Assessing an organization across Deming's 14 points for Total Quality Management

ACTIVITY BOOKLET
TQM 601 – Quality Management
Class Activity
Course Title: Quality Management

Assessing an organization across Deming's 14 points for Total Quality Management. Fill up the
template below to review any organization of your choice against Deming' 14 points of TQM.
You can keep the name of the organization anonymous if you wish.
Brief description of department / organization:
CRH Plc is a building material business supplying a wide range of products necessary for
construction and currently it operates at an international level. The company has its
headquarters in Dublin, Ireland and it is earning revenue of 26790 million giving
employment to 85000 people approximately through all of its branches spread all over the
world (CRH, 2019).
Deming's 14 Points of TQM:
S.
No.
Description Evaluation of Current State in the department /
organization
1. Consistency of Purpose Based on the experience and keeping in mind the
plans for the future, CRH has developed precise
vision statements where continuous improvement
is given major emphasis. Rengineering core
activities, adopting training mechanisms,
implementing new technologies are some regular
activates that CRH performs to integrate activities
with the purpose of business.
2. Adopt a new philosophy At CRH, the difference between a manager and a
leader is very well recognized where the
employees are motivated to talk about their
problems and grievances. They are assisted in all
tasks by supervisions and managers thus sharing
knowledge and expertise. This upscales the
importance of employees in the organization.
3. Dependence on mass inspections Most construction companies check quality after
the work is completed but at CRH, they have
implemented mobile computing technology at the
site level as well so that production quality can be
managed at a base level and overall
manufacturing quality can enhance automatically
rather than inspection at the last stage.
4. Awarding business on the basis of
price tag alone
At CRH, relationship building with both
customers and suppliers has always been a
priority (Agrawal, 2019). They do not believe in