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Marketing Mix and Strategies of Patagonia Inc.

   

Added on  2023-06-15

19 Pages1164 Words130 Views
MARKETING
Marketing Mix and Strategies of Patagonia Inc._1
COMPANY BACKGROUND
Patagonia is a well-
known private company
within the retail industry
that deals in selling
outdoor apparels and
sports clothing to both
men and women.
Marketing Mix and Strategies of Patagonia Inc._2
MARKETING MIX ELEMENTS
Marketing Mix and Strategies of Patagonia Inc._3
PRODUCT
The key product that is offered by Patagonia includes
outdoor sports wear for both men and women.
The company not only offers sporting goods and
clothing but it also provides underwear, insulation layers
as well as technical parts.
Such offering by the company differs them from their
competitors that are Helly Hanson, Nike, etc.
Marketing Mix and Strategies of Patagonia Inc._4

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