Management: Think Big Report 2022

Running head: MANAGEMENT
Think Big
Name of the Student:
Name of University:
Author Note

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MANAGEMENT
Table of Contents
Introduction......................................................................................................................................4
Business Model Canvas...............................................................................................................4
Building Blocks............................................................................................................................4
1. Key Partners......................................................................................................................4
2. Key Activities...................................................................................................................5
3. Key Resources...................................................................................................................5
4. Value Propositions............................................................................................................6
5. Customer Relationships....................................................................................................6
6. Channels............................................................................................................................7
7. Customer Segments...........................................................................................................7
8. Cost Structure....................................................................................................................7
9. Revenue Streams...............................................................................................................8
Interrelationships..........................................................................................................................8
Critical Success Factors...............................................................................................................9
Down Side Risks..........................................................................................................................9
Conclusion.....................................................................................................................................10
Recommendation...........................................................................................................................11
References......................................................................................................................................12
Appendix........................................................................................................................................13

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Introduction
Innovation is the key to sustenance and success, in the rapidly changing business
environment across the globe. Innovation can be defined as the process of creating more
effective products and ideas which will benefit the company and help it grow in the market.
Innovation is very important for offering dynamic products to the customers and thus, helps the
companies who innovate, become more successful in the market. Innovative companies are able
to address the trends and changes in the market. One such companies, which entered the market
and disrupted the existing business strategies followed by the existing companies company was
Reliance Jio. Reliance Jio entered the telecom industry in 2016 and captured the market with
lowest of tariff rates by implementing innovation through their business (Jio.com., 2020).
Reliance Jio Infocomm Limited is an Indian company which offers telecommunication in
the India and is owned by the Reliance Industries group. The company has a coverage across 22
telecom circles while operating national LTE network. It was shattering for the industry from
Reliance Jio entered the market as they do not offer 3G or 2G services whereas only uses vice
over LTE to provide 4G network and voice services to the customers (Jio.com., 2020). The thesis
of the paper is to discuss every element of Reliance Jio according to the Business Canvas Model.
The success factors and downside risks shall also be discussed in the report, based on the
findings specific to each element of the model.