Marketing for Ethical Tourism
VerifiedAdded on 2022/11/28
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Presentation
AI Summary
This presentation focuses on marketing for ethical tourism, including exploring ethics in tourism marketing, assessing ethical behaviors, and designing a green marketing campaign. It discusses the importance of aligning marketing with ethical policies and the potential consequences of misalignment. The organization chosen for this presentation is TravelPerk, a travel management organization based in London, Barcelona, Berlin, and Chicago.
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