Personal Communication and Development Plan

Managing
communication
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TABLE OF CONTENTS
Table of Contents.................................................................................................................................2
Introduction..........................................................................................................................................4
Task 1...................................................................................................................................................4
1.1 Range of decisions to be taken by David...............................................................................4
1.2 Information required to ensure effective decision making....................................................5
1.3 Internal and external sources of information.........................................................................5
2.1 Stakeholders in process of decision making..........................................................................6
2.2 Methods to develop business relations with stakeholder.......................................................7
2.3 Discussion on how stakeholders can be involved in process of decision making.................7
1.4 & 2.4 Strategies for improvement..........................................................................................8
Task 2...................................................................................................................................................8
3.1 Existing processes of communication within HMRC............................................................8
3.2 Ways to improve appropriateness..........................................................................................9
3.3 Implementation of the improvements in the communication process.................................10
Task 3.................................................................................................................................................10
3.4 Personal communication and development plan.................................................................10
Task 4.................................................................................................................................................13
4.1 Existing approaches to the collection, formatting, storage and dissemination of information
and knowledge...........................................................................................................................13
4.2 Changes for improving the process of collecting, formatting, storage and dissemination of
information and knowledge.......................................................................................................13
4.3 Strategy to improve access to systems of information and knowledge...............................13
Conclusion..........................................................................................................................................14
References..........................................................................................................................................15
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INDEX OF TABLES
Table 1: Difference between internal and external stakeholders.....................................................6
Table 2: Personal SWOT Analysis................................................................................................10
Table 3: Personal Communication and Development Plan...........................................................11
ILLUSTRATION INDEX
Illustration 1: SWOT Analysis.......................................................................................................11
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INTRODUCTION
Communication is defined as the process of exchanging information with the help of
various mediums. Further, managing communication has become one of the major and most
important tasks for managers in every business enterprise. Along with this, managers are also
required to take effective decision on time in order to achieve the aim and objectives of
organization (Balsen and Heinrichs, 2007). This report demonstrates the range of decisions that
need to be taken for successful running of new business of coffee shop. It also includes various
information and knowledge that are required to make effective decisions. Other than this, the
report highlights the assessment of internal and external stakeholders in decision making. This
report also explains the existing process of communication which has been implemented within
HMRC. Some of the ways through which appropriateness of communication process can be
enhanced are also mentioned in this report.
TASK 1
1.1 Range of decisions to be taken by David
Decision making plays an important role in the growth and success of any business
enterprise. The process of decision making consists of five major stages which are need
identification, information search, evaluation of alternatives, purchase decision and post
purchase behavior. As per the provided case scenario, David is looking forward to establish his
own business of coffee shop in the central location of London (Bell and Smith, 2010). Therefore,
he will be required to make various kinds of decisions in order to establish his business and make
it successful. He needs to take decision regarding the operation level. This includes decisions
regarding the objectives of shop, quality standards which will be maintained, desired outcomes,
requirements of resources and staff etc. David will be also required to determine how timetables
will be implemented and how the entire process of monitoring will be carried out in the coffee
shop. Other than this, he needs to make decisions related to his day to day operations which will
include procurement of raw materials and other related products, how the cleaning and
maintenance in shop will be carried out etc. Along with this, decisions related to strategic level
will be also required to be made. This will include activities such as marketing, advertisement
promotion, budgeting etc. All these decisions will have a direct impact on the entire operations
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