Austin Fraser: Training and Project Management

This assignment analyzes the case study of Austin Fraser, a company that emphasizes learning and development programs for its employees. It discusses how Austin Fraser utilizes training evaluation to guide employee development and improve performance. The analysis also explores the value of project management tools and techniques within Austin Fraser, highlighting their effectiveness in achieving organizational goals. Quantitative and qualitative research methods are discussed as key drivers for success.

MANAGING SUCCESFUL
ORGANISATION

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Project plans and objectives for Austin Fraser......................................................................3
P2 Project management plan includes time, quality and many more.........................................4
P3 Work breakdown structure and Gantt chart to provide time-frame and stages for
completion...................................................................................................................................5
M1 Comprehensive project management plan............................................................................7
D1 Critically evaluating the project management project..........................................................7
TASK 2............................................................................................................................................7
P4 Quantitative and qualitative research method........................................................................7
M2 Accuracy and reliability of different research methods applied...........................................8
TASK 3 ...........................................................................................................................................9
P5 Appropriate tools and techniques which help in analyse research and data..........................9
D2 Critically evaluate and reflect on the project outcome........................................................10
P6 Communicate appropriate recommendation........................................................................10
TASK 4..........................................................................................................................................11
P7 Reflect on the value of undertaking research to meet stated objectives..............................11
M4 Value of project management.............................................................................................11
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13

INTRODUCTION
In modern era, successful organisation needs both sound managers and inspirational
leaders. In order to achieve results and increased sustainability the organisation need to execute
appropriate strategies. The organisation can analyse the success in terms of setting their goals
and mission which are to be achieve in stipulated time period. To become successful, the
organisation need to focus on the skills and talents of their employees (Ajmal, Helo and Kekäle,
2010). The programmes which are organised in business entity should be managed and guidance
by high authority to successfully accomplish with the goals of the company. The managers have
to make the strong relationship with employees so that they can resolve their problems with in
time period. Present report is based on Austin Fraser which is a consultancy company provide
the services to recruit the potential employees. They are specialist in engineering, technology.
The aim and objectives of the organisation has been explained. Further, small scale research has
been applied by applying the quantitative and qualitative research methods. Along with this
appropriate tools and techniques has been analysed for the evaluation of selection of potential
employees (Anderson and Anderson, 2010). In last various recommendation on communication
has been analysed to give a meaningful to conclusion.
TASK 1
P1 Project plans and objectives for Austin Fraser
The manager of Austin Fraser has to make the plans according with project management.
It helps them in the discipline, planning and executing the plan in appropriate manner for
achievement of specific objectives of the organisation. This business entity provides many
services to customers and other organisation to recruit the potential candidate for the enterprises.
The manager has to apply proper process, methods, knowledge and skills to achieve the better
project objectives. The organisation can achieve object only according to the acceptance of
criteria which are agreed with in timescale and budget (Bloom and et. al., 2012). The manager
has to properly follow the the process of project management for achieving their targets in
appropriate manner and these stages are as follows.

Project initiation – In first stage, the goals of the company should be defining at broad
level. In this the stakeholders will do due diligence and helps out the organisation if the project
will achieve or not.
Project planning – The planning should be made by high authority in detail phase. So
that the results will get clear that what needs to be done and in which manner.
Project implementation – In this the manager of Austin Fraser has to develop the
potential team, assign resources to employees for meeting the objectives needs.
Project performance or monitoring – The manager has to monitor all those activities
which are performing by the employees (Brown and Osborne, 2012). The project progress must
be control on regular basis to deal with their problems.
Project close – After monitoring the project progress they have to accept what will be the
results from them. It does not mean close of project will give success but cancel those projects
which are given negative results.
The objectives of the company are that to provide the best quality of services to our
customers in terms of recruitment. They have to capture large market share and to beat
competitors. While making the project plans it helps the company to accomplish objectives with
in time period.
P2 Project management plan includes time, quality and many more
Cited organisation have to use the human resource according to the demand and needs of
their client. It helps them to maintain proper cost, time and many more things through which they
maintain their recruitment process as convenient as possible. So, for better selection process they
have to prepare a plan management for that project so, that they can select better candidate which
helps in better growth and benefits of an organisation (Daley, 2012). Key points which are
helpful in this project plan are:
Cost: company have to measure such cost like advertisement cost, calling cost, office
setup and many more things which incur for a better recruitment. So, this cost helps them to
maintain all function properly and also help them to take proper amount from their customers.
Scope: they provide many opportunities for many new comers, who have willing to do
work. Scope of working is not fixed. They are helpful in selecting appropriate candidates for
their clients.

