Continuous Professional Development: PDF
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Added on 2021-02-20
Continuous Professional Development: PDF
Added on 2021-02-20
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Professional Identity and Practice
Table of ContentsINTRODUCTION...........................................................................................................................3TASK 1 ...........................................................................................................................................3P1 Key benefits of ongoing professional development for different stakeholders withinThomas Cook...............................................................................................................................3P2 Scrutinize professional employer expectations of skills and competencies within anorganisational context..................................................................................................................4TASK 2 ...........................................................................................................................................5P3 Identify own abilities, skills and competences for a specific job role....................................5P4 Learning theories and approaches used for personal and professional developmentprocesses......................................................................................................................................6TASK 3 ...........................................................................................................................................7P5 Improvement plan for enhancing skills and competencies within a specific work context...7TASK 4 ...........................................................................................................................................9P6 Job interview for a suitable service industry role...................................................................9P7 Review key strengths and weaknesses of an applied interview process..............................11CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12
INTRODUCTIONProfessional identity refers to concept which aids in description associated with ways inwhich individual perceives about themselves with reference to occupational context and mannercommunication takes place (Barley and Kunda, 2016). This identity is created and developed byperson’s experiences, attitudes, values, motives and beliefs which aid them to define themselveswithin society. This is associated in manner individuals behave at their work place. In this reportThomas Cook is taken into consideration which is a British Global organisation and came intoexistence on June 19, 2007 through merger among Thomas Cook AG and My Travel Group Plc.This report will deal with key benefits with respect to ongoing professional developmentassociated with stakeholders. Along with this, skills & competencies are taken into considerationand personal development plan is provided. Interview process along with their strengths andweaknesses has also been furnished.TASK 1P1 Key benefits of ongoing professional development for different stakeholders within ThomasCook.Company's Overview:Thomas Cook is widely known within travel and tourism sector and based at London.This furnishes wide range of services in United Kingdom and Europe with the assistance ofvarious tour operators and airline organisations. The products which are rendered by ThomasCook include scheduled passenger airline, charter, cruise lines, resorts, hotels and holidaypackages. It is a public limited organisation which has revenue around £ 9548 million. Alongwith this, Thomas Cook focuses on services to customers, this includes pick and mix approachthat means that products are furnished according to expectations and needs of customers. Theyaim at selling best experiences for generation of high returns and enhanced customer satisfaction(Bainbridge, 2016). For gaining competitive vantage organisation is planning forward to launchexpress check-in, ease of products which may be provided offline and online. For gainingcompetitive vantage from their competitors Thomas Cook needs furnish continuous developmentprogrammes for their stakeholders.Key benefits for stakeholders:
Continuous Professional Development refers to constant learning process which aidsthem (Stakeholders) to maintain overall professional skills and competencies for gainingcompetitive edge within working environment (Bruss and Kopala, 2013). It is essential as thiscomprises of past experiences which individuals have faced but accordingly training anddevelopment programmes are provided by management to overcome them. Key benefits areelaborated below:Reenergizes Staff: Carrying out developmental plans within Thomas Cooks aidsStakeholders (employees, customers and suppliers) to break down dull nature of everydayoperations and assist them reenergise staff members by which creativity can bemaintained. Along with this, by conducting timely professional development, will assistThomas Cook to improvise skills and knowledge of their employees.Improved Efficiency: Professional development practices assists in providing new skillsand improvising in efficiency of employees. It will furnish opportunities for employees toacquire knowledge at the time of training. Moreover, enhanced efficiency will also leadto improvised profitability and productivity for Thomas Cook.Build Confidence And Credibility: On-going development programmes assistsstakeholders to boost up morale their morale with the help of this they can carry out theirtasks efficiently and effectively (Chamberlayne and Bornat, 2014). Also, it will helpemployees of Thomas Cook to build up their credibility and confidence thereby lead toimprovised results in productivity as well as quality of services.P2 Scrutinize professional employer expectations of skills and competencies within anorganisational contextWithin this era, it has been observed that within an organisation anticipation from theiremployees and capabilities can lead them to attain high competitive advantage. Employer ofThomas Cook emphasise on gaining large market share by which profit margin can be enhancedwithin right manner. It can be only done if employees carry out their roles and responsibilities indesired manner. With respect to Thomas Cook customer service executives are responsible forcommunicating with customers, for this it is crucial that individuals have wide range of skillssuch as decision making, communication skill and affirmative attitude to fill up needs of theircustomer (Crocket, 2014). Company’s services will be improvised and they can be retained forlonger duration of time. By polite and affirmative response from employees will lead to
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