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BMA331 - Marketing Research - Impact Of Technology In Marketing

10 Pages1553 Words57 Views
   

UNIVERSITY OF TASMANIA

   

Marketing Research (BMA331)

   

Added on  2020-03-04

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In this particular report, we will discuss the various benefits of using new and innovative technologies in the market organization. We also cover the impact of technology on market research and how a marketing research firm would benefit by adopting the new technologies.

BMA331 - Marketing Research - Impact Of Technology In Marketing

   

UNIVERSITY OF TASMANIA

   

Marketing Research (BMA331)

   Added on 2020-03-04

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Running head: MARKETING RESEARCHMarketing ResearchName of the student:Name of the university:Author note
BMA331 - Marketing Research - Impact Of Technology In Marketing_1
1MARKETING RESEARCHAbstractIn this particular report the various benefits of using new and innovative technologies has beenhighlighted. In the introduction the impact of technology in the marketing sector is emphasizedupon. As per the perception of the organization, the technology has a great impact on the abilityof collecting and organizing the data relating to marketing, developing a process of differenttypes and formatting the advertising assets. In the content, the impact of technology on themarket research has been pointed out and how a marketing research firm would benefit byadopting the new technologies. In the conclusion, the outline of the business system is givenwhich should reach out to each organization so that the contrasting information can be integratedin a more meaningful way.
BMA331 - Marketing Research - Impact Of Technology In Marketing_2
2MARKETING RESEARCHTable of ContentsIntroduction......................................................................................................................................3Role of marketing............................................................................................................................3Impact of technology on market research........................................................................................5How a marketing research firm will benefit by adopting new technologies...................................6Conclusion.......................................................................................................................................8References........................................................................................................................................9
BMA331 - Marketing Research - Impact Of Technology In Marketing_3

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