Managing a Successful Business Project
VerifiedAdded on 2021/02/19
|21
|4890
|317
AI Summary
Managing a Successful Business Project INTRODUCTION 3 TASK 13 P1 Project aims and objectives 3 P2 Project Management Plan4 P3 Work breakdown structure and Gantt chart 6 TASK 29 P4 Small-scale research by applying qualitative and quantitative research 9 TASK 312 P5 Examine research and data by using appropriate tools 12 P6 Recommendations 17 TASK 418 P7 2010). Reflect on the value of undertaking the research to meet stated objectives 18 CONCLUSION 18 REFERENCES 20 Books and Journal20
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.
Managing a Successful
Business Project
Business Project
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
Table of Contents
INTRODUCTION..................................................................................................................3
TASK 1............................................................................................................................................3
P1 Project aims and objectives ..............................................................................................3
P2 Project Management Plan..................................................................................................4
P3 Work breakdown structure and Gantt chart......................................................................6
TASK 2............................................................................................................................................9
P4 Small-scale research by applying qualitative and quantitative research...........................9
TASK 3..........................................................................................................................................12
P5 Examine research and data by using appropriate tools...................................................12
P6 Recommendations...........................................................................................................17
TASK 4..........................................................................................................................................18
P7 Reflect on the value of undertaking the research to meet stated objectives....................18
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................20
Books and Journal................................................................................................................20
INTRODUCTION..................................................................................................................3
TASK 1............................................................................................................................................3
P1 Project aims and objectives ..............................................................................................3
P2 Project Management Plan..................................................................................................4
P3 Work breakdown structure and Gantt chart......................................................................6
TASK 2............................................................................................................................................9
P4 Small-scale research by applying qualitative and quantitative research...........................9
TASK 3..........................................................................................................................................12
P5 Examine research and data by using appropriate tools...................................................12
P6 Recommendations...........................................................................................................17
TASK 4..........................................................................................................................................18
P7 Reflect on the value of undertaking the research to meet stated objectives....................18
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................20
Books and Journal................................................................................................................20
INTRODUCTION
Globalisation is a method of interacting with with different kinds of people, sharing
information across the globe. In economic term, it can b stated as interdependence of nation
around the world supported with free thoughts and trade. Its motive are futuristic and
opportunistic, in order to develop the market and large corporations (Ahmed Dine Rabeh,
Jimenez-Jimenez and Martínez-Costa, 2013). The present report is based on a organisation which
deals in fashion. John Lewis is the company who mainly is a manufacturer as well provide goods
and services to various retailers who deals in fashion across the globe. They have variety of
range, which includes watches, house wear, furniture, jewellery, clothes and many more items.
Newly, they have interned in the shoe industry so they compete with other big brands available
in the market. For this, event was organised in London fashion week in order to launch there
shoe. One of the major task is to examine the aim along with objective for the present case scene
of John Lewis. This report also include project management plan which consists of scope,
resources, quality as well as time while conducting this research project.
TASK 1
P1 Project aims and objectives
Globalisation help in establishing the interacting communication with different kinds of
persons, different organisation located in various region across the word. It is a concept which
straight away effects the business functionally at both domestic as well as international level. In
relation to John Lewis, company is launching its brand new product which is shoe which comes
along with Achilles tendon protector (Crane and Matten, 2016). With the help of this, the pain of
Achilles can be easily decreased so as to lock it near the heel. The respective company is
intending to introduce new products at London Fashion Week as the audience to this event is
ascertained to be large.
Aim: “To launch new variety of shoes within the London Fashion Week in order to compete with
rival firms and inflate its profits in market”. A case study on John Lewis.
Objectives:
To ascertain the concept of introducing new offerings within international marketplace.
To assess the success of launching new offerings in front of other large scale rival firms.
To ascertain the hurdles while launching new offerings within global market.
Globalisation is a method of interacting with with different kinds of people, sharing
information across the globe. In economic term, it can b stated as interdependence of nation
around the world supported with free thoughts and trade. Its motive are futuristic and
opportunistic, in order to develop the market and large corporations (Ahmed Dine Rabeh,
Jimenez-Jimenez and Martínez-Costa, 2013). The present report is based on a organisation which
deals in fashion. John Lewis is the company who mainly is a manufacturer as well provide goods
and services to various retailers who deals in fashion across the globe. They have variety of
range, which includes watches, house wear, furniture, jewellery, clothes and many more items.
Newly, they have interned in the shoe industry so they compete with other big brands available
in the market. For this, event was organised in London fashion week in order to launch there
shoe. One of the major task is to examine the aim along with objective for the present case scene
of John Lewis. This report also include project management plan which consists of scope,
resources, quality as well as time while conducting this research project.
TASK 1
P1 Project aims and objectives
Globalisation help in establishing the interacting communication with different kinds of
persons, different organisation located in various region across the word. It is a concept which
straight away effects the business functionally at both domestic as well as international level. In
relation to John Lewis, company is launching its brand new product which is shoe which comes
along with Achilles tendon protector (Crane and Matten, 2016). With the help of this, the pain of
Achilles can be easily decreased so as to lock it near the heel. The respective company is
intending to introduce new products at London Fashion Week as the audience to this event is
ascertained to be large.
Aim: “To launch new variety of shoes within the London Fashion Week in order to compete with
rival firms and inflate its profits in market”. A case study on John Lewis.
