This assignment focuses on developing a communication strategy for a soccer carnival aimed at attracting young players, parents, and trainers. It outlines the chosen communication tool, ProSoccerData (PSD), and details its implementation process. The plan includes target audience identification, purpose definition, message development, policy creation, approval procedures, design strategies, distribution methods, feedback collection, and reporting mechanisms. Ultimately, it highlights how PSD simplifies communication and fosters relationships within the soccer club.