Organizational Development Plan for BioOps: Sales and Communication

This report outlines a comprehensive organizational development plan for BioOps, a retailer specializing in green and sustainable solutions. The primary objective is to enhance sales and revenue by improving communication with stakeholders, including customers and the company's board of directors. The plan details a systematic approach to gather stakeholder feedback through online forms, internal communication improvements, and a timeline for implementation. Key personnel and their roles are identified, along with resources required, potential risks, and an evaluation of the proposed program. The report also includes strategies for resolving problems, managing conflicts, and monitoring the effectiveness of the development program. References to relevant literature are included.

Running head: ORGANIZATIONAL DEVELOPMENT
Organizational development
Name of the student
Name of the university
Author note

1ORGANIZATIONAL DEVELOPMENT
Assessment task 3:
BioOps aims at occupying a leading position in the market as a lead retailer for green
and sustainable solutions for a high quality exclusively in the field of products (Cummings &
Worley, 2014). They have a well-structured system in the organization. The only thing that is
lacking is the process of communication as this is the primary root of good sale. The report
consists of the draft for the development of the organization that the senior manager should
consider.
The draft:
To,
Senior manager,
BioOps
Subject: development plan for sales.
The development plan’s goals and objectives:
The aim of a better sale is to develop the organization in terms of profitable sale by
improving the relation with the stakeholders and the people associated with the organization.
The objective of the organization is to have a transparent and systematic form of sales and
communication within the organization. The possible measure of success of the plan would
include the betterment of the service and products of the organization that will enable the
organization to occupy a leading position in the market. In order to achieve a good sale a
good communication process is required. This would enable the company to have a growth
in their sale which would have a direct positive impact on their revenue. The plan would
include the feedback communication process.
Key personnel and their roles in implementing the proposed development plan

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The people in the management that is the HR department, the marketing president
and the senior sales manager have a major role in implementing the communication plan. The
customer support team and the team of advertising and sales can make the communication
more innovative that will be helpful for the organization (Church et al., 2016).
A list of the stakeholders that need to be consulted
In order to do this the list of stakeholders have to be identified. The stakeholders
would include the partners of the company and the customers who are the users of the
products of the company. Their opinion has to be kept in mind. The first set of stakeholders
are, the board of directors that is Rose Hargreaves who is the Chief Executive officer, Mike
Booth who is the managing director of financial operations, Sean Bamford who is the
managing director of the business operations, Sayo Yoshida who is the managing director of
human resource department, Nancy Tooket, the managing director of retail operations,
Fatima Williams, the company accountant, Chang Lin, the business operations manager, Gina
Harris, the human resource manager, Liz Hitchens the marketing manager and Johan Tines,
the sales manager. These are the list of the stakeholders who are required to be consulted in
this case.
A stakeholder consultation and communication strategy
The communication process would include collecting information regarding the
products through a Google feedback form that will be submitted online. This should be done
in a systematic manner. This would enable the company to have a direct communication with
the customers. In order to do achieve that the internal communication system within the
organization needs to be improved.
Strategies that will be used to gather stakeholder feedback

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In order to conduct the feedback communication process the company needs to
organize a process of communication within the organization in order to make the feedback
process a successful one. The design team must be divided into indoor and outdoor team. The
indoor team will be responsible for designing the google feedback forms and the outdoor
teams and the marketing team will collect the sample by analyzing the like cart scale. This
would help the organization to get responsive feedback from the customers and the
stakeholders. This would help the organization to understand the acceptance of the product of
by the customers. In case of any criticism the company can improve the area where it lagged
(Meneses et al., 2016).
The activities 15 -17 days 10-15 days 12-20 days 20-25 days
Designing the
forms
Circulating the
Google forms
Collecting the
feedback
Analyzing the
data
Making
corrections
based on the
data
Figure 1: Proposed time line and milestone

