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MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1

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MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1 Background 1 Aim and objective1 Research questions 2 PROJECT MANAGEMENT PLAN2 BREAKDOWN STRUCTURE AND GANTT CHART 3 Work manager structure (WBS) 3 Gantt Chart 4 QUANTITATIVE AND QUALITATIVE RESEARCH METHODS5 Qualitative method 5 Quantitative method 6 DATA ANALYSIS 7 RESULTS AND RECOMMENDATIONS 15 Results 15 Recommendations 16 REFLECTION 16 REFERENCES 17 APPENDIX

MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1

   Added on 2020-10-05

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MANAGING SUCCESSFUL BUSINESS
MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1_1
TABLE OF CONTENTSBACKGROUND AND PURPOSE OF PROJECT.........................................................................1Background..................................................................................................................................1Aim and objective........................................................................................................................1Research questions.......................................................................................................................2PROJECT MANAGEMENT PLAN...............................................................................................2WORK BREAKDOWN STRUCTURE AND GANTT CHART...................................................3Work breakdown structure (WBS)..............................................................................................3Gantt Chart...................................................................................................................................4QUANTITATIVE AND QUALITATIVE RESEARCH METHODS............................................5Qualitative method.......................................................................................................................5Quantitative method.....................................................................................................................6DATA ANALYSIS.........................................................................................................................7RESULTS AND RECOMMENDATIONS...................................................................................15Results........................................................................................................................................15Recommendations......................................................................................................................16REFLECTION...............................................................................................................................16REFERENCES..............................................................................................................................17APPENDIX....................................................................................................................................18
MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1_2
BACKGROUND AND PURPOSE OF PROJECTBackgroundDigital technologies play a significant role in business units. Over a period of time,technologies have changed traditional business models. These digital techniques support thefirms in gaining competitive advantages and improving operational efficiency. Internet, socialnetworking sites etc. are various mediums that are used by many companies. All these things arehelpful in minimising operational cost of an enterprise and support in its growth. Digital technologies aid companies in improving communication with consumers. Email,mobile applications, websites are supporting tools through which entities can identify needs ofcustomers and can gain their attention towards brand (Vigdor, Ladd and Martinez, 2014). Firmshave opportunities to receive frequent feedbacks from buyers and make necessary changes in itsproducts and services according to their requirements in order to satisfy them. Social intranetsoftware gives centralised access to employees so that they can utilise relevant data instantly. There are many small size businesses which are performing well in the market. Digitaltechnologies help in raising productivity of workers and support in improving operationalprocess of business. Technological advancement allows small firms to improve their customerdata base and increase in economic position in the market. Digital technologies assist companiesin entering into international market and developing global brand image.Present study is based on Continental Consulting Limited; it is a small size firm thatoperates its business in London only. Purpose of assignment is to identify the effect on digitaltechnologies on development and innovation practices of a firm. Report will explain variousquantitative and qualitative research methods that can support in carrying out this investigationin effective manner. It will analyse the data by using thematic analysis tools.Aim and objectivesAim“To identify influence of digital technology on performance of organization: A study onContinental Consulting Limited”.1
MANAGING SUCCESSFUL BUSINESS TABLE OF CONTENTS BACKGROUND AND PURPOSE OF PROJECT 1_3
ObjectivesTo analyse conceptual framework of digital technology.To examine significance of implementing digital technologies for Continental ConsultingLimited.To explain various types of digital technologies and their suitability for enterprise.To assess implications of digital technology supporting growth of small business andinnovation practices. Research QuestionsWhat is conceptual framework of digital technology?Why implementing digital technologies is essential for Continental Consulting Limited?What are the various types of digital technologies?Explain influence of digital technology supporting growth of SBE and innovationpractices?PROJECT MANAGEMENT PLANIt is defined as formal approved chart that helps in effective execution of entire proposal.With the assistance of efficient management plan, the project manager can meet the requirementsof this project (Borghoff and Pareschi, 2013). Cost:It is analysed as the most significant aspect of project. It is the duties of manager tocontrol over cost and minimise the unnecessary expenditure. In order to implementdigital technologies, Continental Consulting Limited will have to make direct and indirectexpenses. If an entity does not have sufficient money then it will not be able to completethis project properly (Westerman, Bonnet and McAfee, 2014). Thus, manager is requiredto make control over needless spending so that it can meet with its objectives. Scope: Digital technology is important for the growth of business unit. This study has ahuge scope because by this way, entities can improve communication with consumersand can find innovative ideas to grow their operations (Vigdor, Ladd and Martinez,2014). By carrying out this investigation, companies can find out the root cause for poorperformance and can implement effective digital technologies efficiently in workplace. Time: It is the most important component in project management, it is very important forthe manager that to plan activities properly and schedule it in efficient manner. This will1
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help in completing this project within specified period of time (Bulgurcu, Cavusoglu andBenbasat, 2010). Monitoring and controlling are efficient tools that can help in meetingwith objectives and finishing the entire project on time. Quality: It is responsibility of project manager to complete the project with requiredquality. Manager must ensure that by following all standard regulations, an individualcan maintain the overall quality (Borghoff and Pareschi, 2013). Communication: There are many stakeholders such as employees, consumers, suppliers,etc. and it is essential for manager to make effective coordination with involved people.This can help in making them aware with purpose of project and they will give their fullsupport. In the present study the manager is required to interact with all employees(Westerman, Bonnet and McAfee, 2014). For this, they have to conduct meetings withthem so that actual purpose of this study can be clear. Apart from this, consumers andother stakeholders need to communicate through appropriate sources. This will support inmaking this project successful.Risk: Management of risk is an essential task; there are many kinds of issues that cantake place in this project such as human resource, technical, financial risk etc. Projectmanager should make efficient risk management plan in order to resolve these problemsand make it successful (Vigdor, Ladd and Martinez, 2014).Resources: For completing this digital technology project, an individual is required tomanage resources well. In this project, the person requires physical, human, and technicalresources. All these sources will support in managing this proposal well and completing itwith required quality (Bulgurcu, Cavusoglu and Benbasat, 2010).WORK BREAKDOWN STRUCTURE AND GANTT CHARTWork breakdown structure (WBS)Work break down structure can be defined as hierarchical list that describe variouselements in the current project. It is the logical structure chart that gives brief overview of theentire proposal (Borghoff and Pareschi, 2013).2
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Gantt ChartGantt chart is a planning tool that clearly describes time of completion of entire project.Furthermore, it also explains dependencies of one element on other. 3
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