Digital Revolution in Healthcare

This assignment delves into the impact of digital revolution on healthcare systems, covering various aspects such as new business models, innovation capabilities, and labor markets. It also touches upon the implications of digitisation and automation in Industry 4.0, providing a comprehensive understanding of the digital transformation in healthcare.

Research Project

Table of Contents
INTRODUCTION ..........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Research proposal that clearly defines a research question or hypothesis, supported by
literature review.........................................................................................................................1
P2 Research methods and conduct primary and secondary research..........................................4
TASK 2............................................................................................................................................5
P3 Primary and secondary research using appropriate methods for a business research project
.....................................................................................................................................................5
P4 Analytical tools to analyze research findings and data..........................................................6
TASK 3..........................................................................................................................................16
P5 Research outcomes in an appropriate manner.....................................................................16
TASK 4..........................................................................................................................................16
P6 Effectiveness of research methods applied for meeting objectives.....................................16
P7 Alternative research methodologies.....................................................................................17
CONCLUSION..............................................................................................................................17
REFERENCES..............................................................................................................................18

INTRODUCTION
Digital technologies has changed the method through which organization conduct their
business through enabling small company's business to the competition level of larger
companies. There are various methods, techniques and technologies opted by a business
company that assist a business organization in achieving their business objectives and operations
in more significant manner (Kane and et. al., 2015). The major purpose of this report is to
understand, investigate, evaluate and consider various levels and elements of digital technologies
that can aid in achieving their business objectives in more fundamental way.
TASK 1
P1 Research proposal that clearly defines a research question or hypothesis, supported by
literature review
Each organization want to increase their profitability as well as high market share thus
enhance sustainability at market place. They develop strategies to increase product quality which
helps to gain higher customer's satisfaction as well as produce good that are able to meet needs
and demand of potential clients effectively. Numerous functions and divisions of company are
influenced by the disruption of digital technologies in business such as operation system and
cost, communication, consumer base, productivity level outsourcing and collaboration etc. This
report of research is very significant as information and in-depth study of digital technology can
assist an organization can achieve their business objectives along with further outcome. Digital
technologies can assist in achieving their business target through implying digital technologies as
this has changed the way of functioning and operating a business organization (Kane and et. al.,
2015). Talent Plus can meet their targeted outcome, better employee performance and
productivity of company.
Research Aims
The aim of this report is to analyze the impact of digital technology on business
performance and employee productivity: A case study of Talent Plus.
Research Objectives
This is required to determine the research objectives in order to carry out appropriate
findings in factual and authentic manner which are discussed as below:
1. To assess the influence of digital technology on the activities and operations of business.
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2. To investigate the stages which company have to go through for the transformation of
digital disruption.
3. To understand the digital technology impact on employee productivity and business
performance.
Research Questions
This is essential to formulate the research question in regard of managing the procedure
of research and reach to certain outcome. Here are mentioned some of the major components
mentioned as below:
 What are the influence of digital technology on the activities and operations of business.
 Which are the stages that a company should go through for the transformation of digital
disruption.
 What is the impact of digital technology on employee productivity and business
performance.
Literature review is a text of information which are already exist at market place.
Research in a depth study of selected topic to draw valid conclusion. Various writer and authors
have significant information about some area and topic. This section of whole research are helps
to researcher to carry out whole task activities in an effective as well as right manner so that
outcomes are collected to know more about impact of digitalisation and innovation on small
scale firm performance (Yoo and et. al., 2012). In this part of investigation proper discussion
should are done with different kind of professional people like writers, authors and researcher
etc. to take viewpoints.
The influences of digital technology on the activities and operations of business
Various kind of digital technology may create impact on organisation performance as
well as productivity. Some impact of digital technology on business operations and activities are
explain as follows:
Impact of operation cost: When management of the Talent plus used latest technology at
work place, then they can reduce operations cost. Through this, they are achieved economic of
