Impact of Staff Motivation Strategies on Employee Retention: A Study on TESCO

Business Project

Table of Contents
Chapter One: Introduction...........................................................................................................................3
Background to the research:....................................................................................................................3
Organizational background......................................................................................................................3
Significance of the problem.....................................................................................................................3
Statement of purpose:..............................................................................................................................4
Statement of the problem:........................................................................................................................4
Aim:........................................................................................................................................................4
Objectives:...............................................................................................................................................4
Questions.................................................................................................................................................5
Chapter Two-Literature Review:.................................................................................................................5
Chapter three-Research methodology..........................................................................................................5
Research Design......................................................................................................................................5
Data Collection Methods.........................................................................................................................5
Data Collection Instruments....................................................................................................................5
Sampling.................................................................................................................................................5
Reliability................................................................................................................................................5
Validity....................................................................................................................................................5
Ethics.......................................................................................................................................................5
Limitations of the research......................................................................................................................5
Chapter Four: Data analysis and Findings...................................................................................................5
Chapter Five: Conclusion and recommendations.........................................................................................6
References...................................................................................................................................................7

Chapter One: Introduction
Background to the research:
Presently, motivation is highly important in order to encourage the workers to perform
their duties efficiently. Motivated employees are the assets of the company as they have the
willingness to perform the assigned work in profound manner. In addition, motivation provides a
reason to the employees so that they work in a particular way (Al Badawy, Fahmy and Magdy,
2017). By motivating workforce, a company can easily get the desired work done in significant
manner. Here, motivation is directly associated with retention of employees. Further, motivation
is a process of guiding, encouraging as well as managing particular behavior of workforce. To
perform the assigned duties appropriately, it is highly imperative to have the willingness. Here,
motivation is helpful in developing the willingness among the workforce. Motivation creates the
positive mindset of workers so that they get ready to perform the organizational tasks in better
way. Retention of employees is highly important in order to maintain a positive image of
company in market place (De Sousa Sabbagha, Ledimo and Martins, 2018). For this purpose, the
business entities are likely to adopt different motivational strategies.
Motivation is a crucial business function to stimulate the people so that they take
appropriate actions to accomplish the pre-defined goals. In business context, motivation is
important in order to encourage the workforce to perform assigned work with greater efficiency.
Here, motivated employees are likely to put their best for the success and future betterment of
the organization. A motivated workforce contributes in increasing output of the company.
Motivation strategies play a crucial role in retaining workforce for longer duration. Here,
motivation is directly associated with retention of employees. Further, motivation is a process of
guiding, encouraging as well as managing particular behavior of workforce. To perform the
assigned duties appropriately, it is highly imperative to have the willingness. Here, motivation is
helpful in developing the willingness among the workforce. Motivation creates the positive
mindset of workers so that they get ready to perform the organizational tasks in better way. If
employees are motivated, they are likely to stay within the company for longer period of time.
Monetary and non-monetary are two major methods of motivation. In context of monetary
methods, the business managers are likely to adopt different ways such as incentives, bonus,