Research project

This is the second part of my Research project assignment. The first one was my order A37676 so I'm asking for the same writer, but please be very careful because the similarities of the first part are 25% \\nThe company in the first part is TESCO.\\nThe title is "consumer loyalty and rewards schames" \\nYou can see my explanations in the pictures. Research methodology is VERY IMPORTANT part of the project. It must incdude research philosophy, use research onion, insert one image of research onion. There are 4 research philosophies, explain all of them and after that in details which and why you will use. Explain realism, positivism and interpretivism, explain them and which one you will use. Explain indactive and deductive research method and use deductive with explanation why! Explain type of data - qualitative and quantitative. Use qualitative and explain why! Primary and secondary data - use both! \\n

Research Project
(4.1)

INTRODUCTION
Following presentation will show how different customer
respond to the products and services of H&M. Reactions of
clients will be recorded and presented in graphs which will help
in getting better understanding.

Theme 1 Most of the customers of H&M fall
in the age group of 18-25
18-25 2)26-35 3)36-45 4)46-60 5)60+
0
1
2
3
4
5
6
7
8
9
10
10
6
3
0
1
Column C

Theme 2 Maximum customer visit the
company once in a month
Once a day Once in a week Once in two weeks Once in a month
0
1
2
3
4
5
6
7
8
2
4
6
8
Column D

Themes 3 Most of the companies customer
are highly satisfied with the companies
products
1 rank 2 rank 3 rank 4 rank 5 rank
0
1
2
3
4
5
6
7
8
8
6
4
0
2
Column F

Themes 4 Most of the customer like the
quality of product more than price of same
Quality Price
0
2
4
6
8
10
12
14
14
6 Column G

Theme 5 Respondents are satisfied with the
bonus scheme of company
Yes No
0
2
4
6
8
10
12
14
16
16
4
Column G

Theme 6 Customers spend more after having
the companies club card
Yes No
0
2
4
6
8
10
12
14
14
6 Column D

Theme 7 Benefits are enjoyed by the
customers
Yes No
0
2
4
6
8
10
12
14
16
16
4
Column G

Theme 8 Customers do not switch to other
brand frequently
Not at all likely Likely Extremely likely
0
2
4
6
8
10
12
Column J

Theme 9 Customers recommend the
companies product to other
Not at all likely Likely Extremely likely
0
2
4
6
8
10
12
14
Column J

Recommendation
It is suggested to the company that company must work on improving
its price policies so that customer receives maximum satisfaction
after their purchase Also H&M should develop new bonus schemes
so that more consumers can be attracted towards the offerings of
company.

REFERENCES
Hanauer, D.I. and et,al., 2012. Linguistic analysis of project ownership
for undergraduate research experiences. CBE-Life Sciences
Education. 11(4). pp.378-385.
Huang, C.T. and Chen, P.T., 2010. Do reward programs truly build
loyalty for lodging industry?. International Journal of Hospitality
Management. 29(1). pp.128-135.

THANK YOU