Influence of Mass Media on American Culture

Running head: INFLUENCE OF MASS MEDIA ON AMERICAN CULTURE
INFLUENCE OF MASS MEDIA ON AMERICAN CULTURE
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INFLUENCE OF MASS MEDIA ON AMERICAN CULTURE
What were the major developments in the evolution of mass media during the last century?
During the beginning of the century, the media consisted of various print media such as
newspaper and magazines. With the evolution of time the mass media has major developments.
At the beginning of the century the print media had predominated in the media market and had
no major competitors. The entire world relied upon the printed media for news and the world
events. The newspapers, magazines, radio and television were the media people depended upon
for the news, events and other information (Anderson, 2013). Later on television had dominated
the world mass media market that provided to the people from all across the world. During the
later part of the last century there had been a major development of the mass media, with time
internet becomes a major platform to connect people from around the globe and transfer
messages into seconds. The conception of the internet majorly allowed people to present their
own views and opinions on the internet. Internet and social media has become the link to share
information to the entire mass within moments (Flew & Liu, 2016). Apart from sharing events
and information, it allowed the people to access wide range of sources to the information and
gather knowledge. Further, internet and social media has completely brought evolution in the
mass media. From having to rely upon the print media and the television to get information to
typing on the computer, the development of internet has revolutionized the mass media.
How did each development influence American culture?
The development of mass media has evolved greatly during the last century and it
continuously develops over the time. The development of mass media has highly influenced the
culture of the America. The reach of the new emerging media can be endless. Previously it was