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Source: created by the author
A proposed time line with milestones
In order to make the implementation successful the company intends to follow certain
steps that might take months’ time. This would include the steps like, designing the structure
of Google forms that might take the time of 11 to 16 days. This further include the step of
circulating the forms that might take another 10 to 15 days. The further step would include
the collection of the forms that will take 12 to 20 days. After this the forms will be analyzed
and those areas that require correction will be worked on. This might take one month time
(Eggers & Thorne, 2017).
The resources that would require to implement the proposed development plan can be
divided into two parts. The first part is the manpower and the second part is the technical
devices. The manpower would include the designing team, the marketing team that will
collect the data. The members in the designing team must have the knowledge of web
designing and computer clouding. The marketing team must analyze the data from the
feedback forms and they will work on the betterment of the products. They will find out the
areas where the improvement is required. The technical devices required foe this many
computers, a department of IT technicians. The internet connection is a mandatory thing. The
organization must have a good office where the employees can sit and work in a good
environment. It should be located in a good area (Fowler et al., 2015).
An outline of possible risks
The only risk is the huge investment in the process. In order to initiate the proposed
developmental plan the company requires huge investment. The investment would include in
the equipment like the machines and the computers, the internet connection and the fund
would require in maintaining the office. Apart from this the there are many customers who

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are not aware of the use of the internet and even they don’t know to operate the computer. In
such case there will be lack in communication between the customers and the organization
(David, Sanoubane & Jones, 2017).
An evaluation of the proposed development program
The communication will be limited only upto one section of customers. This will not
enable the company to achieve a systematic system of communication (Jones, 2017). The
organization will be unable to achieve the aim and objective of communication. The cost of
this process can be a bit. This will be a one-time investment. The organization will be able to
develop the working condition for a future by adapting this plan. The company will be able to
have long-term benefits. With this the company will be able to avoid the potential risk of
degrading their quality of service and products (Heldman, 2018).
2.
A process to resolve problems
a). The design team must design a feedback form on the official website of the organization
where the customers can submit their feedbacks and even lodge their grievances. This will be
communicated to the concerned person in the organization and the organization can work on
the areas needed to avoid to eliminate the negative points
A process to manage possible conflict
b). In order to resolve the problems that might arrive, the organization must make efforts to
have a one-to-one conversation with the stakeholders. It must recruit technicians who will be
able to resolve the conflicts.
A plan that outlines appropriate steps

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c). The organization must head towards a training plan that would train the employees and
give them adequate knowledge about the developmental plan.
A plan to monitor and evaluate the effectiveness of the development program
d). In order to monitor and evaluate the development program, a team should be recruited that
will monitor the plan regularly. This would include taking feedback about the plan, making
necessary changes in the plan.

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References
Church, A. H., Fleck, C. R., Foster, G. C., Levine, R. C., Lopez, F. J., & Rotolo, C. T. (2016).
Does purpose matter? The stability of personality assessments in organization
development and talent management applications over time. The Journal of Applied
Behavioral Science, 52(4), 450-481.
Cummings, T. G., & Worley, C. G. (2014). Organization development and change. Cengage
learning.
David, V., Sanoubane, D., & Jones, M. C. (2017). Identifying and Examining Key
Stakeholders/Decision Makers. In Evaluating Organization Development (pp. 105-
120). Productivity Press.
Eggers, S., & Thorne, S. (2017). Conducting Effective Outreach with Community
Stakeholders About Biosolids: A Customized Strategic Risk Communications
Process™ Based on Mental Modeling. In Mental Modeling Approach (pp. 153-177).
Springer, New York, NY.
Fowler, D., Lazo, M., Turner, J., & Hohenstein, J. (2015). Facilitating program, faculty, and
student transformation: A framework for curriculum redesign. Journal of
Transformative Learning, 3(1), 59-73.
Heldman, K. (2018). PMP: project management professional exam study guide. John Wiley
& Sons.
Jones, M. C. (2017). Reporting Results to Stakeholders. In Evaluating Organization
Development (pp. 179-198). Productivity Press.
Meneses, S. M. A., Barnes, T. S., Villas, E. C., Alvaran, P. J. J., Lantican, T. L. D., Lapuz, E.
L., ... & Domingo, R. (2016). Improving the productivity of the smallholder swine

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raising in San Simon, Pampanga, Philippines using an ecohealth approach: the
importance of a communication plan. In FAVA annual conference. VNM.