Objectives:
To ascertain the concept of introducing new offerings within international marketplace.
To assess the success of launching new offerings in front of other large scale rival firms.
To ascertain the hurdles while launching new offerings within global market.
To examine strategies associated with introducing new offerings in international
marketplace which will assist in enhancing profitability of company.
Questions:
What is the concept of introducing new offerings within international marketplace?
How to assess the success of launching new offerings in front of other large scale rival
firms?
What are the hurdles while launching new offerings within global market?
How to examine strategies associated with introducing new offerings in international
marketplace which will assist in enhancing profitability of company?
P2 Project Management Plan
Project management plan is important for every organisation. Project management plan is
compulsory for maintain the project in a good manner. Many activities are included like the time
of the project, cost, specific information related to the projects (Den Hertog, Van der Aa and De
Jong, 2010) various plans related to the projects requirement of the projects are also important.
Documentation plan is necessary for the organisation. These things directly affect the growth of
an organisation. Information of the project should be accurate. Sometime decision making at
current timing also help in development of an organisation. It also effects on the working culture
of the organisation and also economic factors which effect the globalisation. These are depended
on projects, human resources, finance, management and many other things. Growth of an
organisation is depending on the productivity and it is directly related to the performance of
employees. There are many aspects which are directly related to this so brief discussion of these
are as following.
Cost
It is an important aspect because who0le project is depends on the cost. Through cost
they can complete there project in a proper manner (Eckerson, 2010). It is true that cost effect in
different manner on specific functions. Productive of an organisation is also analysed according
to the cost.
Scope
This is mostly used to find the opportunity which is important concept for time period of
a specific project. They 2want to explore their business through increase type of products.
Through all this they can increase the scope and directly impact on the various factors related to
marketplace which will assist in enhancing profitability of company.
Questions:
What is the concept of introducing new offerings within international marketplace?
How to assess the success of launching new offerings in front of other large scale rival
firms?
What are the hurdles while launching new offerings within global market?
How to examine strategies associated with introducing new offerings in international
marketplace which will assist in enhancing profitability of company?
P2 Project Management Plan
Project management plan is important for every organisation. Project management plan is
compulsory for maintain the project in a good manner. Many activities are included like the time
of the project, cost, specific information related to the projects (Den Hertog, Van der Aa and De
Jong, 2010) various plans related to the projects requirement of the projects are also important.
Documentation plan is necessary for the organisation. These things directly affect the growth of
an organisation. Information of the project should be accurate. Sometime decision making at
current timing also help in development of an organisation. It also effects on the working culture
of the organisation and also economic factors which effect the globalisation. These are depended
on projects, human resources, finance, management and many other things. Growth of an
organisation is depending on the productivity and it is directly related to the performance of
employees. There are many aspects which are directly related to this so brief discussion of these
are as following.
Cost
It is an important aspect because who0le project is depends on the cost. Through cost
they can complete there project in a proper manner (Eckerson, 2010). It is true that cost effect in
different manner on specific functions. Productive of an organisation is also analysed according
to the cost.
Scope
This is mostly used to find the opportunity which is important concept for time period of
a specific project. They 2want to explore their business through increase type of products.
Through all this they can increase the scope and directly impact on the various factors related to
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
globalisation. Competition also i9nhcresa through all these things. Basically quality of the
product increases the demand of the production. There is various opportunity which helps project
development.
Time
This is all about time management which is complementary for every project. Through
timing they can divide the project into vireos segments (Gebauer, Edvardsson and Bjurko,
2010 ). Through time management they can complete their work in a particular time period. In
many organisation 50 days is the estimated time period which is given by the senior to complete
their work. Time duration of the project on the length of the project. It is flexible according to the
project.
Quality
Quality of a project is differentiating the product from others. Through providing a good
quality they can increase the demand of the products. There are many aspects culture, economy,
lifestyle and ethical farriers are also improving the quality of the product. Mostly projects are
depending on the quality of the project. Quality is also helpful for the quantitative advantage.
Communication
Communication is the only way to represent. Through an effective communication they
can develop their business. Effective communication is necessary for the employees. It is one of
the important factor4 which directly implements the projects (Incelli, 2013). Effective
communication is uses like an advantage in organisation also support to find loo-phase of
organisation which effect the growth of an organisation. So it can say that communication is
important in every manner.
Risk
As it is knowing that in the current business environment, every projects started with a
risk. When an organisation developing its projects, they need toy analysis the risk possibility in
the project. There are many type of risk that is found and those areas like the cultural risk,
emotional, economical. These things are those who effect project directly. Cost of the project,
timing of the project, planning strategy of the project are the main reasons of increased risk.
Resources
When the project is given by the researcher son it is the basic responsibility of his to
provide each and every resource related to the project. resources of the project which also comes
product increases the demand of the production. There is various opportunity which helps project
development.
Time
This is all about time management which is complementary for every project. Through
timing they can divide the project into vireos segments (Gebauer, Edvardsson and Bjurko,
2010 ). Through time management they can complete their work in a particular time period. In
many organisation 50 days is the estimated time period which is given by the senior to complete
their work. Time duration of the project on the length of the project. It is flexible according to the
project.
