Professional Identity And Practice - Sample Assignment

Professional Identity and
Practice

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK 1............................................................................................................................................3
P1. Key benefits of on-going professional development for different stakeholders within
company......................................................................................................................................3
P2. Investigate professional employer expectation of skills and competencies within industry 5
TASK 2............................................................................................................................................6
P3. Assess own abilities, skills, and competences for a specific job role...................................6
Abilities:......................................................................................................................................6
P4. Review a range of learning theories and approaches used for personal and professional
development processes................................................................................................................8
TASK 3............................................................................................................................................8
P5. Construct a development plan to enhance chosen skills and competencies within a specific
work context ...............................................................................................................................8
TASK 4..........................................................................................................................................10
P6. Undertake a job interview for a suitable service industry role...........................................10
P7. Review key strengths and weaknesses of an applied interview process.............................12
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................13

INTRODUCTION
Professional identity refers to concept which assist individuals in analysing and knowing
about what they thinks about themselves according to their occupation and manner of
communication. It differs from person to person as identity is developed on basis of individuals
values, morals, attitudes, experiences, and beliefs which further helps in describing and
differentiating themselves in their social environment whereas professional practice is concerned
with utilising skills and knowledge at their workplace as per their profession (Brooks, 2016). In
order to have complete understanding,Virgin Holidays concerned with travel and tourism
business (Warner, 2014). It was founded under Virgin Group in the year 1985 by Sir Richard
Branson. In this report important benefits of ongoing professional development for stakeholders
will be included. Along with this, it has been discussed about competencies, skills and learning
approaches. Lastly, development plan will be prepared along with skills for service industry and
interview process with its strength and weakness is been discussed.
TASK 1
P1. Key benefits of on-going professional development for different stakeholders within
company
Company Overview
Virgin holidays which was founded in year 1985 is leading travel and tourism business
in United Kingdom offering wide range of services to their consumers in context of tourism
sector. The preferred holidays destination by company are USA, Africa, Canada, Middle East,
South Pacific and India (Cruess, 2016). Also, Virgin Holidays offers unique services as it have
specialised cruise division “ Virgin Holidays Cruises” and “Worldwide Holidays” which helps to
develop competitive place for businesses at global level. To gain first mover advantage from its
competitors managers are required to carry development programmes on continuous basis for its
various stakeholders. Therefore, continuous development programmes is known as learning
process which help in developing professional competencies, skills and knowledge in order to

face fierce competition at workplace. This process is very much important as this is concerned
with past experiences further helps to overcome weaknesses and develop effective plans and
procedures. On-going professional development assist managers of Virgin Holidays to deal with
cut throat competition in market and to gain competitive advantage by increasing quality of
services. It is beneficial for both employer as well as employee which are discussed below:-
Basis of comparison Employer Employees
Enhancing employee
retention
Their is high employee retention
at Virgin Holidays as they
continuously focuses professional
development. Managers of Virgin
Holidays are able to retain they
employees by emphasising on
increasing skills and maintaining
loyalty of staff members as this
further contributes in quality of
services by increasing efficiency
and productivity (Cyrino, 2016).
If there is continuous professional
development programmes it assist
employees in enhancing their
competencies and skills which further
helps to grab opportunities of
promotion at existing workplace.
Also, now they have ability to
effectively accomplish their goals and
objectives.
Improve productivity As employer on continuous basis
is imparting training with regards
to professional development. So,
Virgin Holidays will be able to
increase level of productivity as
now employees are now able to
work as per trends prevailing in
market because now they have
proper understanding and
knowledge (Guile, 2014).
This ongoing professional
development assist employees by
learning new ways of performing
tasks as it helps in reducing errors and
mistakes. Furthermore, it also provide
support by helping them in increasing
skills and knowledge base which in
turn contributes in achieving career
goals.
Enhance Knowledge Employer conducts training and
learning sessions for developing
If employees get proper and complete
access in professional development,