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Managing the Customer Experience Assignment

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Added on  2020-10-05

Managing the Customer Experience Assignment

   Added on 2020-10-05

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MANAGING THECUSTOMER EXPERIENCE
Managing the Customer Experience Assignment_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK...............................................................................................................................................1P5 Digital technology is employed in managing the customer experience..............................1P6 Customer service strategy.......................................................................................................1P7 customer service strategies develop customer experience .....................................................2CONCLUSION ...............................................................................................................................3REFERENCES................................................................................................................................4
Managing the Customer Experience Assignment_2
INTRODUCTIONCustomer experience is considered as product of interaction among organization andcustomer with specific duration of relationship. The present report will evaluate about digitaltechnology employed for purpose of managing customer experience within Restaurant Hazev. Itwill investigate about impact of digital technology and application of customer experiencemanagement in service sector business for maximizing engagement of customer.TASKP5 Digital technology is employed in managing the customer experienceDigital technology helps in gathering and analysing the information, also providesolutions on the basis of fed information. Earlier, technology perform any work, only whenhuman orders to do so. But now it becomes smart, as computer and machine are able to initiateaction by themselves (but in controlled manner). Restaurant Hazev also uses the latesttechnology used by restaurant industry nowadays like CRM, Guest apps, Tech Lounges, mobileroom key, service automation, automated gadgets and rooms, etc. customer now can availpersonalised service because restaurant has face recognition sensor at door. This sensor isattached with digital cloud of firm. And, cloud contained customer past record of choices andpreferences data (Foroudi and et.al., 2018). Seamless multi channel access can be possible viaapp designed by hotel. Like customers now have self check in and check out facility. Artificialintelligence also contributes in its own way like room's lighting get changes according to themood and day cycle automatically. Internet of things is smart, co-ordination among variousmachines and technology, enrich customer satisfaction, by taking proactive action. RestaurantHazev enables to resolve customer compliant, manage healthy relation, and anticipate theirdesire by the help of CRM. Time is money, this old proverb is taken care of, by offering Clint,mobile booking and online booking options. Company use smart advertising tool, where peopleget information as per their need. For instance service for business is available on corporatesites, but its family stay plans pop-ups more on social sites.P6 Customer service strategy1.Good customer service is the life blood of any organisation. It is all about sending themaway happy-happy enough to pass positive feedback about business. Dockland academyorganising international food event with its partner restaurant Havez (Cebulsky and et.al.,1
Managing the Customer Experience Assignment_3

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