 days 5/26/18 06/06/18 6
Proper documentation of results 6 days 06/07/18 6/14/18 5
Submission of report 1 day 6/15/18 6/15/18 1
Work break down structure

Part 2
P4 carrying out investigation on small scale by applying the qualitative and quantitative research
methods appropriate for meeting project aims and objectives.
Research methodology is defined as the different concepts , techniques , strategies and
methods used by scholar in order to complete the procedure in systematic manner. In present
study on topic analysing the implication of corporate social responsibility, researcher will use
different methods .Scholar will also utilise some philosophies which will assist them in making
suitable decision. Selecting the appropriate research methodology is very much important.
Investigation methodology can also define a systematic plan created by researcher in order to
execute investigation process in smooth manner. Scholar will use following method for
completing the present study :
Research approach- It supports investigator in making the suitable decision. Research
philosophies also help scholar in identifying the systematic procedure for executing research. It
also allows the investigator to develop the understanding about the several principles which are

required to be followed by them during investigation process. Research approach supports
scholar in addressing the root cause of the problem. The two main types of investigation
approacher are deductive and inductive. In present investigation, scholar have utilised the
inductive investigation approach. This specific research approach has been selected , as
researcher has planned to use questionnaire for gathering information or data.
Philosophy used in investigation- It supports scholar in developing an understanding
about problems. Investigation Philosophy also assists researcher in determining different
solutions which can be applied in order to deal with specific issues.
In present study, investigator has utilized different theories and findings in order to test
subjective concepts. In present research on topic implication of corporate social responsibility
for overcoming homeless phenomenon : A study on Pret a Manger business, researcher has
selected Positivism Research Philosophy due to the nature of issue.
Design utilised in Research – It is a strategy which is designed by investigator in order
to complete the study in systematic manner. There are severtal forms of design which can be
utilised for investigation such as descriptive , experimental, exploratory etc. In present study,
researcher have used explanatory reserch design. Reseach design supports scholar in identifying
the suitable ways to reach conclusion. It alos helps investyigator in nanalysing the appropriate
strtaergies which can be implemented in order to accomplish desired outcome.
Methods or techniques used for gathering information- There are various sources
from where the data can be accumulated. Several techniques or methods can be utilised by
investigator in order to gather information. In present research , scholar have used personal
interview as well as questionnaire method for accumulating relevant facts directly from the
participants. Books , articles and journal has been used as the secondary source of data
collection.
Type of investigation – There are two types of investigation these are qualitative and
quantitative. In present study, researcher have used the qualitative type of investigation. As
present investigation topic is theoretical in nature.
Sampling – It is considered to be as a procedure which is utilised in the statistical
analysis. In this procedure predetermined number of observations are taken from large
population. In present investigation , scholar will have selected 20 participants has been selected
through purposive sampling technique. The rational or motive behind selection of this specific

sampling is that scholar want to identify the value or significance of CSR activities and its
implementation to attain the objective
Data analysis- it is defined as the procedure which includes analysing , refining
transforming as well as presentation of information or data in appropriate format. In present
study qualitative data analysis has been used by researcher. The primal rational behind the
selecting qualitative data analysis is that the pursuing investigation is based on the understanding
or interpretation of the people and situation that are being analysed.
Demographic information
Name: __________________
Age: ________________
Gender: _________________
Ques 1. How much knowledge do you have about Corporate social responsibility as a
terminology?
Little knowledge
Depth knowledge
No knowledge.
Ques 2 . Do you agree that there is direct relationship between profitability nad corporate social
responsibility?
 Yes
 No
 No answer
Ques 3. What are the benefits of fulfilling the corporate social responsibility?
 Enhancement in reputation
 Increase in sales and profitability
 Increase in number of customers
 None of the above.
Ques 4. How Pret a Manger business has made investment for welfare of society?
 Promotion of culture.
 Conservation of nature.
 Education

Ques 5 . How much agree you are with the statement that corporate social responsibility assist
business entity in gaining competitive advantage?
 Highly agree
 Partly agree
 Completely disagree
Ques 6 . What incentives are provided by company in order to motivate employees to participate
in CSR activities?
 Monetary
 Non monetary
 Both
 Seminars and work shops
Ques 7 . Does you enterprise communicate policies to the stakeholders?
 Never
 Sometime'
 Always
Part 3
P5 Data analysis
Themes 1. :Top level management has Little knowledge about corporate social responsibility as
a terminology.
How much knowledge do you have about Corporate social responsibility as a
terminology? Frequency
 Little knowledge 15
 Depth knowledge 3
 No knowledge. 2

s
Finding and analysis :
From above survey it is concluded that very little respondent have the knowledge about
corporate social responsibility.
Theme 2 :Yes , top level management have knowledge about Corporate social responsibility as
a terminology.
Do you agree that there is direct relationship between profitability and
corporate social responsibility? Frequency
 Yes 16
 No 2
 No answer 2
Little knowledge Depth knowledge No knowledge.
0
2
4
6
8
10
12
14
16
Frequency

