This assignment is a comprehensive performance review of a project that aimed to assess the impact of multinational companies on the business environment of a host destination. The project was successful in achieving its objectives, with profit and consumer satisfaction being key indicators of success. However, challenges were faced due to lack of accuracy and efficient tools and techniques. The researcher learned the importance of evaluating various factors to enlarge organizational business and modify accordingly to attain desirable goals and objectives. The performance review identifies strengths and weaknesses, opportunities for improvement, and a plan for continuous improvement to enhance organizational growth.