Quality
Quality of a project is differentiating the product from others. Through providing a good
quality they can increase the demand of the products. There are many aspects culture, economy,
lifestyle and ethical farriers are also improving the quality of the product. Mostly projects are
depending on the quality of the project. Quality is also helpful for the quantitative advantage.
Communication
Communication is the only way to represent. Through an effective communication they
can develop their business. Effective communication is necessary for the employees. It is one of
the important factor4 which directly implements the projects (Incelli, 2013). Effective
communication is uses like an advantage in organisation also support to find loo-phase of
organisation which effect the growth of an organisation. So it can say that communication is
important in every manner.
Risk
As it is knowing that in the current business environment, every projects started with a
risk. When an organisation developing its projects, they need toy analysis the risk possibility in
the project. There are many type of risk that is found and those areas like the cultural risk,
emotional, economical. These things are those who effect project directly. Cost of the project,
timing of the project, planning strategy of the project are the main reasons of increased risk.
Resources
When the project is given by the researcher son it is the basic responsibility of his to
provide each and every resource related to the project. resources of the project which also comes
as a problem for the organisation. Those resources are also effect the performance of employees
and organisation. through the resonances they can complete project in batter manner.
P3 Work breakdown structure and Gantt chart
Work breakdown structure
Work breakdown stricture is basically designed to classified a big project into several
segments. It is an important project for every organisation. Through this classification they
distribute it in different team with a time limit. A work breakdown strictures elements can be the
data and services. Work breakdown structure help to provide an effective framework for
planning of the project (Jones and Lubinski, 2012) Through the work breakdown structure,
budget of a project can be allotted on the top level. Through the calculation of project, it is
derived into each department according to the project. Time duration also given for each project.
Performance and quality of project are also improving through work break down structure.
Gantt chart
Gantt chart is type of a bar chart. It is mostly uses for project schedule. With the help of
Gantt chart a project manager can found timing of each activity of project. It reflects the starting
date and endian g date of project. A particular triviality should start at this time and end on this
particularity time. It shows the direction of each activity. It also builds relationship between
and organisation. through the resonances they can complete project in batter manner.
P3 Work breakdown structure and Gantt chart
Work breakdown structure
Work breakdown stricture is basically designed to classified a big project into several
segments. It is an important project for every organisation. Through this classification they
distribute it in different team with a time limit. A work breakdown strictures elements can be the
data and services. Work breakdown structure help to provide an effective framework for
planning of the project (Jones and Lubinski, 2012) Through the work breakdown structure,
budget of a project can be allotted on the top level. Through the calculation of project, it is
derived into each department according to the project. Time duration also given for each project.
Performance and quality of project are also improving through work break down structure.
Gantt chart
Gantt chart is type of a bar chart. It is mostly uses for project schedule. With the help of
Gantt chart a project manager can found timing of each activity of project. It reflects the starting
date and endian g date of project. A particular triviality should start at this time and end on this
particularity time. It shows the direction of each activity. It also builds relationship between
activities as every new activity starts after finishing up of previous activity. It is important for
time management. According to the current scenario it is also analysed that some leaders are
using Gantt chart to provide information of a project. through this they make the project easier.
time management. According to the current scenario it is also analysed that some leaders are
using Gantt chart to provide information of a project. through this they make the project easier.
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
TASK 2
P4 Small-scale research by applying qualitative and quantitative research
At the time of conducting an investigation, it is required for an investigator to select
the specific research method, which is fitting onto the chosen topic. With the help of this,
research could easily pull out favourable outcomes in specified time frame. In present
context, there is a detailed description of different methods are given underneath:
Qualitative research method – The qualitative method focuses on collecting the
accurate facts, opinions, experience, feelings, knowledge and views of individual for
completing assignments (Kankaanranta and Planken, 2010). The sources of qualitative data
are observation, interview, focus group and many more which helps in analysing the
perception of each respondent. In this analysis is done in features, themes, identifications,
patterns and give results in explanation & individual responses.
Quantitative research method – It refers to the market research where it focusses
on obtaining data through various sources. The objective this method is to set the
hypotheses, checking the causes and effect of the information. These techniques are utilized
by organization in various forms such as records, observations, face to face interview,
telephonic interview and many more. This is effective tool for finding solution of the issues
with the help of numerical data and techniques. This helps the organization, in collecting
and gathering the large information in effective manner which provides adequate and better
result in interrogation.
In this report, qualitative research method can be used for collecting and gathering
important information while completing the assignment.
P4 Small-scale research by applying qualitative and quantitative research
At the time of conducting an investigation, it is required for an investigator to select
the specific research method, which is fitting onto the chosen topic. With the help of this,
research could easily pull out favourable outcomes in specified time frame. In present
context, there is a detailed description of different methods are given underneath:
Qualitative research method – The qualitative method focuses on collecting the
accurate facts, opinions, experience, feelings, knowledge and views of individual for
completing assignments (Kankaanranta and Planken, 2010). The sources of qualitative data
are observation, interview, focus group and many more which helps in analysing the
perception of each respondent. In this analysis is done in features, themes, identifications,
patterns and give results in explanation & individual responses.
Quantitative research method – It refers to the market research where it focusses
on obtaining data through various sources. The objective this method is to set the
hypotheses, checking the causes and effect of the information. These techniques are utilized
by organization in various forms such as records, observations, face to face interview,
telephonic interview and many more. This is effective tool for finding solution of the issues
with the help of numerical data and techniques. This helps the organization, in collecting
and gathering the large information in effective manner which provides adequate and better
result in interrogation.