Finding and analysis :
it is found that yes the top level management have the knowledge of corporate social
responsibility because having vast knowledge it will help to take some business strategies which
help them to run fast and make their image brand in world.
Theme 3 : Enhancement in reputation and Increase in sales and profitability are the benefits of
fulfilling the corporate social responsibility.
What are the benefits of fulfilling the corporate social responsibility? Frequency
 Enhancement in reputation 14
 Increase in sales and profitability 3
 Increase in number of customers 2
 None of the above. 1
Yes No No answer
0
2
4
6
8
10
12
14
16
18
Frequency

Finding and analysis :
As the data shows that frequency of 14 person have benefits of fulfilling the enhancement
in reputation as compared to increase in sales and profitability and increase in number of
customers.
Theme 4 : Conservation of nature, Pret a Manager business has made investment for welfare of
society.
How Pret a Manager business has made investment for welfare of society? Frequency
 Promotion of culture. 6
 Conservation of nature. 12
 Education 2
Enhancement in reputation
Increase in sales and profitability
Increase in number of customers
None of the above.
0
2
4
6
8
10
12
14
16
Frequency

Finding and analysis :
The table shown that a manager has invested more on conservation of nature rather than
promotion of culture and education.
Theme 5 :Highly agree, with the statement that corporate social responsibility assist business
entity in gaining competitive advantage.
How much agree you are with the statement that corporate social responsibility
assist business entity in gaining competitive advantage? Frequency
 Highly agree 15
 Partly agree 3
 Completely disagree 2
Promotion of culture. Conservation of nature. Education
0
2
4
6
8
10
12
14
Frequency

Finding and analysis :
From the above data it is concluded that majority of people agree with the statement that
corporate social responsibility assist business entity in gaining competitive advantage in order to
make themselves a brand image in whole world.
Theme 6 :Monetary, incentives are provided by company in order to motivate employees to
participate in CSR activities.
What incentives are provided by company in order to motivate employees to
participate in CSR activities? Frequency
 Monetary 12
 Non monetary 2
 Both 3
 Seminars and work shops 3
Highly agree Partly agree Completely disagree
0
2
4
6
8
10
12
14
16
Frequency

Finding and analysis :
Majority of people says that incentives are provided in the form of monetary to motivate
employees to take participate in corporate social responsibility.
Theme 7:Always, enterprise communicate policies to the stakeholders.
. Does you enterprise communicate policies to the stakeholders? Frequency
 Never 3
 Sometime' 3
 Always
14
Monetary Non monetary Both Seminars and work shops
0
2
4
6
8
10
12
14
Frequency
Never Sometime' Always
0
5
10
15
Frequency

Finding and analysis :
it is shown from the above survey that always enterprises communicate the policies to
stakeholders.
P 6 Communicating recommendations as a result of research and data analysis to draw valid and
meaningful conclusions.
Corporate social responsibility (CSR) is how an organization work and manages their
business in order to produce a positive impact on the society. Corporate social responsibility is
also defines as the quality of their management and the nature or quantity which gives positive
impact on the society (Schwartz, 2017). As CSR is important in every types of firm and valuing
corporate social responsibility will provide a specific organizational benefits which is concluded
from the points which are mention below:
Improve public image: as it help to improve the public image by supporting non profit
organizations through donations in the form of money or in the form of product and services. If a
customers feel good shopping at different places then it help to increase the image of company
and broadcast it in the world (Huda, 2018).
Greater customer retention: many customers would refrain if they found that the company has
no corporate social responsibility plan because they want dual benefit with a business and users
want to enjoy good service and product also they want that the companies always contribute in
the social field to make the world better.
Keep employee happy: showing the company's corporate social responsibility to the employees
help to boost them in achieving the targets and goals. It will also help to make them clear that
each of the firm is contributing for the betterment of community because employees also like to
work for a company who have a good public image and keep employee happy and supporting
them for getting best outputs (Frederick, 2018).
Lower cost: lower the cost from other companies will also attract more customer but providing
the goods or products in best quality will enhance the brand image of a company.
Increases media coverage: Company should always try to focus the attention of media towards
them by provide best offer to the customers. The positive stories about a company will help to
make trustworthy brand and provide free publicity but on the other hand if corporations

participates but creates negative impact on the society, then media will also pick this up and
spread bad news about the company and lay down the brand image of a company.
P 7 Reflection on the values of undertaking the research to meet the objectives and aim
From the above survey report, it has been analysis that corporate social responsibility has
its own importance in the business and I had learned different tools and technique for research
and data. As the entire report is help me to know the importance of corporate social
responsibility through which I also learned the management skills which help in my next
projects and the report also help to increase my graphical representation skills and show a way to
present different types of projects. I also learn many tools and techniques which help to make my
project report more clear . From this report I learn communication skills and risk taking
techniques which help to take my business in next further level of success. From the gantt chart,
I had learned the practical aspect such as minimum time it will take to deliver and which task is
need to be complete on time. From this report, I also develop qualitative research method which
is quite appropriate to meet the objectives and aims .