Business Models and Innovation Strategies

This assignment delves into the crucial link between business model innovation and strategic planning. It requires you to analyze various academic sources, including articles like 'Applications of the Business Model in Studies of Enterprise Success, Innovation and Classification' and 'Managing SMEs' Survival from Financial Crisis in a Transition Economy: A Chaos Theory Approach,' to understand how businesses leverage creativity and strategy for growth. You'll explore concepts like cloud computing as an innovation and managing customer-driven business model innovation. Finally, the assignment aims to shed light on successful applications of these principles in real-world scenarios.

Managing Successful
Business

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Project aims and objectives....................................................................................................1
P2 Project management plan ......................................................................................................2
P3 Work breakdown structure and a Gantt chart........................................................................4
TASK 2............................................................................................................................................7
P4 Appropriate research methods for meeting project aims and objectives...............................7
TASK 3..........................................................................................................................................10
P5 Analysis research and data using appropriate tools and techniques....................................10
P6 Appropriate recommendations as a result of research and data analysis to draw valid and
meaningful conclusion..............................................................................................................14
TASK 4..........................................................................................................................................14
P7 Reflect on the value of undertaking the research to meet stated objectives and own learning
and performance........................................................................................................................14
CONCLUSION..............................................................................................................................15
REFERENCES..............................................................................................................................16
.......................................................................................................................................................17