In this report, qualitative research method can be used for collecting and gathering
important information while completing the assignment.
Data collection – Data collection is a process of collecting the data from various
sources, which includes primary and secondary data. In this research, researcher collect and
gather important information from different respondent with adopting different data collection
method.
Primary data collection method –The primary data are those which are collected by
investigator and this information basically stays authentic just because it was done for the
first time, for achieving the desired objective (Lai and Ong, 2010). It is essential and
important method of data collection. As this result in finding the accurate and desired
outcome with new and effective content. An investigator can use various sources of primary
data like face to face interview, telephonic interview, observation, experience, focused
group, survey and many more. In this investigation the, questionnaire approach is used for
collecting the data for research.
Secondary data collection method – secondary data are referring to those which are
already published somewhere by someone else (ILin and Chen, 2012). This data collection
method saves researcher time and the cost while doing the research as these data are already
available. secondary data can be collected by various sources which includes newspaper,
magazines, journals, weblogs, library, published articles, books, online websites and many
more. According to this data research is conducted on the basis of past information which
will be very beneficial for organisation.
While conducting this research, investigator has used primary data collection method
which includes questionnaire.
Questionnaire – This is the set of questions that is created by researcher to find and
perception, opinion, views of various respondents. In this research the investigator has taken the
sample size of 30 respondents.
QUESTIONNAIRE
Q.1. Are you aware about the concept of globalisation?
a) Yes
b) No
Q.2. According to you, will globalisation help in presenting new product of John Lewis in an
sources, which includes primary and secondary data. In this research, researcher collect and
gather important information from different respondent with adopting different data collection
method.
Primary data collection method –The primary data are those which are collected by
investigator and this information basically stays authentic just because it was done for the
first time, for achieving the desired objective (Lai and Ong, 2010). It is essential and
important method of data collection. As this result in finding the accurate and desired
outcome with new and effective content. An investigator can use various sources of primary
data like face to face interview, telephonic interview, observation, experience, focused
group, survey and many more. In this investigation the, questionnaire approach is used for
collecting the data for research.
Secondary data collection method – secondary data are referring to those which are
already published somewhere by someone else (ILin and Chen, 2012). This data collection
method saves researcher time and the cost while doing the research as these data are already
available. secondary data can be collected by various sources which includes newspaper,
magazines, journals, weblogs, library, published articles, books, online websites and many
more. According to this data research is conducted on the basis of past information which
will be very beneficial for organisation.
While conducting this research, investigator has used primary data collection method
which includes questionnaire.
Questionnaire – This is the set of questions that is created by researcher to find and
perception, opinion, views of various respondents. In this research the investigator has taken the
sample size of 30 respondents.
QUESTIONNAIRE
Q.1. Are you aware about the concept of globalisation?
a) Yes
b) No
Q.2. According to you, will globalisation help in presenting new product of John Lewis in an
effective manner?
a) Agree
b) Disagree
Q.3. What are the benefits of launching new product at global level?
a) Generate high income
b) Grab large market share
c) Develop positive brand image
Q.4. What are the different challenges faced by John Lewis when they launch new product at
global level?
a) Upgraded technology
b) Social or personal factor
c) Taste and preference of customers
Q.5. Do you think, company will gain any benefits after developing effective strategies within
the organisation?
a) Agree
b) Disagree
Q.6. What are the methods through which John Lewis launch their new products effectively at
global level?
a) Introduce effective strategies
b) Examine market situations
c) Evaluate taste and preference of customers
Q.7. Give suggestions to John Lewis regarding launching new products in order to beat the
competition at global level?
a) Agree
b) Disagree
Q.3. What are the benefits of launching new product at global level?
a) Generate high income
b) Grab large market share
c) Develop positive brand image
Q.4. What are the different challenges faced by John Lewis when they launch new product at
global level?
a) Upgraded technology
b) Social or personal factor
c) Taste and preference of customers
Q.5. Do you think, company will gain any benefits after developing effective strategies within
the organisation?
a) Agree
b) Disagree
Q.6. What are the methods through which John Lewis launch their new products effectively at
global level?
a) Introduce effective strategies
b) Examine market situations
c) Evaluate taste and preference of customers
Q.7. Give suggestions to John Lewis regarding launching new products in order to beat the
competition at global level?
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
QUESTIONNAIRE
Q.1) Are you aware about the concept of globalisation? Frequency
a) Yes 20
b) No 10
Q.2) According to you, will globalisation help in presenting new product of John
Lewis in an effective manner?
Frequency
a) Agree 25
b) Disagree 5
Q.3) What are the benefits of launching new product at global level? Frequency
a) Generate high income 10
b) Grab large market share 10
c) Develop positive brand image 10
Q.4) What are the different challenges faced by John Lewis when they launch
new product at global level?
Frequency
a) Upgraded technology 15
b) Social or personal factor 10
c) Taste and preference of customers 5
Q.5) Do you think, company will gain any benefits after developing effective
strategies within the organisation?
Frequency
a) Agree 15
b) Disagree 15
Q.6) What are the methods through which John Lewis launch their new products
effectively at global level?
