Implication of Digital Technology on Small and Medium Business Enterprise

RP

Table of Contents
P1 Description over research proposal in relation to make the research question and support it
by the literature review. .........................................................................................................1
P2 Description on methods of research and approaches to secondary and primary research
techniques...............................................................................................................................5
P4 Carries out primary and secondary research.....................................................................7
P4. Description on appropriate analytical tools, research finding and data. .......................12
P5 Define research outcomes in appropriate way for intended audience. ...........................20
P6 Description on reflection of research methods. ..............................................................20
P7 Description on considering of alternative research methodologies. ..............................22
REFERENCES..............................................................................................................................23

TITLE-
To Examine the implication of digital technology on small and medium business enterprise. 'A
study on the Midsummer house, UK”.
P1 Description over research proposal in relation to make the research question and support it by
the literature review.
In present scenario, it is essential to have use of digitization the whole managerial
activities are need to be conducted in efficient mode. There are various kinds of technologies as
are cloud computing, advanced machines and integrated information system. This kind of
advancement will be helpful to sustain in competitive environment. Digital technologies will be
helpful in term to save the time and cost and it is also useful in promulgating the sales and
profitability of enterprise. The present research is based on to investigating the impact of digital
technology in Mid summer house of UK. The enterprise need to take various initiatives which
helps the firm to develop its organisational activities. In these activities are need to be conducted
with use of primary, secondary and other activities which helps to collect essential information.
Digital technology will be helpful in order to maximise the profitability so that long term growth
of enterprise can be achieved. The main of this report is to determine the uses of technological
advancement so that function can be perform well effective and efficient mode.
Aim-
To Examine the implication of digital technology on small and medium business enterprise. 'A
study on the Midsummer house, UK”.
Objectives-
 To identify the impact of digital technology used at the Midsummer house, UK.
 To Evaluate the significance of digital technologies' on Midsummer house, UK.
 To analyses the implication of technological advancement on operation of business
enterprise of the Midsummer house, UK.
 To provide recommendation and suggestion with help of Midsummer house, UK can
have improvement in firm activities effectively and efficiently.
Research Questions What kind of business activities need to carried out at the Midsummer of UK?
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 What is the impact of digital technology and how it will help to improvise business
operation systematically?
Rational of study-
I have conducted research on determining the implication of digital technology for having
effective working in firm. Thus, execution of technological advancement assists in terns to create
value and revenue. I have the use of technical advancement for putting focuses on enabling
technologies in terms to digital media system, inclusion of technologies for analyzing media,
generating interactive media, coding, processing and works as to provide each inform in fast
manner. Moreover, with help of this research I am able to develop depth insights about it. The
main aim of implementing technological advancement in enterprise is to process smooth working
so that long term profitability and productivity can be generated. With help of this research uses
of technical advancement can be gained.
Literature review-
According to the view of Percy and et.al., (2015) states that the firm is undergoing with
the variety of business activities which is need to be performed effectively withing hotels. Thus,
it will help to provide high quality service to their customer's. In this manner it is also identified
that there are certain set of issues which are need to be considered at the time of implementation
of digital technologies. As per the view of Mayer, Borges and Simske, (2018) states that
Technological advancement aids to have improvement in communication process with their
customer so that their compliant and feedback can be entertained timely. In contrary to Sussan
and Acs, (2017) states that better and effective technical advancement aids to bring changes in
working of an enterprise as it works as to boost economic growth. The manager of Midsummer
house, UK of UK is taking initiatives ti implement modern technical tools for creation of secure
environments in terms to maintain sensitive business and consumer information.
As per the view of Pateland O'Kane, (2015) states that technological advancement plays
crucial role in terms to impacted human life radically. Thus, it can be said that modernization
allows marketers to gain tremendous amount of knowledge about their customer. This all can be
cope up by providing effective training facility to customers. According to the view of Sussan
and Acs, (2017) states that business technology allows firm to outsource their business function
in international as well national markets. It assists to firm in terms to lowering the cost and
focusing over completing the function of business in effective and efficient manner. In firm as
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Mid summer house technologies are needed to be implemented in term to providing better
facilities to their customers.
According to the view of Pateland O'Kane, (2015) states that there are number of
enterprises that can learn enormous amount about potential customer based on data they use to
gather. Hence, it can said that it is very important to develop the skills and capabilities of the
person. In contrary to Mayer, Borges and Simske, (2018) states that owner of business enterprise
work as reduce the amount of human labor by implementing technical advancement. This kind of
system aid in relation to improving the oppression of the business. In addition to it, Pateland
O'Kane, (2015) states that small business can work as to have increment in employees
productivity through use of technological advancement. Furthermore, it can be said that
technology allows manager, owner of firm to have expansion in operations so with help of it
there is possibility to provide better production output. Technical advancement is also helpful to
reach new economic markets.
With the assistance of the above conclusion it has been comprehended that the advanced
innovation is extremely useful in connection to enhance the viability by enhancing the nature of
the persecution. In any case, this sort of the framework is hard to use without giving compelling
preparing. By suing this is in the appropriator way the firm can ready to upgrade the productivity
of the firm. In this it has likewise been recognized that the workers are not ready to modify with
the progressions successfully and effectively. In this way it is important to have the better
interaction from the side of management. By providing good help there can be possibilities of
meeting with the changes in easy manner. Thus, technological advancement plays crucial role in
term to process fast operation and helps to have enhancement in profitability and productivity.
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