INTRODUCTION
In today's modern era, number of Digital technologies take place within organization in
continuous basis. In this all the technologies provide better support to the company in order to
develop their overall growth in most effective manner. In current market, every organization
getting modernise in which they use innovative technologies for achieve better goals and
objectives in systematic manner (Wellington, 2012). In this context, digital technology is one of
the important aspect which provide better opportunities to organization in order to gather as well
as analysis all the data in order to make a effective decision within an organization. Present
report is based on digital technologies and its impact on organizational activities. This report
considered Posh Nosh company which is a small business enterprise that leading in restaurant in
UK. In this primary and secondary data research is mentioned which helps in analysing the major
effect on this company. Along with this, project management plan is also discussed in this
process which define organizational aims and objectives. At the end of the project conclusion
and recommendation is also mentioned in this assignment which will be define by the Posh
Nosh.
TASK 1
P1 Project aims and objectives
Topic: The Impact of Digital Technology On Organization
Aims: The main aim of this project is to evaluate the impact of digital technology of
organizational activities. So that with the help of this research, it determine all those factors of
digital technical process which directly impact on Posh Nosh process and its operational
activities. In this context there are some main aims of this research reports are as follows:
 This project define those areas in which company easily develop their digital technical
process in order to deliver as well as provide better services to their target customers with
the aim of getting their higher satisfaction (Ward, 2016).
 In this the company also considered all these changes and its possible effects on the
organization process.
 To analysis the needs of business transformation to develop the digital technology
process within the organization.
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Objectives: The main objectives of this research is to maintain better process in order to asses
the possible impact on them by implementing all the changes in organizational process. In this
context, Posh Nosh wants to implement their process as more faster in their manufacturing
procedures so that they easily deliverer as well as serve better services to their customers by
reducing waiting time period (Turner and Zolin, 2012). Along with this, research project also
evaluate some other objectives to get better results in their organizational process which are as
follows:
 Set maximum order processing time which has to be just 25 minutes which can be more
beneficial for the customers and their demands.
 Use digital technologies in those areas where organization wants to make changes for
effective manufacturing process within their organization process.
 At the end the company wants to improve their profitability by including better digital
changes in order to increase their number of market share in most effective manner.
All these objectives is totally based on evaluating changes in digital technologies in order
to invite more and more customers which directly impact on overall profitability of the company
is appropriate manner. Most of food company use digital communication in which they take
online order for improving their productivity. So that it is more important for Posh Nosh
company to use this type of method to inviting large number of customers and provide them
better services which leads in increasing their profitability level.
P2 Project management plan
Project management plan is one of the important which make before starting the new
project. This process helps in determining as well as analysing the risk factors that is totally
related with the research project. This plan is prepare by the research to evaluate an effective risk
management plan which leads in retaining all the objectives. On of the main advantage of
making management plan is to define the effective path which helps in covering all the research
objectives in effective manner (Smith, 2011). In this context there are some points which are
considered in management plan to get better results: Scope of the project: It is effective areas which related with the research that will be
conducted. In this context, Posh Nosh is food industry which make as well as
manufacturing food products. So that this research is related to order processing system
of the company. In this it will also make a effective communication which helps in
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inviting more and more customers towards the company and its products. Along with
this, it is also important for the company to increase their internal and external
communication to evaluate their customers demands which directly impact of improving
overall business activities in most effective manner (Ricciardi, 2013). It is more
important for the company define their final objectives in order to increase number of
market share which directly lead in providing quality services to their potential customers
in order to get their higher satisfaction level. Cost control: It is also important factors for the company in which researcher consider
this thing in their research project because they having various parts that needs some
financial. For this researcher make a cost plan in which they include all the aspects which
helps in making better research. Along with this, primary and secondary data research is
also important which will be done with the help of financial resources so that it is
important duty of researcher to allocate them effective budget to implement their process
in an effective manner. In this Gantt Chart is also important which id prepare by
experienced researcher to analysis effective data point which consumed cost to
performing all the activities. In this pre plan budget is effective which helps in creating
cost control in most effective manner. Quality Control: It is also an important methods which is used by research to manager
their project quality in order to get expected outcomes in more appropriate manner. It
helps in evaluating all the relevant information which is related with the research
objectives so that researcher easily identify the actual facts about all the system such as
digitizing within organization. It is important for Posh Nosh company to use better digital
communication for communicate with their customers and stakeholders in order to
produce effective services that largely effect on overall performance of the company. So
that,this process helps in determining all the facts of gathering information in effective
manner. In this the researcher make fair research to analysis the actual impact of
digitalisation on their overall performance (Rezgui and Miles, 2011). Risk management: It is one of the important method which helps in forecast the risk
factors and also evaluate best solution for every type of threats which will helps in
maintaining better performance at the working place. Every organization use this type of
process for determining the risk, threats and negative aspect that directly impact on
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overall profitability. So that in this case researcher make advance solution to reduce the
chances of arising uncertainty in most effective manner. As per this research it is based in
digital process and its impact on organizational activities in which various risk and
threats are happen which reduce the overall profitability level of the company (Pynnönen,
Hallikas and Ritala, 2012). In this context, it is more important for researcher to evaluate
the better as well as positive impact on all the process which can lead in enhancing the
outcomes and reduce the cost so that they easily provide better services to their potential
customers. In this project cost is also an issue for researcher due to limited budget so that
it is more important for the research to make pre plan budget for considering all the
aspect of the research to get best outcomes. Time: It is also important for the researcher to evaluate the time consumption in the
research project. In this it directly impact on overall performance of the research and its
objectives. So that it is more important for research to conduct a research in a specific
time period which leads in attaining all the objectives in appropriate time frame. In this
context, data analysis and research process is more time consuming in which it it
important duty of research to focus on better consistency so that they easily give as well
as provide better outcomes in a specific time frame. This method include Gantt chart and
critical path which helps evaluating the better research on particular time period (Okoro,
2012). Communication: It is also important for the research to communicate with all the people
who include in research process which helps in conducting better research and also
resolve all the issues in most effective manner. In this the researcher use formal
communication with the internal people while communicating with them.
 Resource: It is also important for conducting a better research which include various
resources that helps in completing all the process of research project. All these are
technologies resources, human resources and financial resources which lead in providing
better results in most effective manner.
P3 Work breakdown structure and a Gantt chart
Various steps define in this project report which helps in maintain better consistency in
whole process of the project. All these are aid researcher to reduce time consuming within the
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research process to get positive outcomes (Nicholas and Steyn, 2017). In this there are some
steps are as follows: Aims and objectives: It is prime and most important step which is evaluate by the
research before starting any kind of process. Both are essential for the company because
with the help of research company wants to get better results in appropriate time period.
For setting this elements research take time for 10 days to define best aims and objectives
in which researcher do on this and analysis all the process in significant way. Management plan: This step comes after setting aims and objectives of research which is
based on its cost, time, quality, scope and risk. So that it is important for the researcher to
consider all the elements in order to make best research. For this researcher set 10 days to
evaluating and consider al these in more appropriate way. Primary and secondary data analysis: As per the research digitalisation is related with
the internal aspect of the organization so that for this researcher prepare an effective
research to maintain overall consistency. In this primary data analysis take more time so
that the researcher make a research as per its time frame (Lin, A. and Chen, N. C., 2011).
On the other side, secondary data analysis consider minimum time period but it include
more authentic resources for completing the research in effective way. Data interpretation and data analysis: It is more significant for the researcher because
this process needs times and resources which leads in implement better changes within
the organization. In this Graphical data analysis is an effective method which required
collected to data to evaluate the graphs in order to get better interpretation in most
effective manner. Recommendation: It is also important part in which researcher provide better
recommendation. By this they take 6 days to think about whole research which helps to
Posh Nosh company to implement effective changes within their organization.
 Self reflection: This process is totally related to the researcher because in they give their
own view and observation in order to define that what kind to outcomes get from this
research project (Le Nguyen and Kock, 2011).
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Action plan for the research:
6