Frequency
a) Introduce effective strategies 10
b) Examine market situations 15
Q.1) Are you aware about the concept of globalisation? Frequency
a) Yes 20
b) No 10
Q.2) According to you, will globalisation help in presenting new product of John
Lewis in an effective manner?
Frequency
a) Agree 25
b) Disagree 5
Q.3) What are the benefits of launching new product at global level? Frequency
a) Generate high income 10
b) Grab large market share 10
c) Develop positive brand image 10
Q.4) What are the different challenges faced by John Lewis when they launch
new product at global level?
Frequency
a) Upgraded technology 15
b) Social or personal factor 10
c) Taste and preference of customers 5
Q.5) Do you think, company will gain any benefits after developing effective
strategies within the organisation?
Frequency
a) Agree 15
b) Disagree 15
Q.6) What are the methods through which John Lewis launch their new products
effectively at global level?
Frequency
a) Introduce effective strategies 10
b) Examine market situations 15
c) Evaluate taste and preference of customers 5
Q.7) Give suggestions to John Lewis regarding launching new products in order
to beat the competition at global level?
TASK 3
P5 Examine research and data by using appropriate tools
Q.1. Are you aware about the concept of globalisation? Frequency
a) Yes 20
b) No 10
20
10
a) Yes
b) No
Q.7) Give suggestions to John Lewis regarding launching new products in order
to beat the competition at global level?
TASK 3
P5 Examine research and data by using appropriate tools
Q.1. Are you aware about the concept of globalisation? Frequency
a) Yes 20
b) No 10
20
10
a) Yes
b) No
Interpretation: According to the representative graph, it has been analysed that there are
30 respondent who are aware with the concept of globalisation. 20 out of 30 respondent are agree
with the concept of globalisation. They says that globalisation helps to transduce lobar
exploitation issue and prospects of tyranny. It is also analysed that globalisation imp[roves
communication access. On other hand 10 out of 30 respondent are not agree with this concept
they says that globalisation would encourage disease transfer. It also reduce the social safety net
programs. So some are agree with this or some responder are totally opposition from this.
Q.2) According to you, will globalisation help in presenting new product of John
Lewis in an effective manner?
Frequency
a) Agree 25
b) Disagree 5
Interpretation: According to representatives graph, it has been analysed that 30
respondent give there statement. 25 out of 30 respondent are agree. They says that globalisation
helps in presenting new product in the market in a effective manner. it also effect that
globalisation impact on the development of new products because it focus on the financial
performance of an organisation. Globalisation also increase the firm through globalisation. Other
5 respondent are not agree with this statement because they thought that globalisation affect the
25
5
a) Agree
b) Disagree
30 respondent who are aware with the concept of globalisation. 20 out of 30 respondent are agree
with the concept of globalisation. They says that globalisation helps to transduce lobar
exploitation issue and prospects of tyranny. It is also analysed that globalisation imp[roves
communication access. On other hand 10 out of 30 respondent are not agree with this concept
they says that globalisation would encourage disease transfer. It also reduce the social safety net
programs. So some are agree with this or some responder are totally opposition from this.
Q.2) According to you, will globalisation help in presenting new product of John
Lewis in an effective manner?
Frequency
a) Agree 25
b) Disagree 5
Interpretation: According to representatives graph, it has been analysed that 30
respondent give there statement. 25 out of 30 respondent are agree. They says that globalisation
helps in presenting new product in the market in a effective manner. it also effect that
globalisation impact on the development of new products because it focus on the financial
performance of an organisation. Globalisation also increase the firm through globalisation. Other
5 respondent are not agree with this statement because they thought that globalisation affect the
25
5
a) Agree
b) Disagree
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
market not the product. Globalisation is the way to explore business. So number of respondent
are m,ore who are agree with this concept.
Q.3) What are the benefits of launching new product at global level? Frequency
a) Generate high income 10
b) Grab large market share 10
c) Develop positive brand image 10
Interpretation: According to the above presentation, it has been analysed that 30
respondent who give opinion about launching new products at global level is beneficial in which
manner. So 10 out of 30 respondent says that if an organisation launching new [product than they
generate high income. It is beneficial for the organisation. Another 10 out of 30 says that through
launching new product an organisation garb large market share which is important for the growth
of an organisation. Rest 10 respondent says that through all this they can develop there bran d
image in a possessive manner. So somewhere it is true, if organisation launch its product on
global level than they earn more profit with a good brand image.
10
10
10
a) Generate high income
b) Grab large market share
c) Develop positive brand
image
are m,ore who are agree with this concept.
Q.3) What are the benefits of launching new product at global level? Frequency
a) Generate high income 10
b) Grab large market share 10
c) Develop positive brand image 10
Interpretation: According to the above presentation, it has been analysed that 30
respondent who give opinion about launching new products at global level is beneficial in which
manner. So 10 out of 30 respondent says that if an organisation launching new [product than they
generate high income. It is beneficial for the organisation. Another 10 out of 30 says that through
launching new product an organisation garb large market share which is important for the growth
of an organisation. Rest 10 respondent says that through all this they can develop there bran d
image in a possessive manner. So somewhere it is true, if organisation launch its product on
global level than they earn more profit with a good brand image.
10
10
10
a) Generate high income
b) Grab large market share
c) Develop positive brand
image
Q.4) What are the different challenges faced by John Lewis when they launch
new product at global level?
