Planning For Growth.

Planning For Growth

Table of Contents
INTRODUCTION...........................................................................................................................3
Task 1...............................................................................................................................................4
Evaluation of key considerations for identifying growth opportunities along with different
Frameworks.................................................................................................................................4
Sources of Funding with their benefits & drawbacks.................................................................7
Ansoff Growth Matrix.................................................................................................................8
TASK 2............................................................................................................................................9
Business plan ..............................................................................................................................9
TASK 3..........................................................................................................................................12
CONCLUSION..............................................................................................................................14
REFERENCES..............................................................................................................................16

INTRODUCTION
Planning is deciphered as a process that is used by companies in order to build effective
strategies that is associated with organisational objectives. It is important for an entity to develop
plans as it assist in gaining development and growth opportunities. Along with this, planning
helps in allocating resources in an optimum manner which in turn increase efficiency and
productivity of companies. The main objective of planning is to attain success and sustain in
market for longer time period. Deloitte is taken into consideration for the present report. It is one
of the largest professional service network which headquarter in London, United Kingdom.
Deloitte was established by Sharon Throne in the year 1845. It offer services such as Audit,
Financial advisory, Risk advisory, tax, legal and management consulting. In addition to this,
Company provide advisory service to small and medium enterprises which assist them to grow
their business in an effective manner. The current report examine factors that is required to be
considered for growth opportunities. Ansoff growth matrix and its four strategies is discuss in the
report. In addition to this, the file covers sources of funding along with advantages & drawbacks
of each source. A business plan is developed in order to attain growth in an effective manner. In
the last, succession as well as exit options for small companies is described with their benefits &
drawbacks. Albert, 2017)
Task 1
Evaluation of key considerations for identifying growth opportunities along with different
Frameworks
Growth is foremost objective of every business they always focus on achieving maximum
profit with high growth in particular time period. The first way for growth of organisation is to
enter in new market and provide new and developed product for satisfying needs of customers of
organisation this is also done with the help of change in technology, as it is well known that
technological changes are happening in regular intervals which is dynamic situation for
business of firm. This have both positive as well as negative impact on business of firm. Positive
impacts are bring more effectiveness in work and negative impact is increase in cost of
operation. Small scale business have to adopt these changes by clearly identifying there
organisational structure which will help SME's in making innovative products and aid in long
survival with growth. In context of Deloitte , a consultancy firm which provide which offer many

services like training, auditing, product demonstrates, etc. growth of organisation is clearly
depends upon the use of strategy which they have formed for further growth of there operation in
national and international context. Good strategies will leads in achieving growth faster than
usual and for this company can use different frameworks which are Porters generic model. All
these framework are analysed below in context of Deloitte.(Arku, Yeboah 2015)
Porters generic strategies
It is that analytical framework which helps company in gaining competitive advantage in
market where firm is selling their product . Deloitte can use this structure to gain competitive
advantages in two terms by lowering cost or bringing innovation in there product. For getting
these advantages firm have to use this resource properly . Company have to first research to
market average and then they have to make efforts for getting market advantage . This
framework have four stages which are cost leadership, differentiation, cost focus and
differentiation focus. These all are stated below:
 Cost leadership: In this firm have key focus on providing low cost procedure in market .
This step in mainly depends upon industry where firm is working . Deloitte use this step
as they have different type of factors to control cost of production . These factors are
economy of scale as they work in manufacturing large scale, using technology which is
cheap and provide different types of strategies by which firms are bale to gain
competitive advantages in a perfect mode. ( Birkin, Clarke and Clarke 2017)

 Differentiation: According to this strategy firms are able to provide several kind of
innovative goods and services by giving competition to their competitors. In regards with
Deloitte, this strategy used by them in order to achieve profitable goals along with
maximisation of productivity of firm.
 Cost Focus: In this strategy, firms are able to target niche market by which they can offer
products and services at lower price. In regards with Deloitte, this is most effective
strategy which is used by them to further increment within the consumers base so that
they can achieve huge profit and sales.
 Differentiation Focus: In this strategy firms are able to formulates unique goods and
services that attracts large number of consumers. In relation with Deloitte, this is