Research Methodology for Employee Motivation and Satisfaction: A Study on Marks and Spencer

This presentation discusses the research methodology for identifying the connection between employee motivation and satisfaction for improved performance within Marks and Spencer. It includes research aim, objectives, questions, literature review, and methodology.

Research method
To identify the connection between employee motivation and
employee satisfaction for improved performance within an
organisation. A study on Marks and Spencer

Content
• INTRODUCTION TO THE PROJECT
• RESEARCH AIM
• RESEARCH OBJECTIVES
• RESEARCH QUESTIONS
• BRIEF LITERATURE REVIEW
• METHODOLOGY
• REFERENCES

Background of the research
• Employee motivation and employee satisfaction are closely interrelated with
each other because it helps in improving the overall performance and
productivity of the business.
• Employee motivation is defined as the level of commitment, creativity and
energy that an employee of company brings to their particular job roles (De
Sousa Sabbagha, Ledimo and Martins, 2018).

Research Aim
To identify the connection between employee motivation and
employee satisfaction for improved performance within an
organisation. Aa study on Marks and Spencer

Research objectives
• To identify the role of employee motivation in enhancing the overall performance in
an organisation.
• To study the different types of motivation schemes that help Marks and Spencer in
improving employee performance.
• To identify the role of employee satisfaction and motivation in Marks and Spencer for
improved business performance and productivity.

Research Questions
• What is the role of employee motivation in enhancing the overall performance in an
organisation.
• What are the different types of motivation schemes that help Marks and Spencer in
improving employee performance.
• What is the role of employee satisfaction and employee motivation in Marks and
Spencer for improved business performance and productivity.

Literature Review
• As per the view of Pang and Lu (2018), employee motivation plays an important role within an organisation
because it helps in improving their working efficiency and effectiveness for achieving the predetermined
objectives.
• As per the view of Spencer (2018), there are different types of motivation schemes that help an organisation
in improving the performance and productivity of employees.
• As per the view of Ng and Yee (2020), employee motivation and employee satisfaction are closely related
with each and helps in achieving the business goals and objectives in an effective manner.

Research methodology
• Research philosophy: Positivism
• Research approach: Deductive approach
• Research strategy: Survey strategy
• Research choice: Quantitative research
choice
• Time horizon: Cross section time horizon
• Data collection: Primary data and
secondary data collection methods
• Data analysis: Frequency distribution
technique

References
Bairagi, V. and Munot, M.V. eds., 2019. Research methodology: A practical
and scientific approach. CRC Press.
Budianto, A., 2020. Legal Research Methodology Reposition in Research on
Social Science. International Journal of Criminology and Sociology, 9,
pp.1339-1346.
De Sousa Sabbagha, M., Ledimo, O. and Martins, N., 2018. Predicting staff
retention from employee motivation and job satisfaction. Journal of
Psychology in Africa, 28(2), pp.136-140.