Research Project

PROJECT REPORT

Communicate research outcomes in an
appropriate manner for the intended audience
 In this research the data is collected through questionnaire. Primary data refers to data
collected for the first time by using sources such as interview, e mails, questionnaire, etc. It
is very authentic method and data collected is very specific.

Theme 1: Use of digital technology in
business activities
1
.
Is Sheldon Hotel using digital technology in
their business activities or not?
Number
Yes 8
No 2
Total 10

Theme 2: Type of digital technology used by Sheldon hotel
2. What type of digital technology is been used by Sheldon Hotel? Number
Database 2
Software 4
Online payment 3
Online forms for registration 1
Total 10

Theme 3: Benefits of using digital technology in business
activities
3. What were the benefits of using digital technology? Number
Reduced cost of operations 1
Increase in business efficiency 3
Development of new products or services 4
Increased customer satisfaction 2
Total 10

Theme 4: Increase of customer satisfaction by using
digital technology
4. Did customer satisfaction increased by using digital
technology?
Number
Yes 7
No 3
Total 10

Theme 5: increase of communication between employees
and managers
5. Did communication between employees and managers
increased or not?
Number
Yes 6
No 4
Total 10

Theme 6: Level of impact on core activities of business
6. What was the level of impact on core activities of business? Number
Low 2
Medium 3
High 5
Total 10

Theme 7: Employee performance has
increased at various level in Sheldon hotel.
7. Is using digital technology has improved employee
performance at various level or not?
Number
Yes 9
No 1
Total 10

THANK YOU