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Marketing Mix in Travel and Tourism

   

Added on  2023-04-03

14 Pages601 Words489 Views
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TRAVEL TOURISM
AND
MANAGEMENT
Task-3
Marketing Mix in Travel and Tourism_1

Introduction
Issues related with Marketing Mix
Importance of elements mix of service sector
Concept of total tourism product on business organisation
References
Content
Marketing Mix in Travel and Tourism_2

Introduction
Marketing is a broad broad approach in relation to every sector in the
economy like the travel and the tourism sector. Marketing approaches
are necessary so that the company can achieve desired result in the
economy. Marketing in travel and tourism relates to different
activities of marketing that are used to attract the people towards the
brand or the products and thus helps in the promotion of different
activities.
Marketing Mix in Travel and Tourism_3

Issues related with Marketing Mix
The marketing mix uses the strategy or tools that are designed by the
organisations that leads them to success in the marketing
environment.
It consist of different elements which are described as under:
Product
Price
Place
Promotion
Marketing Mix in Travel and Tourism_4

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