Organisational Behavior of British Broadcasting Corporation (BBC) : Report

Added on - 22 Jul 2020

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ORGANISATIONAL BEHAVIOR OF BRITISH BORADACASTING CORPORATION1
ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1a)Earlier organizational culture of BBC as per Smith review by usage of Handy’s culturaltypology.......................................................................................................................................1b) Impact of culture, power and politics on the behavior within the BBC with respect to recentpast and today..............................................................................................................................2TASK 2............................................................................................................................................2a)Content and process theories of motivation..........................................................................2b)Improving the effectiveness of teams within BBC through motivational theories...........3c)Goal attainment of BBC through use of enhanced level of motivation................................4TASK 3............................................................................................................................................5a)Different types of teams present in BBC and importance of having different types ofteams............................................................................................................................................5b)With reference to Belbin team roles explain what makes an effective team in the BBC.6TASK 4............................................................................................................................................7a)Use path-goal theory to suggest how team performance and productivity can be upgradedwithin the BBC............................................................................................................................7b)main barriers to effective performance within the BBC?.................................................8CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................92
INTRODUCTIONOrganizational behavior is the one that studies impact caused by persons, groups as wellstructure on the overall behavior of employees who are a part of organization. It further focuseson investigating the emotions, behavior and performance of employees and also provides anunderstanding about all the factors that are needed to make an effective organization (Hopkins,2017). The current study has made an attempt to focus on how culture, politics as well as powerrelations put an impact on the behavior of staff members who are a crucial part of anyorganization. The study deal with British broadcasting Company which is a UK basedbroadcasting firm and is the oldest of its kid on the entire world. Their operation is based on themission to enrich the lives of people with programs that are there to inform, educate andentertain the masses. The report deals with a case study named Changing Times at the BBCwhich depicted the cultural issues faced by the company in recent past and links it to presenttimes. Hence the study has made an attempt to have an understanding about organizationalculture, politics and power and motivational factors while other section focuses on team workwithin the organization.TASK 1a)Earlier organizational culture of BBC as per Smith review by usage of Handy’s culturaltypologyIreland’s well known philosopher being Charles Handy has identified four different typesof organizational culture being power, task, role and person culture. BBC organization amongthese lies in power culture which is clear as per Smith’s review. The management had a fullauthority over its employees and the senior most staff members enjoyed special privileges atworkplace such as being able to hide their criminal activities like the ones conducted bySavileand Hall (Shipp, 2015). There was a presence of low morale amongst the employees on accountof poor communication with the management as top officials paid least attention to complaintsmade by staff members against senior managers (Kelsey, 2017). Also, there was a lack of anyinvestigative policy for the crimes committed by the management among others. Smith in hisreport has also mentioned that BBC had a presence of deferential culture as the staff memberswere afraid to complain about the presenters as they feared losing their jobs (Foster, 2016). Someof the senior officials were untouchable stars and were far above the law. The impact of power3
was so much that the staff members feared complaining about the wrongdoing and worried abouttheir personal concerns rather than the safety of children who were being molested. There wasalways an atmosphere of fear within the organization that aggravated the insecure hiringpractices.b) Impact of culture, power and politics on the behavior within the BBC with respect to recentpast and todayThe influence of power culture and politics during the times of Saville and Hall was somuch that some of the staff members within BBC were aware about inapproriate sexual practicesof Savile but never tried to make a complaint. The cultural factor such as no opencommunication etc. was also prevalent within BBC that stopped staff reporting the concerns tothe managers. The presence of macho culture within the organisation further made things worseas the culture militates against the complaints that were passed on to the senior officials (Lewis,2016). However, a significant change in culture as well as power norms was observed after thejoining ofHughes-D’Aeth who joined as an HR director of BBC. She ensured that individualsjoined the broadcasting company with an aim to perform best in terms of their abilities(Newbery, 2017). The present cultures ensure that employees felt safe if any issue regarding thework atmosphere was faced by them. She also made the culture to be more transparent and openwhich was entirely different from past times where employees feared raising complaints againstthe work atmosphere.TASK 2a)Content and process theories of motivationMotivation can be defined as the process of simulating individuals to actions so that they are ableto attain there work place goals. Managers are required to have a thorough understanding aboutmotivation so as to inspire the employees in a best possible manner and generate higherperformance from them (Cowling, 2017). This also stands true for BBC as if the management isable to create a motivated workforce then there will increase in profitability and long termsustainability of the company. Varied theories of motivation have been given which are dividedinto process and content theories.Content theories are the one of the latest models of motivation that is also known as needtheories as they focused on finding out what exactly motivates an individual. In other words,4
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