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Simulation and Report Using Simbound Software

   

Added on  2020-10-22

10 Pages3097 Words350 Views
SIMULATION AND REPORTUSING SIMBOUNDSOFTWARE
Simulation and Report Using Simbound Software_1
Table of ContentsINTRODUCTION...........................................................................................................................1Survey regarding current practice referring to industry examples .............................................1CONCLUSION AND RECOMMENDATIONS............................................................................6REFERENCES................................................................................................................................8
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INTRODUCTIONThe simulation is an act of imitating operations of real-world scenario. It requires modelto be developed representing characteristics, behaviour and functions of selected abstract system.This helps firm to check and test its viability which will be same in real-world situation as well.Computer models are developed which is virtually based on real life situation and it providesclarity to firm in making decisions whether product will be fruitful in business environment ornot. UK consumers are becoming comfortable using mobile devices for retail purchases. Retailm-commerce market in the UK is forecasted to be worth £58.50 billion by the end of 2021. UKtablet market is likely to be buoyant for the future.Online promotions through search engine marketing will provide small electronics retailoutlet to attain more tablet customers as electronics sector is growing at a rapid rate. Moreover,since, due to high price of commercial rental property, entrepreneur cannot afford and as a result,search engine marketing will be beneficial. Report will discuss about simulation game byconsidering two components such as PPC (Pay-per click) and SEO (Search Engine Optimisation)for getting into account, market situation for UK tablet market and attain customer's attention inthe best manner possible. Real-life industry example will be based on simulation game appliedand furthermore, results of game will be used to arrive at conclusion.Survey regarding current practice referring to industry examples The search engine marketing is termed as a form of marketing done by using internetinvolving promotion of websites by effectively maximising their visibility in search engine pagesof results. It can be analysed that search engine marketing is primarily done through paidadvertising. It has two main components such as Pay Per Click (PPC) and Search EngineOptimisation (SEO) which provides promotion on the internet quite effectually. PPC is termed asan advertising model which is used for directing traffic on website through which advertiser payspublisher when ad is clicked (Agarwal and et.al., 2018). This is quite useful as star ratings areallotted to websites and they occur on right at the top of results when customers' visit the internetand thus, price is paid by owner or advertiser pays amount to publisher with regards to click.On the other hand, SEO is procedure adopted to affect online visibility of web page orwebsites in search engine's unpaid results which are referred to 'natural', organic or not earnedresults. In simple words, when people search for something on the web, more frequent researches1
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