Quality Management for Organisational Excellence

This report discusses the importance of quality management for organizational excellence. It covers topics such as total quality management, quality assurance, quality control, and the sustainability of a culture of quality. Recommendations are provided for implementing a sustainable culture of quality.

Quality Management for
Organisational
Excellence

Contents
Introduction......................................................................................................................................3
Main Body.......................................................................................................................................3
Overview of the scenario........................................................................................................3
Company wide quality improvement strategy........................................................................4
Total quality management......................................................................................................4
Quality Assurance..................................................................................................................5
Quality control........................................................................................................................7
Sustainability of the culture of quality...................................................................................8
Recommendations..................................................................................................................8
Conclusion.......................................................................................................................................9
References......................................................................................................................................11

Introduction
Business environment in which organizations today contend is quickly changing and the
pace of progress is expanding. They are securing a position to meet requesting client desires
while contending effectively to pick up piece of the overall industry and to develop incomes and
benefit. People who know and work to ace the ideas, procedures, and instruments of quality
realize that higher calibre can and consistently does have any kind of effect. In present context, it
can be said that quality management guarantees that an association, item or administration is
reliable. It has four primary segments: quality arranging, quality confirmation, quality control
and quality improvement (Carvalho and et. al., 2019). Quality administration is centred around
item and administration quality, yet additionally on the way to accomplish it. This report is
specifically based on a case study of a company named as Quality Tool Company, which was
started by graduate engineer in the 1960. Basically, this is the company that manufacturers
engineering calipers, scribes, engineer rules, limited range of special items, micrometres and
many more other initial product range. This company has its headquarter at North East of
England and company has also started facing decline productivity and profitability due to decline
of Engineering and increase in the market because of globalisation. Also, district court is also
going to be enclosed with total quality management, quality control, quality assurance, and some
of the other quality related applications in order to build up an effective quality related strategy
for the betterment of the company and terms like gathering attention of the customers and to give
rivalry to competitors.
Main Body
Overview of the scenario
Quality Tool Company, which is the manufacturer of specialist engineering tools,
engineering calipers, scribes, medical equipment, key hole surgery and other pioneer treatment
techniques, engineer rules and so on has already grabbed a good market in north-east England
through contracting with the board for the two years in order to manufacture cutting edge
products on a larger scale. After that, company has started looking forward to expand its business
at international level with the help of its energy, conscience, vision (Hadi, Abdullah and Atshan,
2019). In order to do so it will be required by company to develop an effective company white
quality improvement strategy in order to grab a good market considering all the requirements and

the needs of customers at international level. Company has been looking forward to build an
effective quality improvement strategy for its own success.
Company wide quality improvement strategy
The specific companywide quality improvement strategies that can be utilised by Quality
Tool Company, is Using real-time quality data to bring urgency to the need to improve. In
present time, many manufacturers attempting to improve item quality regularly come up short on
the information they have to investigate increasingly complex creation issues. By having
ongoing information, these makers can turn item quality around by observing what should be
improved in the creation procedure. Effectively the better, progressively continuous the
information, the more noteworthy the earnestness and power centred in accomplishing their item
quality objectives. Continuous information can possibly alter item quality, furnishing producers
with bits of knowledge into how they can improve and exceed expectations for clients (Martin
and et. al., 2019).
Therefore, real time quality data will not only help the organisation which is quality tool
company to take the right decisions but it will also help organisation in focusing upon different
aspects like customer needs, where the waste is happening among different manufacturing stages
and so on. It will help Quality Tool Company to develop much more effective medical
equipment for betterment of the health and social care department of North-east England. On the
other hand, of Quality Tool Company do not adopt and effective strategy then it is may be
possible that company might go through different range of problems in order to gain competitive
advantages and also to sustain in the market for a longer period of time. Considering the culture
of quality that has been followed by most of the manufacturers within manufacturing department,
it is may be possible that company may start gaining customer loyalty.
Total quality management
This is considered to be one of the crucial approach that are mostly used by employee
number of business organisations when it comes to improve the overall quality of different range
of products for the services offered by them. Basically, total quality management portrays an
administration way to deal with long haul accomplishment through consumer loyalty. In a TQM
exertion, all individuals from an association take an interest in improving procedures, items,
administrations, and the way of life wherein they work. When it comes to perform the

