This presentation discusses the roles and responsibilities of marketing functions. It covers topics such as market information, market planning, exchange functions, product design and development, physical distribution, standardization and grading, financing, packaging and branding, and customer support. The presentation also explores the interlink of marketing with other functional units in an organization.

Discover the importance of marketing functions in identifying customer needs, market planning, product development, distribution, financing, packaging, branding, and customer support.

Marketing Essentials - Roles And Responsibilities Of Marketing Functions

Roles And Responsibilities Of Marketing Functions

Learn about the roles and responsibilities of marketing function in Tesco and how it relates to the wider organizational context. Explore the importance of market information, marketing planning, product designing and development, physical distribution, packaging and branding, customer support, pricing, and standardization and grading. Discover the impact of marketing on other departments such as research and development, human resources, finance, and operation/production. Gain insights into the significance of marketing in developing business and building market goodwill.

Marketing Essentials: Tesco

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Roles And Responsibilities Of Marketing Functions

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Marketing Essentials: Tescolg...

Marketing and its Essentials of Beauty Giantlg...

Marketing Essentials | Assignment (Doc)lg...

Marketing Essentials Assignment Solved - Beauty Giantlg...

P1 The Key Roles and Responsibilities of the Marketing Functionlg...