scale which helps to provide low price product to their potential customers.
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Improved communication: Through implementation of technology and innovation at
work place, management of Talent plus capable to improve their communication process with in
an organisation as well as outside with their potential clients (Westerman, Bonnet and McAfee,
2014).
Increased productivity: Latest techniques helps to improve production process that
produce high quality product and services. Because, it reduces complexity of task and make
accuracy in whole work.
Explain stages of digital transformation within an organisation
To implementing digital technology at work place management of an organisation
develop stages and follow them to execute strategies effectively at work are. Stages of digital
transformation are explained as follows:
Business as usual: Company are operating their business activities with familiar legacy
perspective of technology, customers, business model, metrics etc. and believing that these all
remains the outcome of digital relevance.
Present and actives: Management of an organisation has developed strategies to run
business task in an adequate manner. They are conducting experimentation which are driving
digital literacy, creativity and albeit disparately.
Formalized: They develop strategies and plan to execute innovation and technology at
work place. Management of an organisation analysis resources in order to manage all work
(Topol and Hill, 2012).
Converged: Developing ideas as well as strategies are implementing to work effectively
in given time frame. New infrastructure of company take shape as business process, role, support
system, expertise, model etc.
Innovative and adaptive: Digital transformation become way of completing business
activities to gain common goals and objectives. A new ecosystem are implanted to know
technology and market trends.
Digital technology impact on employee productivity and business performance
Digital technology may create impact on organisation as well as employee’s performance
and productivity. Through providing accuracy in work as well as able to develop high quality
product and services that enhance customer's satisfaction at market place. It is some management
responsibilities to execute technology at work place in an effective ways in order to produce high
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quality product and services. Thus increase customer's satisfaction as well as higher market share
as compare to their competitors in a specific period of time.
P2 Research methods and conduct primary and secondary research
It is a most main research part which aid in investigating further moving towards a right
direction for achieving proper results or outcomes. This research part has many applications
which has research value and its different activities (Terzi, 2011). This research aspects is
classified different elements which are evaluated are as under:
Qualitative research: In this, the researcher gather various data and information from
survey, group discussion, interviews and many more. All these are important for investigator to
evaluate the appropriate results.
Quantitative research: It is important method for researcher to collecting data and
information in numerical form. This will help researcher to know about market trends in which
researcher easily develop an effective strategies to produce quality goods and services. As it
includes questionnaire, in depth interview and many more. All these are help in gathering
relevant data and information in appropriate manner.
Data collection is an effective process of gathering data and information in effective
manner. As the main motive of this section is to maintain the records for taking better decision.
Primary method: This type of method is relate with first hand source in which researcher
gather data and information through case study, survey, observation and many more. Mainly the
researcher use primary data to prepare questionnaire. In this they designed open ended and close
ended questions for gathering data in effective manner.
Secondary method: Under this method, all the data and information has gather through
existing data like books, newspaper, journals and many more. This will help investigator at the
time of gathering data which may lead in attaining positive outcomes.
Sampling: This encompasses on selecting a sample that replicates from a public as well
as original population. It can be undertaken as non-probabilistic or probabilistic within nature
which is appropriate for the work of research. The current research is based on techniques of
purposive sampling as it is implemented by researcher in context of effective outcomes as well
as result in a given time. For specific sample size of research is 40 consumers are used in
collecting effective outcome by respondent’s opinions.
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TASK 2
P3 Primary and secondary research using appropriate methods for a business research project
Data analysis is a process of systematically applying logical tools in order to define,
illustrate and measure data. There are various analytical procedures which can a provide a way of
creating inductive data. Data analysis is done for qualitative studies; it comprises critical analysis
and interpretation of facts and figures thus to find rational behind emergence of main findings.
The present research, data analysis is done through questionnaire method thus to gain appropriate
understanding of customers' reviews and feedbacks upon specific area of concern. In addition to
this, there is considered sample size of 40 customers' who are regular clients of Talent plus.
Below is given questionnaire -
QUESTIONNAIRE
Name
Age
Email
Q1. Do you think that digitalisation really affect organisation performance and employees'
productivity?
A. Yes
B. No
Q2. What is the importance of digital tools and techniques for Talent Plus?
A. Builds strong public relations
B. Improve productivity and efficiency
C. Improve decision making process
D. Generate Better Revenues
Q3. How companies can enhance their performance level and productivity of employees?
A. Providing training and development
B. Motivate employees by paying higher remuneration
C. Execution of digital tools and techniques
Q4. Which types of digital tools has acquired by Talent Plus to improve productivity and
efficiency?
A. Answering machines
5