Time: they are beneficial hence, they consume less time. Because they select only those
candidates which have better qualification and have some willing to do job (den Hertog, van der
and de Jong, 2010). They also save the time of their clients which they basically spent while
recruiting internal recruitments.
Quality: They only select such candidates which are knowledgeable and helpful for an
organisation. Their hiring is providing quality number of candidates to their customers. Which
leads to maintain the organisation efficiency and effectiveness. They do not hire such person
which are not eligible for a job (Managing Successful Organizational Change in the Public
Sector, 2017). This saves time and helps in providing quality person.
Communication: organisation take care about the communication skill of a candidate which
helps them to recruit only those employees which have good communication skills. This helps in
maintain a better communication flow of information to their clients.
Risk: many risk is also associated with this recruitment process (Fisher and Shortell,
2010). Risk like sometimes selected candidate reject the job which they offered to them or
sometime they will not join such type of jobs. Hence, it reduces their name and goodwill in the
market.
Resources: they are using society resources hence; it is their primary objective for
organisation to utilise such resources in a proper manner. Human resources are the primary
elements for them to0 utilise in a proper manner.
P3 Work breakdown structure and Gantt chart to provide time-frame and stages for completion
In Austin Fraser Work Breakdown structure is used for breaking the task into small
components so that employees can manage their task effectively. Work break down process will
help the company to make the effective planning for project management. The employees have
to work according to this so that they can provide best effective results to their customers. In
break down structure the work is divided in to small parts according to the capabilities of
employees and each of them are assign with team leaders.
Breakdown structure will help the company to allocate the task according to the
employee’s capabilities so that they can give their best possible of outcomes. The manager has to
make plans with the considered of employee’s requirements for achieving their targets in
appropriate manner. It will help in making the plan effectively to provide the best quality of
services to customers (Greenwood and et. al., 2011). There are some principles for breakdown

structure which help the company to allocate the task step by step to employees. Breakdown
structure is used in hierarchical structure and provide the consistent approach for identifying
potential employees.
Gantt chart give the proper time frame to the organisation that which task has to achieved
with in time period. Through Gantt chart the manager will make their plans properly that which
task is done and how much time it will take (Wang and Wang, 2012). It helps the managers to
complete the task step by step for giving the better results to organisation.
(Gantt chart, 2017)
Gantt chart will visualise the work in easier way. Duration will automatically calculate
and give interactive and update the employees about the mission and objectives of the
organisation. The managers are providing time to time training for improving the quality of
services and to retain the customers for a long period of time (Hoang and Rothaermel, 2010). It
will be effective in making plan properly in regard to provide the proper training and
development programme to new and existing employees. Through this the company sat their
objectives in appropriate manner to beat their competitors.
Illustration 1: Gantt chart