stimulation, among all the departments of Quality Tool Company in order to improve the quality
then it will be required by company to focus on TQM approach (Pimentel and Major, 2016).
It will help Quality Tool Company in delivering right information to staff members and
engineers in relation to the new company wide quality improvement strategy that has been
undertaken by organisation.
Benefits and challenges of Total Quality Management:
Benefits:
 Primary benefit of utilising total quality management is that it helps an organisation like
Quality Tool Company to adapt the changes that are required in order to good rivalry two
competitors. Basically, total quality management effectively help engineers to reduce the
waste materials at the time of manufacturing medical equipment through focusing upon
different needs and current trends.
 Another benefit of total Quality Management approach is that it will help Quality Tool
Company in collecting real-time quality data to bring urgency to the need to improve.
Whistle lead Quality Tool Company to analyse the detailed information that has been
collected after adopting the strategy for the appropriate modifications.
Challenges:
 Imperatives forced by quality culture: The absence of certified quality culture presents
dangers in terms of protection from change as it is hesitant to the acknowledge the
procedures that makes a variety in its current style of working.
 Despotic style of authority: If Autocratic style of administration is embraced by the top
the executives within Quality Tool Company, it makes a situation of dread. As a result of
which workers may not contribute their 1oo% which corrupts their interest (Calvo-Mora,
Domínguez-CC and Criado, 2018).
Quality Assurance
Quality Assurance (QA) is characterized as an action to guarantee that an association is
giving the most ideal item or administration to clients. QA centers on improving the procedures
to convey Quality Products to the client. An association needs to guarantee, that procedures are
proficient and compelling according to the quality measures characterized for programming
items. Quality Assurance is prevalently known as QA Testing. In present context, business
organisation which is Quality Tool Company is looking forward to adopt the whole new

company wide quality improvement strategy which is, real-time quality data to bring urgency to
the need to improve. Therefore, it will be required by a company to adopt quality assurance team
as well that will be focusing upon the essential need of change among different aspects
considering many innovative approaches. In order to effectively conduct the quality assurance,
approach can be taken into consideration is PDCA cycle and this model is presented underneath:
 Plan – This is the primary stage of PDCA cycle, where Quality Tool Company should
plan and establish the process related objectives and determine the processes that are
required to deliver a high-Quality end product. Therefore, real-time data which has been
gathered by engineers in relation to quality is required to be implemented among
different aspects in order to bring the continuous improvement into existence while
manufacturing medical equipment which are edge cutting (Rafailidis, Trivellas and
Polychroniou, 2017).
 Do - Just when the planning stage finishes, development and testing of Processes and also
"do" changes in the processes is specifically being implemented. This is where, it will be
required by Quality Tool Company to come up with the changes that are being identified
in the planning stage and implement them for better quality assurance. With the help of
this, company will become able to look among different aspects like needs and
requirements of the customers considering the viewpoint of quality and this will be
implemented with the help of the feedback which has been received by company NH
customer representative department. This could be understood with very good example
where many of the competitors of Quality Tool Company have been utilising artificial
intelligence as their technology for manufacturing medical equipment. On the other side,
this organisation was utilising traditional technology which was not that much effective
in nature. Therefore, the contract which was made with the board, company might look
among different aspects like utilising artificial intelligence or any other technology which
is up to date in nature in business environment for manufacturing different products in
order to meet the requirements of the customers and to give competitive rivalry to the
rivals.
 Check – This is said to be the third stage of PDCA model, where monitoring of
processes, modify the processes, and check whether it meets the predetermined
objectives. In the case of Quality Tool Company, where company is looking forward to

adopt a new company wide quality improvement strategy, which is Using real-time
quality data to bring urgency to the need to improve, when it will be required by project
manager along with engineers to focus on modifications already been made and in order
to reach to the desired goal if the plan is not going successfully then it is their decision to
take the right one so that company can effectively enhance its quality of different
products like medical requirements and many more other such that are being offered by
Quality Tool Company (Nicholas, 2016).
 Act – last and the final stage of PDCA Cycle to implement the modifications that are
being found. With the help of this, any business organisation can effectively improvised
the quality through making appropriate changes based on the requirements of both the
current trends that are being followed by competitors and the needs of customers which
also consists of dynamic nature. In present context, where the case study that has been
taken into consideration of company which is quality tool company. Therefore, based on
the strategy which has been adopted by the company which is to focus upon real time
Quality data. it will be required by company to bring the appropriate modifications
considering the condition and enclosed with the pros and the cons. Implement actions that
are necessary to achieve improvements in the processes will be done by engineers to
improve the overall conditions of the quality of different range of products offered by
quality tool company.
Quality control
Quality control (QC) is a procedure through which a business tries to guarantee that item
quality is kept up or improved. Quality control requires the business to make a domain where
both administration and representatives take a stab at flawlessness. This is finished via preparing
work force, making benchmarks for item quality and testing items to check for measurably
noteworthy varieties. In the case of Quality Tool Company, it will be required by company to
consider the quality control related strategy in order to meet the requirements of the customers
and to gain competitive advantages (Tashmukhamedova, 2019).
In present context, if it is talk about Quality Tool Company then, there are a few strategies
for estimating the exhibition of value control. A quality control outline is a realistic that portrays
whether inspected items or procedures are meeting their expected determinations and, if not, the
degree by which they change from those details. At the point when each diagram examines a