People who are involved in this research: In this process some significant people are include for
done the research process which are as follows:
 Employees is one of the important elements which helps in conducting primary research.
 Consumers (Lambert and Davidson, 2013). Data analyser for asses all the relevant information.
Location of LR source: With the help of internal sources, researcher collect all almost literatures
which helps in evaluating the better outcomes.
Interview dates: From 8th of December to 29th December, survey of the employees will be done
in order to get better results.
Location of data collection: As per the company nature all the data has been gathered form
restaurant which helps to the researcher to evaluate the effective analysis of all the internal
process to define better outcomes.
Data inputting process: In this the data is filled by organization employees in questionnaire
sheets in most effective manner.
Data review dates: After collecting all the relevant data form employees it can be reviewed from
15 to 20 December.
TASK 2
P4 Appropriate research methods for meeting project aims and objectives
It is more important for every researcher to conduct an effective research by using all the
methods in order to identify all the facts and figure in most effective manner. In this context, all
these methods are as follows: Qualitative research: It is an effective methods in which researcher identify the people
feelings and opinion by putting various questions of the research. This research include
survey, questionnaire and interviews to collect the appropriate information in appropriate
way. With the help of this research researcher take better views about the research topic
in internally basis (Introducing Research Methods, 2017). The main focus of this research
on the human behaviour towards the research topic. So that it is an effective method
which is used to the researcher to identify as well as conduct a research to reach on final
outcomes.
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 Quantitative research: It is totally based on numericals data and information which
directly impact on enhancing the overall productivity of the company in most effective
manner. One of the best advantage of using this method is to gather financial and
marketing information which is evaluate as a structure manner (Johnston and Bate,
2013). This method is totally differ from qualitative analysis because it is based on
number of population. Primary research: This method used by research to collect all the relevant information
through primary sources. It also include qualitative and quantitative methods which also
gather by this method evaluate the better outcomes. Primary research use interviews,
survey, observation and feedbacks which helps to researcher to make better changes in
order to provide quality services to them and get their higher satisfaction.
 Secondary research: In this method researcher use internet, journals, books, websites and
many libraries which helps in gathering all the information about the research topic. It is
an effective in which all the informations needs with authentic source. With the help of
internet sources researcher make better research topic in order to get best outcomes in
most effective manner.
Posh Nosh restaurant used qualitative research method in which they collect as well as
gather data through primary resources. In this they used questionnaire format to gather all the
relevant information form employees as well as organization customers in systematic manner.
Questionnaire
Name:
Age:
Gender:
Contact no.:
Email- id:
Q1) For deliver order in minimum time period, internal order procedure is good or not?
 Yes
 No
Q2) In internal process of the Posh Nosh having any digitalisation?
 Yes
 No
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Q3) Is Posh Nosh restaurant take lots of time in their order delivering process?
 Yes
 No
Q4) Is target customers are satisfied with Posh Nosh services?
 Yes
 No
Q5) Is it is necessary for Posh Nosh to take online order form customers to increase their sales
volume?
 Yes
 No
Q6) Which kind of technologies are required in Posh Nosh manufacturing system?
 Digital manufacturing units
 Cloud technology
 Computer
Q7) Is digitalisation impact on the Posh Nosh activities in positive way or not?
 Yes
 No
Secondary Research:
According to Incelli, E., 2013, digital technologies is one of the effective concept in
which company easily increase their overall productivity in most effective manner. With the
help of new as well as digital technology company easily serve quality services to their target
customers and get their higher satisfaction in appropriate manner. Effective digital internal
communication helps in improving overall brand image at market place because it directly
contribute in organizational success. With the help of this it influence all the kitchen equipments
in order to deliver faster order services to their customers which leads in attaining best
satisfaction level by them.
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TASK 3
P5 Analysis research and data using appropriate tools and techniques
It is more important for the organization to represent their collected data which helps in
taking best decision about al the process of business organization in most effective manner.
Theme 1: Efficiency of internal order procedures system.
Q1) For deliver order in minimum time period,
internal order procedure is good or not?
Frequency
Yes 15
No 5
Interpretation: From the above 15 customers has said that internal order is effective for
company in order to improve their deliver services.
Theme 2: Digitalisation needs of internal process of Posh Nosh company.
Q2) In internal process of the Posh Nosh
having any digitalisation?
Frequency
Yes 16
No 4
10
Yes No
0
2
4
6
8
10
12
14
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Interpretation: 16 people out of 20 says that digitalisation is more important for company to
improve their overall productivity.
Theme 3: Time taking in order processing of Posh Nosh company.
Q3) Is Posh Nosh restaurant take lots of time in
their order delivering process?
Frequency
Yes 16
No 4
Interpretation: 80% customers are agree with this that company tale more time in delivering
process of the products and services so that it is important that make better time frame for
serving their products.
Theme 4: Satisfaction of customers in Posh Nosh restaurant.
11
16
4
Yes No
0
2
4
6
8
10
12
14
16
16
4