Frequency
a) Upgraded technology 15
b) Social or personal factor 10
c) Taste and preference of customers 5
Interpretation: In this representative graph, it has been analysed that 30 respondent says
about the challenge which are accuracy when launch a product on global level. So accounting to
this research 10 out of 30 respondent says that uprated technology is the biggest challenge
because day by day there are many things which are comes with new terotechnology. Some 10
respondent says that social or personal factor is also a challenge because income, lifestyle,
nature and buying behaviour are also effect the productivity. Last 10 respondent says that taste
and preferences of consumers is biggest challenges. Different people have different choices.
Some people prefer product according to market value of product.
Q.5) Do you think, company will gain any benefits after developing effective
strategies within the organisation?
Frequency
a) Agree 15
15
10
5
a) Upgraded technology
b) Social or personal factor
c) Taste and preference of
customers
new product at global level?
Frequency
a) Upgraded technology 15
b) Social or personal factor 10
c) Taste and preference of customers 5
Interpretation: In this representative graph, it has been analysed that 30 respondent says
about the challenge which are accuracy when launch a product on global level. So accounting to
this research 10 out of 30 respondent says that uprated technology is the biggest challenge
because day by day there are many things which are comes with new terotechnology. Some 10
respondent says that social or personal factor is also a challenge because income, lifestyle,
nature and buying behaviour are also effect the productivity. Last 10 respondent says that taste
and preferences of consumers is biggest challenges. Different people have different choices.
Some people prefer product according to market value of product.
Q.5) Do you think, company will gain any benefits after developing effective
strategies within the organisation?
Frequency
a) Agree 15
15
10
5
a) Upgraded technology
b) Social or personal factor
c) Taste and preference of
customers
b) Disagree 15
Interpretation In above representatives graph, it has been analysed that total 30
respondent give there feedback on the concept of developing effective strategy of an organisation
is beneficial or not. So 15 out of 30 respondent are agree with thi8s because through using new
strategy with a accurate data mostly gain more profit. It also helps top develop the productivity
and growth of an organisation. Rest 15 respondent are not agree with this concept . They says
that id origination used new strategy than they take m ore risk. So the ratio of agreed and
disagreed respondent are same.
Q.6) What are the methods through which John Lewis launch their new products
effectively at global level?
Frequency
a) Introduce effective strategies 10
b) Examine market situations 15
15 15 a) Agree
b) Disagree
Interpretation In above representatives graph, it has been analysed that total 30
respondent give there feedback on the concept of developing effective strategy of an organisation
is beneficial or not. So 15 out of 30 respondent are agree with thi8s because through using new
strategy with a accurate data mostly gain more profit. It also helps top develop the productivity
and growth of an organisation. Rest 15 respondent are not agree with this concept . They says
that id origination used new strategy than they take m ore risk. So the ratio of agreed and
disagreed respondent are same.
Q.6) What are the methods through which John Lewis launch their new products
effectively at global level?
Frequency
a) Introduce effective strategies 10
b) Examine market situations 15
15 15 a) Agree
b) Disagree
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
c) Evaluate taste and preference of customers 5
Interpretation: According to representative graph, it has been analysed about the
methods of John lewis which are discussed about the affectivity of a product which are
launching at a global level. So 10 out of 30 respondent says about the introduction effective
strategy because if they launch there product with new strategy than they effect the target market
which is beneficial for the development of product. Other 15 out of 30 responder says that before
launching products they should analysed the market situation. Through this they can find the
various of the produce. Rest 5 respondent says that they should evaluate the taste and preference
of the customers which helps in product development.
P6 Recommendations
As per the above analysis, it has been suggested to the companies to espouse
globalisation, because it is one of the important component which provide the growth for
business at international level. Beside this, for every organisation it is important to gain
market reputation and expansion at global level in order to achieve organisation desired
goal(Shang 2012). It also help the organisation to capture the untapped market which help
10
15
5
a) Introduce effective
strategies
b) Examine market situations
c) Evaluate taste and
preference of customers
Interpretation: According to representative graph, it has been analysed about the
methods of John lewis which are discussed about the affectivity of a product which are
launching at a global level. So 10 out of 30 respondent says about the introduction effective
strategy because if they launch there product with new strategy than they effect the target market
which is beneficial for the development of product. Other 15 out of 30 responder says that before
launching products they should analysed the market situation. Through this they can find the
various of the produce. Rest 5 respondent says that they should evaluate the taste and preference
of the customers which helps in product development.
P6 Recommendations
As per the above analysis, it has been suggested to the companies to espouse
globalisation, because it is one of the important component which provide the growth for
business at international level. Beside this, for every organisation it is important to gain
market reputation and expansion at global level in order to achieve organisation desired
goal(Shang 2012). It also help the organisation to capture the untapped market which help
10
15
5
a) Introduce effective
strategies
b) Examine market situations
c) Evaluate taste and
preference of customers
company to increase there profits shares. According to John Lewis, it is among the largest
and well known brand, who wants to launch there brand new shoe product in an event
known as London Fashion Week. Main motive of the company is to focus on there actual
plan, policies, and future plan of action which will provide edge in order to perform their
business activities as well as business operations effectively. Company have to analyse,
internal and external factors for making appropriate decisions, and various point to be
consider are location of the outlet, target customers and the various method of data
collection and other numerous methods. On the other hand, researcher have taken help of
new technology, so he can provide superior quality of data and can maintain affirmative
relationship with the customers to maximise the profitability. Researcher should not be bias
with the respondent and should provide fair suggestion to maintain the quality and
authenticity of the research.