M1 Comprehensive project management plan
Austin Fraser developed a project management plan so that overall objectives of the
organization can be accomplished in an efficient manner. So, the manager of consultancy firm
can include the milestone schedule in their plan. Through this they will be able to monitor their
progress that whether it is following the schedule in an efficient manner or not. If targets will not
be achieved then consultant continuously review the process and change the strategies as per the
requirement (Iles, Chuai and Preece, 2010). Through this, they can change their plan and achieve
their overall objectives so their growth can be achieved.
D1 Critically evaluating the project management project
According to the view point of Jennex and Olfman, (2010), Manager of the organization
can make project management plan so that they can achieve their objectives in an efficient
manner. In this, first consultant set the outline of project then make an appropriate plan. After
this, strategies should be designed and implemented in order to achieve the goals. At last, the
performance is evaluated and controlled by the manager so that changes can be identified and
overall performance can be enhanced. It has been critically analysed by Lengnick-Hall, Beck and
Lengnick-Hall, (2011) that some research methodology can be used by Austin Fraser in order to
satisfy the needs of their customers. Through this, manager formulate some models on the basis
of real world situations so that overall performance of the firm can be improved in an efficient
manner.
TASK 2
P4 Quantitative and qualitative research method.
Research is the mostly used tool which help companies to improve information and data
related to something and someone. Information and data can be easily collected with the help of
research. Here, two types of research techniques are mainly used by organization such as
qualitative and quantitative research. They are able to improve performance of the company
which is beneficial for the for their long time successful. With the help of these tool firm are able
to attain their corporate goals and objectives. Desired target can easily achieve with the help of
these factors. Austin Fraser is a recruitment consultant which need to be use these tools for attain
long term goals (Müller and Turner, 2010). Smoot working of organization can be possible with
the help of them. Also initial understanding is able to develop with them.

Qualitative research- It is the method which develop understanding to people and
through which identify the way how people think and feel. Further, it is a subjective approach
which is beneficial for companies. As verbal data and information can be collected with the help
of this tool. It consists inquiry which is process related help company to attain organizational
goals and objective (Von Krogh, Nonaka and Rechsteiner, 2012). This data is related with the
analysis of words, objects etc. It is able to develop initial understanding which is helpful for
entities to meet their targeted goals and objectives. The techniques which are used in this tool are
not structured which consist in-depth examination of data and interviews. It is the exploratory
research type of technique which is useful for companies.
Quantitative research- This tool is used to create numerical data which is necessary
function for every business organization. It is done with the help of statistical and mathematical
approaches. It is the tool which is related with the objective approaches (Nam and Pardo, 2011).
Quantitative research is the conclusive research techniques which is useful for every business
organization. Further, it is based on random sampling. As it is the data and information collecting
technique help in measurable collect data. It is based of inquiry which is result oriented and
assist Austin Fraser to meet its targeted goals and objectives. Numerical data can be with the
help of this tool. Most of the companies are opted this factor for maintain relationship between
various variable factors. Different types of methods can be use in this tool surveys and
observations which makes the process easier. With the help of questionnaire this tool is work and
put company in a beneficial position through fulfil its target goals and objectives.
It is essential for organisation to implement CSR activity with the help of using different
tools and techniques. Along with this these techniques are providing reliable and authenticate
information to organisation regarding the data which has been collected by them. For this
questionnaire has been prepared.
Questionnaire
Name:
Age:
1. For Austin Fraser to become social responsible means
 To integrate with ethical code of conduct
 To increase the brand awareness among customers
 To promote equal opportunities among men and women

2. Whether it is essential for organisation to conduct CSR activity in order to accomplish
with competitive advantage?
 Yes
 No
3. From below mention what kind of initiatives will consider by organisation at the time of
applying CSR activities?
 Defend the rights of children and women
 Providing safe and affordable services
 Provide free education
4. What kind of challenges will be face by Austin Fraser at the time executing CSR
activities?
 Limitation of time period
 Allocation of resources
 Finance problem
5. Who is responsible for managing CSR activity in Austin Fraser company?
 CSR manager or director
 Top level of management
 Employees
6. While implementing CSR activity, whether company will get some benefit from
government or not.
 Yes
 No
7. CSR activity will aid to organisation in creating a good image in front of their
competitors and customers?
 Agree
 Neutral
 Disagree
8. Recommend the ways in which existing performance of Austin Fraser can be improved.

