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Operational Problem faced by International Firm : Report

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Added on  2020-01-23

Operational Problem faced by International Firm : Report

   Added on 2020-01-23

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Operational problem faced byinternational firm
Operational Problem faced by International Firm : Report_1
TABLE OF CONTENTSExecutive Summery.........................................................................................................................1INTRODUCTION...........................................................................................................................1Mainbody.........................................................................................................................................1Task 1...........................................................................................................................................1Task 2...........................................................................................................................................4Conclusion.......................................................................................................................................5References........................................................................................................................................7
Operational Problem faced by International Firm : Report_2
EXECUTIVE SUMMERYThe current study is based on quality management issue of Samsung which can occur atthe time of operating business in international market. It is one of the major operational issue thatcan affect the overall operational performance of the company in negative manner. Along withthis, study has discussed the major reasons behind this problem such as high defects andwastage, inappropriate strategies, high use of unsuitable technologies, high competition andinappropriate promotional techniques, etc. In addition, study has discussed that lack of sales andprofitability, low market share, high loss, decrement in the organization image are the majoreffects of this quality issue of Samsung. Besides, research has suggested that Samsung shoulduse total quality management approach, lean methodology, six sigma, digital marketing andsocial media marketing for managing these quality issues in effective manner. INTRODUCTIONAt the time of running business operations at international level organizations facenumber of issues such as high cost, strong competition, quality issues, marketing problems,customer’s issues, etc. All these issues affect the overall performance of the company such aslack of sales and profitability, low market share, high loss, decrement in the organization image,etc. so, for managing these issues in effective manner organizations need to use appropriatestrategies which can help in improving performance in effective manner (Rushton, Croucher andBaker, 2014). The current research is also based on operational problems which can occur at thetime of operating in the global environment. Regarding this it has chosen Samsung which is oneof the leading company and operating its operations in number of countries. It is runningbusiness in electronic industry. It has started its business in UK as well. But, at the time ofstarting and running business in this country organization has faced number of issues. Thecurrent research will discuss the operational problems, causes and effects on performance of thecompany. Afterwards, appropriate recommendation and suggestions will also be describing inthe following paragraphs of the report. MAINBODYTask 1Samsung has started its business at international level. Providing quality services andgoods is one of the major aim of this organization so, it focuses on the quality of product rather1 | P a g e
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