Q4) Is target customers are satisfied with Posh
Nosh services?
Frequency
Yes 15
No 5
Interpretation: Yes most of cust9mers are satisfied with Posh Nosh products and services
which leads in increasing overall profitability level in most effective manner.
Theme 5: Online order for the Posh Nosh restaurant.
Q5) Is it is necessary for Posh Nosh to take
online order form customers to increase their
sales volume?
Frequency
Yes 14
No 6
12
Yes No
0
2
4
6
8
10
12
14
16
15
5

Interpretation: Online order is more important for Posh Nosh company as per the research and
16 people are agree with this.
Theme 6: Needs of technologies in Posh Nosh.
Q6) Which kind of technologies are required in
Posh Nosh manufacturing system?
Frequency
Digital manufacturing units 6
Cloud technology 4
Computer 10
Interpretation: 50% peoples are agree that company have to use computer in which they
develop better process which helps in increasing overall productivity level of the company.
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Computers
Digital manufacturing units
Cloud Technology
0 1 2 3 4 5 6 7 8 9 10
10
6
4
Yes No
0
2
4
6
8
10
12
14
14
6

Theme 7: Digitalisation impact on the Posh Nosh activities.
Q7) Is digitalisation impact on the Posh Nosh
activities in positive way or not?
Frequency
Yes 15
No 5
Yes No
0
2
4
6
8
10
12
14
16 15
5
Interpretation: 15 people thinks that digitalisation is one of the important process which impact
on organizational process in positive manner. So that Posh Nosh should use better digitalisation
technologies in their manufacturing process to produce quality services to their customers and
get their higher satisfaction.
P6 Appropriate recommendations as a result of research and data analysis to draw valid and
meaningful conclusion
According to this research it can be concluded that customers and employees wants that
company use digitalisation in their technologies because it helps in increasing overall
productivity of the company and also get better feedback from it target customers. Posh Nosh
should to use could network in which they easily share all the data with their employees and
restaurant in order to assess their files in most effective manner. Along with this it is also
important for the company use and implement all the new changes in their technologies and use
new technologies in their manufacturing process to produce better services to their customers in
order to get better satisfaction. With the help of they they modify their process in order to reduce
taking time in order so that they easily satisfied their customers in most effective manner.
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TASK 4
P7 Reflect on the value of undertaking the research to meet stated objectives and own learning
and performance
Present research provide me lifelong learning in which I easily learned that how to use a
project management plan as well as Gantt chart which will assist in me for future working within
an organization. In this I learned that how to manage better time frame in order to enhance
overall productivity level of the company. Along with this, primary and secondary research also
helps in making a better research for a specific research project. On the other side, secondary
research also guide me at the time of conducting a research through internet on a particular topic.
CONCLUSION
From the above mentioned research, it can be concluded that changes in technologies is
more important for an organization to improve their overall performance in most effective
manner. In this primary and secondary research both are key elements which is used by the
company to take better action by collecting and analysing al the data information. It also aid to
the researcher to maintain the positive performance within the company to get better results.
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Online
Introducing Research Methods. 2017. [Online]. Available
through :<https://www.skillsyouneed.com/learn/research-methods.html>.
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