Recruitment and Selection Strategies for Marketing Manager Position

Running head: RECRUITMENT AND SELECTION
Human Resource Management
Assessment 5
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AUTHORS NOTE:

RECRUITMENT AND SELECTION
Executive Summary
Selection and recruitment is a very important human resource process for every organization as it
ensures that the company employs eligible and qualified candidates in order to achieve the goals
and objectives of the company. The organization will publish information regarding the vacant
position of marketing manager of the company in the third page of the top right hand corner of
the regional newspaper in the black and white format in order to seek attraction from a large
number of readers. In order to attract a large number of qualified individual for the post of
marketing manager, the company will also advertise in the website of the company and will also
use the internet in order to increase the chances of recruiting the best possible candidate. The
criteria which will be used by the company in order to short list the candidates are past work
experiences, internships, certifications and training and skill set and personality. The methods
which will be used by the company in order to assess the candidates are unstructured interviews,
problem solving, work simulation and group discussion. The knowledge, skills and qualities
which the organization seeks from the prospective employees of the organization are leadership,
inter-personal, problem solving, adaptability, communication, market knowledge and
adaptability. The company will also perform reference checks of the employees of the company
in order to verify the past experiences of the employees and to identify any grey areas of the
employees.
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RECRUITMENT AND SELECTION
Contents
Executive Summary.........................................................................................................................1
Part A...............................................................................................................................................3
Part B...............................................................................................................................................7
References......................................................................................................................................12
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RECRUITMENT AND SELECTION
Part A
The recruitment strategy of the company will focus on recruiting candidates in the company
based on their professional and practical experiences rather than being based on academic
qualifications and skills. The recruitment strategy of the company will look to hire candidates in
the company for the long term rather than recruiting them for short term. The recruiting strategy
of the company will focus on recruiting candidates who have passed out from their college and
have completed internships of a minimum of 6 months. The recruitment strategy of the company
will look to recruit free candidates rather than hiring candidates currently working in rival
companies. As opined by Demetris, Sam, Ammar & Riad (2018) the recruitment strategy of the
company will look to hire candidates from online job portals due to the greater availability of
talent in the online job portals. The recruitment strategy of the company will also prefer to hire
freelance candidates on a regular basis over regular candidates. The recruitment strategy of the
company will look to attract quality candidates by advertising about the job position in the
regional newspapers, online job portals, social media platforms, company websites and in
employment exchanges. The recruitment strategy of the company will also be focusing on
providing on job training to the selected individual for the job in order to enhance his skill level.
The total cost of implementing the recruitment strategy of the company is $3450, in which the
costs associated with advertising in regional newspaper is $1500, total costs of advertisements in
online platform is $1500 and costs associated with providing training to the selected candidate is
$450.
The job posting which will appear in the website of the organization is as follows:
Marketing Manager- Well Reputed organization, with reasonable salary structure and with
effective bonus and reward system
Have you become tired of working in long shifts with unsuitable salary structure and with
limited growth opportunities? Here is your chance to work in a reputed company with an
appropriate salary structure and a great company culture which will help you in fulfilling your
career expectations.
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