TASK 4
P7 Reflect on the value of undertaking the research to meet stated objectives
While carrying out this research, I have gone through various problems and hurdles
while promoting importance and efficiency of different product and services at international
platform. Ahead of launching new product in the market, I have gone through various
market trends and try to find out the different ways to fulfil the required demands of
customers. To attract large customer base, it is essential for a company to launch its product
on some recognized stage. In this case John Lewis have launch its product in London
Fashion Week. So it is important for the company to analyse the whole market scenario and
demand of respective customers (Smith, 2011). While conducting this research, I have
recognized that each individual comes from different background of culture, caste and
beliefs, which allows me understand there thoughts. Due to indecorous interpersonal skills ,
I used to face problem while interacting with customers. But in the end of the research I
have counter my fear of interacting with people.
CONCLUSION
As per the report, it has been identified that handling a successful project is not easy
chore. As it involves different kind of activities and functions which are complex in nature.
Due to globalisation, company can increase there profit as well as they can capture large
and well known brand, who wants to launch there brand new shoe product in an event
known as London Fashion Week. Main motive of the company is to focus on there actual
plan, policies, and future plan of action which will provide edge in order to perform their
business activities as well as business operations effectively. Company have to analyse,
internal and external factors for making appropriate decisions, and various point to be
consider are location of the outlet, target customers and the various method of data
collection and other numerous methods. On the other hand, researcher have taken help of
new technology, so he can provide superior quality of data and can maintain affirmative
relationship with the customers to maximise the profitability. Researcher should not be bias
with the respondent and should provide fair suggestion to maintain the quality and
authenticity of the research.
TASK 4
P7 Reflect on the value of undertaking the research to meet stated objectives
While carrying out this research, I have gone through various problems and hurdles
while promoting importance and efficiency of different product and services at international
platform. Ahead of launching new product in the market, I have gone through various
market trends and try to find out the different ways to fulfil the required demands of
customers. To attract large customer base, it is essential for a company to launch its product
on some recognized stage. In this case John Lewis have launch its product in London
Fashion Week. So it is important for the company to analyse the whole market scenario and
demand of respective customers (Smith, 2011). While conducting this research, I have
recognized that each individual comes from different background of culture, caste and
beliefs, which allows me understand there thoughts. Due to indecorous interpersonal skills ,
I used to face problem while interacting with customers. But in the end of the research I
have counter my fear of interacting with people.
CONCLUSION
As per the report, it has been identified that handling a successful project is not easy
chore. As it involves different kind of activities and functions which are complex in nature.
Due to globalisation, company can increase there profit as well as they can capture large
market share effectively across the world. It has been found, that it help the organisation to
sell their product and services in different parts of countries. There are various strategies
which can be used by managers of company to conduct this research in best possible way.
sell their product and services in different parts of countries. There are various strategies
which can be used by managers of company to conduct this research in best possible way.
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
REFERENCES
Books and Journal
Ahmed Dine Rabeh, H., Jimenez-Jimenez, D. and Martínez-Costa, M., 2013. Managing
knowledge for a successful competence exploration. Journal of Knowledge
Management. 7(2). pp.195-207.
Crane, A. and Matten, D., 2016. Business ethics: Managing corporate citizenship and
sustainability in the age of globalization. Oxford University Press.
Den Hertog, P., Van der Aa, W. and De Jong, M. W., 2010. Capabilities for managing service
innovation: towards a conceptual framework. Journal of service Management. 21(4).
pp.490-514.
Eckerson, W. W., 2010. Performance dashboards: measuring, monitoring, and managing your
business. John Wiley & Sons.
Gebauer, H., Edvardsson, B. and Bjurko, M., 2010. The impact of service orientation in
corporate culture on business performance in manufacturing companies. Journal of
Service Management. 21(2). pp.237-259.
Incelli, E., 2013. Managing discourse in intercultural business email interactions: a case study of
a British and Italian business transaction. Journal of Multilingual and Multicultural
Development. 34(6). pp.515-532.
Jones, G. and Lubinski, C., 2012. Managing Political Risk in Global Business: Beiersdorf 1914–
1990. Enterprise & Society. 13(1). pp.85-119.
Kankaanranta, A. and Planken, B., 2010. BELF competence as business knowledge of
internationally operating business professionals. The Journal of Business
Communication (1973). 47(4). pp.380-407.
Lai, J.Y. and Ong, C.S., 2010. Assessing and managing employees for embracing change: A
multiple-item scale to measure employee readiness for e-business. Technovation. 30(1).
pp.76-85.
Lin, A. and Chen, N.C., 2012. Cloud computing as an innovation: Percepetion, attitude, and
adoption. International Journal of Information Management. 32(6). pp.533-540.
Shang, S.S., 2012. Dual strategy for managing user resistance with business integration systems.
Behaviour & Information Technology. 31(9). pp.909-925.
