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Marketing Assignment | International & Global Marketing

   

Added on  2020-06-05

17 Pages4901 Words46 Views

INTRODUCTIONInternational and global marketing plays important role in relation to have the expansionof business on the world-wide basis. This is helpful to have increment in the market share, targetmarket and profitability in the business enterprise. The present assignment will outline theactivities of M&S in order to expand business activities on global level. This firm is engaged inthe activities of clothing as well as food. The M&S is looking forward to having expansion of itsbusiness units on global level so that firm will achieve high revenue. This assignment will behelpful for M&S to have global expansion of their business activities. The main aim in relationto international expansion is to sell the products of business in to other market. 1

INTERNATIONALMARKETING2

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