B. Smartphones and Laptops
C. Security devices
Q5. Which methods are being used by Talent Plus presently for competition of its operations?
A. Traditional methods
B. Modern methods
Q6. Which one is the main strategy can acquire by company to increase business
performance?
A. Monitor organizational performance periodically
B. Determine organisation's priorities
C. Implement performance management programmes
Q7. What are the ways of e-learning which helps in improving skills and knowledge of staff
members ?
A. Video conferencing
B. Audio conferencing
C. Provide articles at email
Q8. Give ratings to services offered by Talent Plus.
A. Excellent
B. Good
C. Average
Q9. Which kind of digital tools should adopted by company to expand its market areas?
A. Conduct online surveys
B. Develop own websites
C. Online PR
Q10. Any Recommendations, by which Talent Plus can improve its digitalisation processes.
P4 Analytical tools to analyze research findings and data
Q1. Do you think that digitalisation really affect
organisation performance and employees' productivity?
Frequency
A. Yes 35
6

B. No 5
Q2. What is the importance of digital tools and techniques
for Talent Plus?
Frequency
A. Builds strong public relations 8
B. Improve productivity and efficiency 12
C. Improve decision making process 5
D. Generate Better Revenues 15
Q3. How companies can enhance their performance level
and productivity of employees?
Frequency
A. Providing training and development 15
B. Motivate employees by paying higher remuneration 5
C. Execution of digital tools and techniques 20
Q4. Which types of digital tools can acquire by Talent Plus
to improve productivity and efficiency?
Frequency
A. Answering machines 8
B. Smartphones and Laptops 20
C. Security devices 12
Q5. Which methods are being used by Talent Plus
presently for competition of its operations?
Frequency
A. Traditional methods 10
B. Modern methods 30
Q6. Which one is the main strategy can acquire by
company to increase business performance?
Frequency
A. Monitor organizational performance periodically 15
B. Determine organisation's priorities 8
C. Implement performance management programmes 17
7

Q8. What are the ways of e-learning which helps in
improving skills and knowledge of staff members ?
Frequency
A. Video conferencing 16
B. Audio conferencing 10
C. Provide articles at email 14
Q9. Give ratings to services offered by Talent Plus. Frequency
A. Excellent 20
B. Good 12
C. Average 8
Q10. Which kind of digital tools should adopted by
company to expand its market areas?
Frequency
A. Conduct online surveys 17
B. Develop own websites 20
C. Online PR 13
Q11. Any Recommendations, by which Talent Plus can
improve its digitalisation processes.
Theme 1: Impact of digitalisation on organisational performance and productivity
Q1. Do you think that digitalisation really affect
organisation performance and employees' productivity?
Frequency
A. Yes 35
B. No 5
8

Interpretation – As per the above diagram, it get evaluated that digitalisation plays a
crucial role in transforming working activities and operation as it improve their credibility and
efficiency. With the assistance of digitalisation, it supports to easily access towards any
information. There are over 35 respondents signifies that it helps small businesses to be more
alert to changing business values, customize products whereas 5 says Talent Plus also needs to
make modifications in other areas also.
Theme 2: Importance of digital tools in Talent Plus.
Q2. What is the importance of digital tools and
techniques for Talent Plus?
Frequency
A. Builds strong public relations 8
B. Improve productivity and efficiency 12
C. Improve decision making process 5
D. Generate Better Revenues 15
9
A. Yes B. No
0
5
10
15
20
25
30
35
35
5
Column B
A. Yes B. No
0
5
10
15
20
25
30
35
35
5
Column B

Interpretation – Digitalisation support to streamline and automate all business processes
thus to boost up quality of offerings. The above graphical presentation overviewed that 15
participants says that acquisition of digital tools will lead in generating higher revenues. Apart
from this, 12 respondent are favour that it raise volume of outputs and workers' efficiency
whereas 8 people stated that digitalisation contribute in building strong public relations as it
makes continuous communication with target audiences. And remaining 5 says that it helps in
improving decision making process of Talent Plus thus to grab better future opportunities at
marketplace.
Theme 3: Ways to enhance performance level
Q3. How companies can enhance their performance
level and productivity of employees?
Frequency
A. Providing training and development 15
B. Motivate employees by paying higher remuneration 5
C. Execution of digital tools and techniques 20
10
A. Builds strong public relations
B. Improve productivity and efficiency
C. Improve decision making process
D. Generate Better Revenues
0 2 4 6 8 10 12 14 16
8
12
5
15
Column B