particular trait of the item it is known as a univariate outline. At the point when a diagram
estimates differences in a few item properties, it is known as a multivariate outline. Arbitrarily
chose items are tried for the given quality or properties the graph is following (Lobo,
Samaranayake and Laosirihongthong, 2018).
A typical type of a quality control graph is the X-Bar Chart, where the y-pivot on the
outline tracks how much the fluctuation of the tried property is adequate. The x-hub tracks the
examples tried. Breaking down the example of change portrayed by a quality control diagram
can help decide whether imperfections are happening arbitrarily or efficiently. With the help of
this graph, Quality Tool Company’s management team can effectively take a number of
decisions in order to improve the overall quality of the medical equipment along with the
different products offered by them.
Sustainability of the culture of quality
In the case of Quality Tool Company, if organisation is looking forward to improve the
quality then there are different range of steps that are required by the organisation to take and
one of the primal step that is required to be taken is to build up a sustainable culture of quality.
This can be done through implementing five different strategies and these are: involving every
single staff member to understand what exactly the sustainability of the culture quality is mean to
the organisation. On the other hand, another strategy that can be taken by Quality Tool Company
is letting go of the overall need to specialise; generalise (Nadarajan and Dayana, 2017).
Another strategy that came in front is that looking outside the inner environment of the
business organisation where company can effectively recruit employees that may effectively
bring innovation at workplace. Also, looking among different aspects like analysing the overall
situation of competitor’s strategy towards quality can also be considered as an effective strategy
of building the culture of quality at workplace as this will help company in bringing appropriate
modifications among the existing strategies in relation to quality of different range of products
offered by Quality Tool Company.
Recommendations
With the help of above mentioned report, there are certain recommendations that can be given to
Quality Tool Company and some of these are given underneath:
 Statistical process control (SPC) can be applied by Quality Tool Company as it will help
organisation in controlling and monitoring the overall quality of different specified tools

by tracking production metrics. It helps quality managers identify and solve problems
before products leave the facility. It will not only help organisation to improvise its
productivity but it will also help company in enhancing the customer loyalty, gaining
repetitive businesses, gaining customer referrals and many more other benefits as well
like it will help quality tool company in reducing all the liability related risks and lead the
organisation to sustain in the market through improvising the brand image. Through this
coma company which is Quality Tool Company will effectively gain the competitive
advantages and also male lead organisation to improve the brand loyalty towards needs
and requirements of the customers through delivering them appropriate quality among
different tools based on their needs (Sweis, Elhawa and Sweis, 2019).
 Another recommendation that can be given to Quality Tool Company is that to take into
consideration of six Sigma. Basically it helps an organisation in reducing all the waste
materials and focus on quality of different products and services offered by them. Six
Sigma uses five key principles to ensure products meet customers’ needs and have zero
defects. Also company may take into consideration of 5S, which will help Quality Tool
Company in enhancing its existing quality of different products that are offered by
company to its potential customers or clients.
 Kaizen which is another quality management approach that can be taken into
consideration by Quality Tool Company, it is recommended because it specifically helps
in eliminating problems at their source by empowering workers to find and solve
problems on a daily basis. This daily approach will not only help employees to work with
quality but it will also deliver the information about what modifications are required to be
made in order to pull out the best quality from the existing and new products considering
all the requirements and the needs of customers (Lagrosen, 2019). Along with this,
bringing modifications on the existing strategy focusing upon different elements like
continuous improvement and many more others will not only lead company in improving
the quality but it will also lead Quality Tool Company to focus among different aspects,
which may lead them to develop new products and services. If any query is being raised
by customers then what can be done by quality tool company is that to build up a
customer representative department where are all the queries can easily be solved in
specified time frame. Basically, the feedback which has been given by customers can

help company in bringing in appropriate modifications for the enhancement of quality
among products that are offered by company to their clients.
Conclusion
Considering all the information that has already been given all provided above, it is
specifically summarised that quality management is not that easy task to perform when it comes
to attend different goals like needs and requirements of the customers and to give competitive
rivalry to the competitors. It is pretty much needed by business organisation like Quality Tool
Company to keep on bringing the continuous improvement plan among different stages of a
product life cycle as this will help organisation to bring up d improvisation among quality
measurements, Quality assurance and among different aspects as well. Taking into consideration
of six Sigma not only help the organisation to focus among different needs of the customers but
it will also reduce the waste materials that are present in the existing manufacturing process
while developing a whole new product or the existing product considering the needs of the
customers. So, and immediate change is required by the engineers within the overall
manufacturing process of Quality Tool Company if any sort of risk took place. Also, it is pretty
much needed by quality tool company Quality Tool Company to on making modifications
among different aspects like existing strategy in order to deliver the quality base products to the
customers. If all these considerations will be made by Quality Tool Company then it can easily
be said that company will gain the customer loyalty, provides the overall productivity and
profitability, and also it will may become able to deliver good rivalry to its competitors in North
East of England.

References
Books and journals
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Pimentel, L. and Major, M., 2016. Key success factors for quality management implementation:
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Calvo-Mora, A., Domínguez-CC, M. and Criado, F., 2018. Assessment and improvement of
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Lobo, S.R., Samaranayake, P. and Laosirihongthong, T., 2018. Quality management capabilities
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