This presentation explores the concepts of ethics and ethical behavior in marketing and discusses the impact of unethical practices in promoting to customers. It emphasizes the importance of following ethical practices in order to maintain reputation and profitability.

Green Marketing Campaign

Design and pitch a green marketing campaign for a tourism business committed to sustainable development and corporate social responsibility.

Learn about the concepts of ethics and ethical behavior in marketing and the impact of unethical practices in promoting to customers.

Ethics in Tourism Marketing

Exploring Ethics in Tourism Marketing

This presentation discusses the concept of morality, ethics, and ethical behavior in marketing for ethical tourism. It provides examples of unethical practices during promotion and advertisement and highlights the importance of aligning marketing with sustainable or ethical policies. The presentation also includes a green marketing campaign to promote both the destination and tourism business.

Marketing for Ethical Tourism

Presentation

Broadcast Ethics

This document discusses the concept of morality, ethics, and ethical behavior in marketing for ethical tourism. It provides examples of ethical and unethical practices by tourism destinations and service providers. The importance of aligning marketing with sustainable or ethical policies and practices is also explored. Additionally, it includes a guide on designing a green marketing campaign that promotes both the destination or tourism business and its ethical practices.

University of the Philippines System

Professional Development

Marketing

This document discusses the concept of morality, ethics, and ethical behavior marketing in the context of ethical tourism. It explores examples of ethical and unethical practices by tourism destinations and service providers. The document also emphasizes the importance of aligning marketing with sustainable or ethical policies and practices for ethical tourism. Additionally, it highlights the benefits of a green marketing campaign and how it promotes both destinations and ethical practices.

Languages and Culture

Environmental Science

This presentation discusses the concept of marketing ethics in the context of ethical tourism. It explores the importance of ethical behavior in promoting products and services in the travel industry. The presentation also highlights examples of unethical practices in marketing and advertising. Additionally, it emphasizes the significance of aligning marketing strategies with sustainable or ethical policies. Finally, it provides insights on designing a green marketing campaign for the tourism sector.

This presentation discusses the importance of ethical marketing in the tourism industry and its impact on customer perception. It explores ethical and unethical practices in tourism marketing and the role of sustainable policies. The presentation includes a case study on London as an ethical tourism destination.

PowerPoint Presentation

This presentation discusses the concepts of ethics and ethical marketing in the context of green marketing campaigns. It explores examples of unethical practices in the tourism industry and highlights the significance of aligning marketing with ethical and sustainable policies. The presentation also provides insights into the elements of a successful green marketing campaign.

Exploring Ethics in Tourism Marketing

Marketing for Ethical Tourismlg...

Marketing for Ethical Tourismlg...

Marketing for Ethical Tourismlg...

Marketing for Ethical Tourismlg...

Marketing for Ethical Tourismlg...

Green Marketing Campaignlg...

Marketing for Ethical Tourism

Marketing for Ethical Tourism

Marketing for Ethical Tourism

Marketing for Ethical Tourism

Marketing for Ethical Tourism

Green Marketing Campaign