Interpretation – In this modern era, firms are tend towards enhancing their performance
and output level by applying new and innovative tools which gives them chances of obtaining
high market growth and share. It is analysed from the above market survey, Talent plus needs to
provide training and development assistance to staff members for raising performance level; with
the viewpoint of 15 respondent. Beside this, 20 says that management should concentrate on
implementing new and innovative tools and remaining 5 are in favour of encouraging workers
through giving them higher wages and remuneration.
Theme 4 – Various tools has acquired by Talent Plus.
Q4. Which types of digital tools has acquired by Talent
Plus to improve productivity and efficiency?
Frequency
A. Answering machines 8
B. Smartphones and Laptops 20
C. Security devices 12
11
15
5
20
A. Providing training and
development
B. Motivate employees by
paying higher remuneration
C. Execution of digital tools
and techniques

Interpretation – According to this diagram, it is measured that there are numerous
digital tools and techniques available at marketplace which provides great efficiency and
viability to companies in a certain time period. With the viewpoint of 20 participants, Talent Plus
has adopted Smartphones and Laptops thus to manage all tasks and activities in systematic
manner. By using them, managers can easily getting in touch with their subordinates. On the
other hand, 12 says that firm has implemented security devices thus to protect all necessary
information and data whereas 8 are in favour of applying answering machines.
Theme 5: Methods are being used by companies for competition of its operations
Q5. Which methods are being used by Talent Plus
presently for competition of its operations?
Frequency
A. Traditional methods 10
B. Modern methods 30
12
A. Answering machines
B. Smartphones and Laptops
C. Security devices
0
2
4
6
8
10
12
14
16
18
20
Column B

Interpretation – The above market research signifies that adequate selection of
production or operational methods support Talent plus to reach at higher level of success. For
obtaining maximum growth and viability at marketplace, the firm has adopted 30 modern
methods of digitalisation; it leads completion of working activities and tasks in best possible
manner. Beside this, 10 says that firm should adopted traditional methods thus to perform in well
being, they thought new methods are quite expensive.
Theme 6: Strategy to enhance business performance
Q6. Which one is the main strategy can acquire by
company to increase business performance?
Frequency
A. Monitor organizational performance periodically 15
B. Determine organisation's priorities 8
C. Implement performance management programmes 17
13
A. Traditional methods B. Modern methods
0
5
10
15
20
25
30
10
30
Column B

Interpretation – Every business association has adopted an adequate strategy with an
aim to extend business performance. Well structured business strategy helps in obtaining higher
competitive edge to company over rivals. The above graphical presentation states that, 17
respondents are saying as managers should execute performance management programmes
whereas 8 signifies that they should determine firm's priorities and align working activities
accordingly. Beside this, 15 says that administrative have to monitor employees' performance
periodically and provide necessary solutions to them.
Theme 8: Ways of E-learning
Q8. What are the ways of e-learning which helps in
improving skills and knowledge of staff members ?
Frequency
A. Video conferencing 16
B. Audio conferencing 10
C. Provide articles at email 14
14
15
8
17 A. Monitor organizational
performance periodically
B. Determine organisation's
priorities
C. Implement performance
management programmes

Interpretation – In this over dynamic environment, so many channels of e-learning are
available at marketplace which supports workers to improvise their skills and knowledge. As this
graphical presentation signifies that 16 participants are in favour of video conferencing; they
think that it is a good way of learning in minimum time period. Beside this, 10 says that video
conferencing and remaining 14 thinks that company can give articles to workers on their mail id
as they can learn while performing their jobs as well.
Theme 9: Digital tools should adopted by Talent Plus.
Q9. Which kind of digital tools should adopted by
company to expand its market areas?
Frequency
A. Conduct online surveys 17
B. Develop own websites 20
C. Online PR 13
15
A. Video conferencing
B. Audio conferencing
C. Provide articles at email
0
2
4
6
8
10
12
14
16
16
10
14
Series1

Interpretation – According to this above market research, it get assessed that 20
participants say Talent Plus has to conduct online surveys so as to expand its market areas as it
helps company to reach wide range of people in certain time period. Apart from this, 20 are in
favour that firm should create its own website and allow customers to give their reviews or
feedback's at there anytime. And remaining 13 stated that it can also acquire online public
relation campaigns as many people can know about the brand and its offerings.
TASK 3
P5 Research outcomes in an appropriate manner
By considering this thematic analysis, it is recommend to small businesses they should
focus on executing numerous innovative tools within business practices so as to improve
efficiency and credibility. Analogue processes must be replaced with digital processes although,
16
A. Conduct online surveys B. Develop own websites C. Online PR
0
2
4
6
8
10
12
14
16
18
20
17
20
13
Column C

