This presentation covers the basics of digital marketing, including strategies, communication, and effectiveness. It provides practical examples from Monzo Bank Ltd. and McDonald's, exploring content marketing, guerrilla marketing, and marketing mix. The presentation also discusses the importance of designing a strategy that effectively communicates with targeted customers.

Discover digital marketing tactics with real-life examples from Monzo Bank and McDonald's. Covering content marketing, guerrilla marketing, and marketing mix.

"Unlocking Success in the Digital Realm: Comprehensive Guide to Practical Marketing Strategies, Effective Communication Techniques, and Measuring Effectiveness

Practical Digital Marketing: Strategies, Communication, and Effectiveness

This presentation provides an overview of digital marketing strategy and its significance for business organizations. It covers various methods and channels for effective social media strategies, reviews real-life examples of successful digital marketing campaigns, discusses the role of promotional and marketing mix in maximizing sales, analyzes the effectiveness of different marketing campaigns, and explores the trends and impact of digital marketing on organizations.

Digital Marketing Strategy

PowerPoint Presentation

This document provides an overview of digital marketing, including strategies and communication techniques. It also includes examples of successful digital marketing campaigns by Dove and Pantene. The effectiveness of social media measures is discussed.

Marketing

Digital Marketing: Strategies, Communication, and Examples

This presentation discusses the concept of digital marketing and its importance in promoting brands. It reviews the digital marketing strategies of Zara and H&M, and ranks their effectiveness based on their social media measures. The presentation also highlights the significance of digital communication strategy in building brand image and expanding reach.

Use of Digital Marketing in a Specific Communications Strategy

This presentation explores the importance of digital marketing in promoting goods and services. It discusses the use of digital marketing in communication strategy and provides real-life examples of Starbucks and Cadbury using social media. Learn how digital marketing has become a necessity for organizations.