M2 Accuracy and reliability of different research methods applied.
With the use of different types of methods forms are able to fulfil their basic goals and
objectives. Through these tools companies are meet their target in a timely and efficient manner.
Various types of methods are providing organizations to basic support and improve its market
presence as well (Lindner and Wald, 2011). Qualitative approach is assist firms to identify how
people feel and think about everything. The inquiry is related with the process which is
beneficial for them. Long term success can be possible with the help of these tools.
TASK 3
P5 Appropriate tools and techniques which help in analyse research and data.
Nowadays, researcher can use many tools and techniques which will help them in
collecting reliable and authenticate information. Along with this, to know the impact of
implementing CSR activity is become essential for organisation because through this they can
gain their sustainable objectives also. Below mention are some techniques which is useful for
Austin Fraser in collecting the information.
Research Design - It provides the overall strategy of work which is conducted by
organisation. Different type of research design is there which is used according to the topic on
which research has been conducted. These are; descriptive, semi-experimental, correlation and
others. For implementing CSR activity in enterprise, descriptive design is used.
Research approach – Two type of approaches are there inductive and deductive. For
current topic, inductive approach is used in which new theory has been formed from emerging
the data.
Research philosophy – Interpretivism and positivism these two approaches are there
which can be used by researcher. For determining the impact of CSR activity in Austin Fraser
interpretivism theory is used. In this philosophy, existing theory which are given by different
authors has been interpretive and these are based on human perception.
Data collection technique – Primary and secondary source of data are there where
information can be collected. The information which is collected through conducting survey or
interview are to be considered as primary data. Whereas the data is collected with the help of
article, books, journals it comes under secondary source of data. For this present report, 20
respondents have been for this.

Sampling – There are different types of sampling method i.e. probability and non-
probability. In present report, random sampling is used where information is collected from 20
customers randomly.
Ethical consideration – As researcher will face some problems at the time of collecting
data. For example, limitation of time period. Other issue is collecting data from 20 number of
respondents because some of them are aware about CSR programmes and some of them are not.
Data analysis- In this technique thematic analysis needs to be done in order to identify
views of customers.
Thematic analysis:
Theme 1: Implementation of CSR activities are essential for Austin Fraser in order to attain
competitive advantage.
Whether it is essential for
organisation to conduct CSR
activity in order to accomplish with
competitive advantage?
Frequency
Yes 15
No 5
Findings- Large number of people share their views that they are agree with the statement. On
the basis of above finding is it concluded that out of 20, 15 people thinks that CSR activities are
helpful for companies for attain competitive advantage. And rest customers are not agreeing with
then statement they says that it is not compulsory for companies to opted such activities.
Theme 2: Different types of initiative consider by company while implementing CSR activities.
From below mention what kind of initiatives
will consider by organisation at the time of
applying CSR activities?
Frequency
Defend the rights of children and women 12

Providing safe and affordable services 4
Provide free education 4
Findings: From the above findings it has been concluded that majority of people thinks that
Austin Fraser have to take different types of initiatives which is helpful for employees. 12
customers out 20 agree with the state that company have to take decision regarding to protect
rights of children and women. 4 customers are saying that firm have to focus on safety of
members and remaining 4 agree with that provide free education to children.
Theme 3: Challenges face by Austin Fraser firm.
What kind of challenges will be face by
Austin Fraser at the time executing
CSR activities?
Frequency
Limitation of time period 10
Allocation of resources 6
Finance problem 4
Findings: On the basis of above findings it is clear that several challenges need to face by cited
firm while implementation of CSR activities. As per the views of 10 people it is clear that
company have to face challenges of lack of time. Allocation is resources is the another challenge
as per 4 people. Also 4 person says that finance problem.
Theme 4: Members are responsible for management of CSR activities.
Who is responsible for managing CSR
activity in Austin Fraser company?
Frequency
CSR manager or director 8

Top level of management 5
Employees 7
Findings: From above diagram it is clear that large number of people use their efforts to manage
CSR activities. 8 people says that managers are responsible to for the same. 5 customers say that
top level management and remaining 7 customers out of 20 think that employees are need to use
their collective efforts for implementation activities.
Theme 5: CSR activities are beneficial for company.
While implementing CSR
activity, whether company will
get some benefit from
government or not.
Frequency
Yes 15
No 5
Findings: From above report it is clear that implementation of CSR activities are beneficial for
the growth and development of the company. Out of 20, 15 respondents agree with the statement
but 5 are not agree with the statement.
D2 Critically evaluate and reflect on the project outcome.
With the help of qualitative and quantitative approach companies are able to take best
decision regarding best performance of it. Leaders and managers are responsible to take best
decision for put company in profitable position (Rosenau and Githens, 2011). If Austin Fraser
opted these tools, then they can build productive growth of the company and identify best
possible outcomes. The development of the firm is possible with the help of these factors. Project
management have to take best decision regarding.