digital system should be the core infrastructure of the company. Apart from this, there is required
to implement cloud technology within organisational structure thus to store an ample range of
data and information. Cloud computing is an use of sharing computing resources, i.e. servers,
storage, applications etc., it empowers business to use information or facts on demand. In order
to thrive into digital future, Talent Plus should also focus to develop an adequate digital strategy
by aligning it with business model and processes; it force company to digital usage and
experimentation. Management also have to try engage more and more workforce and train them
for future as they can perform in well being manner. Although, digital cultural relies upon data
led decisions, to seize full potentials of digital technologies workers have to engage and trained
properly. Initiatives could include infrastructure development and education support, among
others.
However, digital transformation is critical to handle productivity and margin threats; thus
to obtain better opportunities small firms have to embed digital thinking and formulate their
structure accordingly. It is fundamental for management to conduct online surveys via, social
media sites in order to getting in touch with target and potential customers and recognize their
perceptions.
TASK 4
P6 Effectiveness of research methods applied for meeting objectives
Research methodology is more important for investigator to carry out the research
activities in systematic manner. As it help in undertaking activities in detailed way. This will
directly contribute in improving the chances of attaining reliable results. In this context, there are
two type of research method such as primary and secondary for collecting relevant data and
information about the specific area. As a researcher I have used questionnaire method for
collecting accurate information. It is part of primary method. On the other side, secondary
method is also an effective which includes various books, journals, articles and many more. In
this literature review is the part of secondary method which help in understanding various
authors views and opinion towards the research topic. In addition of this, both methods are
contribute in completing the whole research in appropriate manner.
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P7 Alternative research methodologies
For carry out the research, investigator use questionnaire method which help in gathering
valid and relevant information towards the specific topic. By using this method, researcher can
easily evaluate as well as understand views and opinion of the different respondents. On the
other side, there are some alternative methods through which researcher carry the study and
attain positive outcomes. In this questionnaire is the best and alternative option for researcher in
which they prepare various questions for respondents with the purpose of gathering relevant data
and information in effective manner. This method is appropriate for researcher to attain better
outcomes in most effective manner.
CONCLUSION
From the above mentioned research project, it get concluded that digitization plays a vital
role in growth and success of every small and large business organizations. Basically,
digitization means transformation of business landscapes and redefining the ways of production
and distribution so as to gain high competitive advantage over market. The report has made to
determine how digital tools and techniques can affect company's performance and employees
productivity. For better understanding to this topic, there is given a literature review of various
authors who have made study on same area of concern. Digitization raise workers' efficiency as
by this employees get able to do their work in more effective and efficient manner. Furthermore,
for competition of this entire research there has been used qualitative research methods thus to
gain better data and information as facts are gathered through primary and secondary methods.
After this, data analysis has been made through questionnaire thus to recognize individual
opinions or viewpoints towards digitization and its impact.
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REFERENCES
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Terzi, N., 2011. The impact of e-commerce on international trade and employment. Procedia-
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Westerman, G., Bonnet, D. and McAfee, A., 2014. Leading digital: Turning technology into
business transformation. Harvard Business Press.
Yoo, Y. and et. al., 2012. Organizing for innovation in the digitized world. Organization science.
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Loebbecke, C. and Picot, A., 2015. Reflections on societal and business model transformation
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Strategic Information Systems. 24(3). pp.149-157.
Saunila, M. and Ukko, J., 2012. A conceptual framework for the measurement of innovation
capability and its effects. Baltic Journal of Management. 7(4). pp.355-375.
Bhimani, A. and Willcocks, L., 2014. Digitisation,‘Big Data’and the transformation of
accounting information. Accounting and Business Research. 44(4). pp.469-490.
Agrawal, A. and et. al., 2015. Digitization and the contract labor market: A research agenda.
In Economic analysis of the digital economy. (pp. 219-250). University of Chicago
Press.
Evangelista, R., Guerrieri, P. and Meliciani, V., 2014. The economic impact of digital
technologies in Europe. Economics of Innovation and New Technology. 23(8). pp.802-
824.
Friedrichsen, M., 2013. Handbook of social media management: Value chain and business
models in changing media markets. Springer.
Saldanha, T. J. and et. al., 2013. Information systems for collaborating versus transacting:
Impact on manufacturing plant performance in the presence of demand
volatility. Journal of operations Management. 31(6). pp.313-329.
Oesterreich, T. D. and Teuteberg, F., 2016. Understanding the implications of digitisation and
automation in the context of Industry 4.0: A triangulation approach and elements of a
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Degryse, C., 2016. Digitalisation of the economy and its impact on labour markets.
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