Principles of Management: A Case Study of Amazon Inc

Running Head: PRINCIPLES OF MANAGEMNET 0
Principles of Management
(Student Name)

PRINCIPLES OF MANAGEMNET 1
Table of Contents
Introduction................................................................................................................................2
Background of the Company.....................................................................................................2
Managerial Style and Organizational Culture............................................................................2
Key Terms and Principles..........................................................................................................3
Recommendations......................................................................................................................4
Conclusion..................................................................................................................................4

PRINCIPLES OF MANAGEMNET 2
Introduction
The management of the company can be well-defined as the set of decisions as well
as activities which fallouts in the construction as well as the execution of the strategies that
are intended to attain an objective of the company (Cameron & Green, 2015). Amazon is one
of the leading companies in the international market. Their effective management strategy
made the company more powerful in the competitive market. One of the leading companies
Amazon is having a vigorous brand status as the company that stands 43rd rank amongst the
top brands around the world in the year 2009 (Smith, 2017). Amazon has faith in that
invention is the power to carry the changes in the international market so it continually
innovates to attract the consumers. They have adopted effective management in their
company that boosts their business in the market (Keith, Tay & Harms, 2017).
In the following part, there will be a detailed analysis of the management of the company that
made their business successful and the way they can more enhance their performance to lead
in such a competitive market.
Background of the Company
Amazon Inc is the leading international company in the e-commerce industry that was
originated by Jeff Bezos who is deliberated as one of the top pioneering executives in the
global market. The company has started its business as a bookstore through online as well as
prolonged with the period to trade almost entirety. The main part of an evidence scheme in
such business is a foremost character due to the reason the business is one of the online
retailers. The company has started its online store for books that have changed and expands to
sell everything which includes auto parts, beauty items, electronics, groceries, as well as
apparel (Amazon, 2015).