Stakeholder Analysis in Woolworths

Running Head: STAKEHOLDER ANALYSIS 1
Business Environment

Running Head: STAKEHOLDER ANALYSIS 2
Executive summary
 Woolworths is the biggest growing supermarket chain of Australia.
 It has several stakeholders including customers, government, investors, employees
and suppliers.
 Each stakeholder has different interest at the organisation.
 Government, customers, as well as suppliers have the major stake in the organisation.
 This entire stakeholder affects the company in some manner.
 Woolworths is also effective taking innovative approaches in order to satisfy its
different stakeholders.

Running Head: STAKEHOLDER ANALYSIS 3
Contents
Introduction............................................................................................................... 4
Brief introduction about stakeholders............................................................................... 4
Function areas of Woolworths........................................................................................ 5
Nature and degree of main stakeholders’ interests, and implications of conflicting interests............6
Level of main stakeholder influence.................................................................................8
Conclusion................................................................................................................ 9
References.............................................................................................................. 10
Appendices............................................................................................................. 12
Stakeholder Matrix................................................................................................. 12

Running Head: STAKEHOLDER ANALYSIS 4
Introduction
Woolworths is one of the leading retailers in the Australia. It has started its working in
the year 1924 by starting its first operation the Sydney. After facing many downfalls, it has
started working on different concepts. In the year 2012, Woolworths has become the largest
retailer in New Zealand and Australia. Due to its innovative approach, it is able to satisfy in
the market. Woolworths is known for its specialisation in selling meat, vegetables, fruits and
package food. In the current time, it has around 1000 stores all over the Australia. In
Australia, it has achieved the strong brand image and recognition due to its low prices and
better quality (Woolworths Group, 2018).
The biggest and most effective supermarket chain is also known as the Australia
Fresh Food People. It also employed around 11000 talents and competent people that help the
organisation in providing the best prices, range, value as well as convenience to its different
customers. It is also effectively utilising the opportunity in better and effective serving its
customers in the retailing supermarket chain. By taking several innovative approaches and
initiatives, it is able to create the most consistent and new look for the people Worldwide.
Besides this, it is also effectively using the innovative and several new techniques for
bringing out the best concept for its customers and different stakeholders. It also works
closely and effectively with its farmers across Australia. it is because they are the reason it is
able to ensure the best quality products for its customers. About 96 per cent of the fresh fruits
and vegetables, it took from the Australian farmers and growers. Due to these reasons,
Woolworths is successful in making the best contribution towards the retailing industry of
Australia (Smith, 2012).
Brief introduction about stakeholders
Stakeholders are the people who have some concern and interest in the organisation.
They are the people who affects the organisation as well as get affected by their actions. In
the recent time, stakeholders are required to be satisfied in order to grow the organisation
successfully. The regular check or review of their expectations as well as needs is also
required to be conducted by the company in order to satisfy its stakeholders. Several
stakeholders are presented in the organisation such as government, employees, customer,
investors, and suppliers. It is required by the organisation to take several innovative measures