Smith, A.D., 2011. Successfully managing manufacturing supplier integration and procureCrane,
A. and Matten, D., 2016Den Hertog, P., Van der Aa, W. and De Jong, M. W.,
2010Eckerson, W. W., 2010Gebauer, H., Edvardsson, B. and Bjurko, M., 2010.Incelli,
E., 2013.Jones, G. and Lubinski, C., 2012Kankaanranta, A. and Planken, B., 2010.Lai,
J.Y. and Ong, C.S., 2010.Lin, A. and Chen, N.C., 2012.Shang, S.S., 2012. &
Information Technology. 31(9). pp.909-925.
Smith, A.D., 2011. Successfully managing manufacturing supplier integration and procureCrane,
A. and Matten, D., 2016Den Hertog, P., Van der Aa, W. and De Jong, M. W.,
2010Eckerson, W. W., 2010Gebauer, H., Edvardsson, B. and Bjurko, M., 2010.Incelli,
E., 2013.Jones, G. and Lubinski, C., 2012Kankaanranta, A. and Planken, B., 2010.Lai,
J.Y. and Ong, C.S., 2010.Lin, A. and Chen, N.C., 2012.Shang, S.S., 2012. &
Information Technology. 31(9). pp.909-925.
20
Books and Journal
Ahmed Dine Rabeh, H., Jimenez-Jimenez, D. and Martínez-Costa, M., 2013. Managing
knowledge for a successful competence exploration. Journal of Knowledge
Management. 7(2). pp.195-207.
Crane, A. and Matten, D., 2016. Business ethics: Managing corporate citizenship and
sustainability in the age of globalization. Oxford University Press.
Den Hertog, P., Van der Aa, W. and De Jong, M. W., 2010. Capabilities for managing service
innovation: towards a conceptual framework. Journal of service Management. 21(4).
pp.490-514.
Eckerson, W. W., 2010. Performance dashboards: measuring, monitoring, and managing your
business. John Wiley & Sons.
Gebauer, H., Edvardsson, B. and Bjurko, M., 2010. The impact of service orientation in
corporate culture on business performance in manufacturing companies. Journal of
Service Management. 21(2). pp.237-259.
Incelli, E., 2013. Managing discourse in intercultural business email interactions: a case study of
a British and Italian business transaction. Journal of Multilingual and Multicultural
Development. 34(6). pp.515-532.
Jones, G. and Lubinski, C., 2012. Managing Political Risk in Global Business: Beiersdorf 1914–
1990. Enterprise & Society. 13(1). pp.85-119.
Kankaanranta, A. and Planken, B., 2010. BELF competence as business knowledge of
internationally operating business professionals. The Journal of Business
Communication (1973). 47(4). pp.380-407.
Lai, J.Y. and Ong, C.S., 2010. Assessing and managing employees for embracing change: A
multiple-item scale to measure employee readiness for e-business. Technovation. 30(1).
pp.76-85.
Lin, A. and Chen, N.C., 2012. Cloud computing as an innovation: Percepetion, attitude, and
adoption. International Journal of Information Management. 32(6). pp.533-540.
Shang, S.S., 2012. Dual strategy for managing user resistance with business integration systems.
Behaviour & Information Technology. 31(9). pp.909-925.
Smith, A.D., 2011. Successfully managing manufacturing supplier integration and procureCrane,
A. and Matten, D., 2016Den Hertog, P., Van der Aa, W. and De Jong, M. W.,
2010Eckerson, W. W., 2010Gebauer, H., Edvardsson, B. and Bjurko, M., 2010.Incelli,
E., 2013.Jones, G. and Lubinski, C., 2012Kankaanranta, A. and Planken, B., 2010.Lai,
J.Y. and Ong, C.S., 2010.Lin, A. and Chen, N.C., 2012.Shang, S.S., 2012. &
Information Technology. 31(9). pp.909-925.
Smith, A.D., 2011. Successfully managing manufacturing supplier integration and procureCrane,
A. and Matten, D., 2016Den Hertog, P., Van der Aa, W. and De Jong, M. W.,
2010Eckerson, W. W., 2010Gebauer, H., Edvardsson, B. and Bjurko, M., 2010.Incelli,
E., 2013.Jones, G. and Lubinski, C., 2012Kankaanranta, A. and Planken, B., 2010.Lai,
J.Y. and Ong, C.S., 2010.Lin, A. and Chen, N.C., 2012.Shang, S.S., 2012. &
Information Technology. 31(9). pp.909-925.
20
Smith, A.D., 2011 Smith, W.K., Binns, A. and Tushman, M. L., 2010ment issues: case studies
in recessionary environments. International Journal of Procurement Management. 4(2).
pp.121-138.
Smith, W.K., Binns, A. and Tushman, M. L., 2010. Complex business models: Managing
strategic paradoxes simultaneously. Long range planning. 43(2). pp.448-461.
21
in recessionary environments. International Journal of Procurement Management. 4(2).
pp.121-138.
Smith, W.K., Binns, A. and Tushman, M. L., 2010. Complex business models: Managing
strategic paradoxes simultaneously. Long range planning. 43(2). pp.448-461.
21
1 out of 21
Related Documents
Your All-in-One AI-Powered Toolkit for Academic Success.
+13062052269
info@desklib.com
Available 24*7 on WhatsApp / Email
Unlock your academic potential
© 2024 | Zucol Services PVT LTD | All rights reserved.