P6 Communicate appropriate recommendation.
Every company need to use appropriate tools and methods which is beneficial for them
for improving their performance in international market as well as in local market (Turkman,
2010). With the help of these tools companies are able meet their desired goals and fulfil their set
of criteria. Leaders and managers of Austin Fraser are responsible manage overall performance
of the organization which is beneficial for them to meet long term goals and objectives. Through
qualitative and quantitative research techniques firms are able to fulfil their target. With the help
of these tools company is able to frame effective plans and strategies put it in a profitable
position. As research are able to identify vulnerability in rules and procedures in order to meet
their objectives. Effective tool management techniques must be helpful for companies to meet
their goals and target. These tool are based on practical evaluation which is beneficial for
companies. If they opted these tools, then they can easily meet goals and attain target. Firms are
able to enhance their performance and build up their profit margin (Schilke and Goerzen, 2010).
TASK 4
P7 Reflect on the value of undertaking research to meet stated objectives
The objectives of the organisation to fulfil the needs of customers by given them an
opportunity to show their potentials the main reason for providing the learning and development
programme to employees which ensures about the current role business enterprises. In Austin
Fraser some training is mandatory which are provided to employees to increase their skills and
knowledge (Seddon, Calvert and Yang, 2010). The managers are keen to improving in the
productivity, efficiently and profitability to retain in global competitive market and to brat their
customers. It does not mean that to provide the learning and development programme will give
success to organisation but also it will improve the skills and knowledge of employees to
perform their task effectively. Training evaluation described the systematic process for collecting
and analysing the information which are used in planning and giving the proper guidance to
employees. The managers of Austin Fraser are providing the training to their employees
according to their capabilities for the improvement of their performance in appropriate manner.
The managers are also conducting an activity which are related with employee’s task and
motivating them to perform their task properly (Shattock, 2010). Learning and training provide a
link between the organisation and employees to human resource strategy so that they can execute

their plans when they are required. It is the responsibility of HR also to recruit the potential
employees and provide them proper training to develop their own skills. The manager has to
conduct the market research properly to identify the needs of customers and to retain them for a
long period of time.
The manager is setting the objectives for short and long period of time and applying the
appropriate strategies to achieve the goals properly (Tarique and Schuler, 2010). Along with this
it the duty of manager to plan according to the employee’s capabilities for achieving their targets
in appropriate manner. They have to monitor all the activities which are performing by
employees for improving their skills and knowledge.
M4 Value of project management
It is essential for the company to select an appropriate tools and techniques because it
helps to the employees to attain their objectives. Qualitative and quantitative methods can be
used by the Austin Fraser to increase the efficiency of the workers. Quantitative tools are having
focus on the statics and analytical calculations and it can create impact on the profits, revenues
and market rivalries. It has a potential to provide an accurate result for the company so most of
the managers are using in the company. On the other side qualitative methods are to determine
on those factors which are applicable or not as per the needs of the employees. It works on the
factors which are counted in the non-mathematical and emphasis on the mental level on the
employees (Smith, Binns and Tushman, 2010). But quantitative methods are better and effective
to resolve issue and increase efficiency of the company.
CONCLUSION
On the basis of above report it has been concluded that, Austin Fraser have to use
qualitative and quantitative research tool for the development of the company and improve its
market presence as well. These tools provide varieties of benefits to firm and put company in
profitable position. Best outcomes are provided to the organization with the help of these tools.
Work quality can be improving and boost up the confidence as well. Objectives and goals can be
easily attaining by companies with the help of various types of approaches.